2 Graphic Design jobs in Media

Creative Design Lead

19803 New Castle, Delaware Nemours

Posted 17 days ago

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Job Description

Permanent
The Creative Design Lead is responsible for the creative development and execution of print and digital solutions that unify our products, services, and communications. As part of the Creative Content team, this role understands how to execute brand and marketing strategy from conception to delivery of marketing materials, event promotions, philanthropy campaigns, websites, digital signage, environmental displays, print pieces, conference materials and experiences, executive presentations, and other projects.

Through a human-centered design approach, the Creative Design Lead will collaborate with brand, end-users, designers, the design director, marketing associates, content curators, and clinical/non-clinical business partners. Reporting to the Creative Design Manager, this role will define the design language and visual conventions that contribute to the heartbeat of our products and services. The Creative Design Lead will have an impeccable design sense with a passion for solving complex problems and creating elegant solutions that engage and delight our patient families.

Essential Functions:

  • Additional miscellaneous duties and responsibilities, as may be assigned from time to time by employee's supervisor.
  • Design Thinking: The Creative Design Lead is genuinely interested in designing beautiful experiences that impact the lives of our patient families. Through the application of design thinking, this role encourages designers to explore, define, and communicate through nonlinear dimensions that manifest into design artifacts (i.e., sketches, prototypes, competitive analysis, etc.).
  • Design Strategy: Be able to move beyond project deliverables to systems thinking, putting frameworks and processes in place to facilitate and foster great design thinking, research and collaboration with brand and marketing teams. Contribute to strategic growth not just technically, but also along the lines of team culture and growth. Use systems thinking to ensure work has far-reaching impact and set the vision for the company's creative work. Have deep understanding of the business impact of creative work and be able to communicate the value of research and design to directors and executives. Provides ideas to connect the brand across traditional and digital platforms to meet strategic goals.
  • Visual Storyteller: The Creative Design Lead can develop clear, persuasive stories for a wide range of audiences, including business partners and stakeholders. This individual brings data to life and spurs audiences into action - via print and digital applications. The Creative Design Lead is proficient in a variety of methods to convey ideas and concepts (i.e., storytelling, storyboards, mood boards, prototypes, infographics, etc.).
  • Digital Sign Production: Responsible for design production and governance of the Nemours digital sign platform and assets. This individual partners with the Creative Design Manager and internal stakeholders to envision visual strategies that meet intended outcomes.
  • Brand Standards & Web Conformance (WCAG 2.0): The Creative Design Lead must ensure that all print, photography, and digital assets comply with our brand standards and conform to Web Content Accessibility Guidelines 2.0 (Section 508). The Creative Design Lead will provide art direction and work collaboratively with agencies, vendors, and other Nemours business partners during photo shoots.
  • Brand Identity Developer: Responsible for creating and unifying content marketing, visual design, and user experience to create a holistic brand experience. Champion brand positioning and ensure compliance at every point of contact for the enterprise's Masterbrand, sub-brands, and strategic initiatives. Create digestible brand guidelines and accessible templates and update brand guidelines and templates as appropriate or necessary.
  • Agile Practitioner: The Creative Design Lead enjoys working on Agile teams with other designers, content curators, marketing associates, and business partners / stakeholders. This individual can adapt Agile principles (i.e., estimate time, track production in JIRA, participate in reviews / retrospectives, etc.).
  • Strong Communicator: The Creative Design Lead will be tackling JIRA tasks submitted by a business partner or marketing specialist and vetted by the Creative Design Manager. This individual must be able to keep track of multiple projects at once from initial conceptualization through project delivery - includes managing vendor relationships and production, both external and internal.

  • Requirements:

    Bachelor's Degree required, preferable in creative, graphic, or visual design field .

    Requires 10+ years work experience in creative or visual design role.

    Extremely proficient in Adobe CC design software (e.g. InDesign, Photoshop, Illustrator, AfterEffects, etc.) as well as digital signage management software (ScreenScape, Spectrio). Ability to work from low fidelity to high fidelity. Ability to create layouts and digital assets for web, social media, print, signage, environments, email, and other communication channels.

    Ability to work efficiently in a dynamic Agile team environment . Ability to switch rapidly from one project to another, as workflow requires. Strong organizational and time management skills are a must. Can comfortably assess and manage a high volume and variety of projects with aggressive deadlines. Provides coaching and mentorship to other internal / external design team members, as needed (i.e. participate in recruitment process, assist with onboarding, etc.).

    Solid understanding of human centered design . Ability to partner cross-functionally to involve human perspective in all phases of the design process (i.e. user research, journey maps, personas, user flows, prototypes, interaction patterns, etc.). Research the latest technologies, best practices, and online trends to provide recommendations for the Design Services team.

    Strong understanding of print production (i.e. pre-press, color separations, 2- and 4- color process with offset printing, obtaining estimates, bidding jobs, paper specs, etc.); web production (i.e. web color theory, basic web design in CMS-based web development environments, digital web assets, etc.); and digital signage (i.e. display control software, image / video inventory, equipment and network infrastructure, deployment, etc.). Knowledge of HTML, CSS, and responsive design frameworks is a plus.

    Practitioner of b uilding and maintaining working files inside a collaborative file structure. Continually adopting new tools and practices as the work evolves. Experience working within established brand and style guides. Interest in helping govern digital guidelines and flex system where needed.

    Ability to understand business / branding objectives as well as user goals and apply that understanding to develop and extend our reach. Ability to quickly deliver multiple ideas that are fresh and simple while solving complex customer / business needs

    Apply Now

    Sr Manager, Creative Design

    19803 New Castle, Delaware Nemours

    Posted 27 days ago

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    Job Description

    Permanent
    Nemours is seeking a Senior Manager, Creative Design to join our Nemours Children's Health team in Wilmington, DE or Jacksonville, FL. This is a hybrid position.

    Nemours Children's Health is seeking a talented and strategic Sr. Creative Design Manager to design and oversee a team comprised of lead and creative designers along with content marketing writers. The ideal candidate is a seasoned design professional with a keen eye for aesthetics, strong leadership abilities, and a proven track record in delivering high end design and guiding content teams to deliver compelling and innovative creative solutions for varied and executive audiences.

    Reporting into the AVP, Creative Content, this individual is pivotal in supporting and enhancing the visual design of executive presentations along with design solutions that unify our brand, support strategic marketing campaigns, products, services, and communications. This role ensures design marketing content writing support is in alignment with our brand standards and organizational goals.

    Essential Functions

    1. Creative Vision Development

    Support and communicate a clear creative vision that aligns with the company's goals, ensuring cohesive messaging across all projects.

    2. Team Leadership and Mentorship

    Guide and inspire the design team, fostering creativity, collaboration, and skill development through mentorship and feedback.

    3. Brand Consistency Oversight

    Ensure all creative output aligns with the brand's identity, values, and standards across all platforms and campaigns.

    4. Creative Content Direction, Design & Copywriting

    Translate requests into clear objectives giving direction on aesthetic, tone, and goals for each project. This role does require hands on design and copy capabilities while leading a talented team of designers and marketing copywriters.

    5. Cross-Department Collaboration

    Work closely with departments like marketing, brand, business development and communications to align creative strategies with overall business initiatives.

    6. Quality Control

    Review and approve design work to maintain high standards, ensuring projects meet aesthetic, functional, and strategic goals.

    7. Trend Analysis and Innovation

    Stay up to date on industry trends, incorporating new design approaches and technologies to keep creative work fresh and competitive.

    8. Project and Workload Planning

    Align with Marketing Project Services to best support and improve creative workflow from ideation and production through to completion.

    9. Performance Monitoring and Reporting

    Partner with Marcom's Consumer Insights to track project performance, analyzing results and using insights to refine creative strategies and enhance future outcomes.

    Requirements

    1. Bachelor's Degree required, preferable in creative, communications, business management or related field.

    2. Excellent interpersonal / communications skills with the ability to interact effectively with internal staff, members of other departments, and external contractors / vendors.

    3. Strong staff management skills to lead, coach, and mentor staff. Ability to work in a dynamic, Agile team environment and appropriately set priorities.

    4. Understanding of human centered design. Interest in partnering cross-functionally Visual Designers with UX/UI designers and other team members to involve human perspective in all phases of the design process (i.e. user research, journey maps, personas, user flows, prototypes, interaction patterns, etc.).

    5. Strong knowledge of current Adobe CC design software (i.e. Photoshop, Illustrator, InDesign, etc.) and digital signage platforms (i.e. Spectrio).

    6. Strong understanding of print production (i.e. pre-press, color separations, 2- and 4- color process with offset printing, obtaining estimates, bidding jobs, paper specs, etc.); web production (i.e. web color theory, basic web design in CMS-based web development environments, digital web assets, etc.); and digital signage (i.e. display control software, image / video inventory, equipment and network infrastructure, deployment, etc.).

    7. Ability to understand business / branding objectives as well as user goals and apply that understanding to develop and extend our reach.

    8. Excellent project management skills and ability to juggle multiple tasks and meet project deadlines. Ability to work end-to-end through the design process. Experience in JIRA is a plus.

    9. Certification in creative or brand strategy is a plus.

    10. Requires 10+ years work experience in design management or related role.

    Apply Now
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