What Jobs are available for Marketing Specialist in Baltimore?
Showing 101 Marketing Specialist jobs in Baltimore
Brand Marketing Specialist, Emerging Markets
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You will be instrumental in developing and executing localized marketing strategies that resonate with diverse consumer bases in emerging economies. This involves conducting in-depth market research, understanding cultural nuances, identifying unique consumer insights, and translating these into impactful campaigns across digital, social, and traditional channels. The ideal candidate is a creative thinker with a strong analytical foundation and a passion for building brands in challenging yet rewarding environments.
Key Responsibilities:
- Develop and implement tailored brand strategies and marketing plans for emerging markets, considering local cultural, economic, and competitive landscapes.
- Conduct comprehensive market research to identify consumer needs, preferences, and purchasing behaviors in target regions.
- Collaborate closely with regional teams, sales, product development, and creative agencies to ensure effective execution of marketing initiatives.
- Manage the development of localized marketing collateral, advertising campaigns, and digital content.
- Monitor brand performance, market share, and competitor activities in emerging markets, providing regular reports and insights.
- Identify and capitalize on new business opportunities and strategic partnerships within target regions.
- Oversee the adaptation of global marketing campaigns to suit local market requirements.
- Manage marketing budgets effectively, ensuring optimal allocation of resources for maximum ROI.
- Ensure brand consistency and compliance with all local regulations and guidelines.
- Stay informed about global FMCG trends and innovations relevant to emerging markets.
- Foster strong relationships with local stakeholders and distribution partners.
Qualifications:
- Bachelor's degree in Marketing, International Business, or a related field; MBA or advanced degree is a plus.
- Minimum of 4-6 years of experience in brand management or marketing, with a significant focus on international markets, preferably emerging economies.
- Demonstrated success in developing and launching brands in diverse cultural contexts.
- Strong understanding of market research methodologies and consumer insights generation.
- Excellent strategic planning, analytical, and problem-solving skills.
- Exceptional cross-cultural communication, negotiation, and interpersonal skills.
- Proficiency in digital marketing strategies and social media platforms.
- Experience in managing budgets and driving P&L performance.
- Ability to work independently and collaboratively in a global, remote team setting.
- Fluency in additional languages is an advantage.
This is a unique opportunity to drive growth for leading FMCG brands in exciting new territories, offering significant professional development and impact from your remote base in Baltimore, Maryland, US .
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Digital Marketing Specialist
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Key Responsibilities:
- Develop, implement, and manage digital marketing campaigns across multiple channels (e.g., social media, email, search engines).
- Conduct keyword research and implement SEO strategies to improve website visibility and organic search rankings.
- Manage and optimize paid advertising campaigns (SEM, social media ads) to drive traffic and conversions.
- Create engaging and compelling content for various digital platforms, including website copy, blog posts, and social media updates.
- Develop and execute email marketing campaigns to nurture leads and engage existing customers.
- Analyze marketing data and metrics using tools like Google Analytics to track campaign performance and identify areas for improvement.
- Monitor social media trends and engage with online communities.
- Collaborate with design and content teams to create visually appealing marketing materials.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Prepare regular reports on campaign performance and present findings to stakeholders.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3-5 years of experience in digital marketing, with a proven track record of successful campaign management.
- Proficiency in SEO/SEM best practices, Google Analytics, Google Ads, and social media advertising platforms.
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot).
- Strong content creation and copywriting skills.
- Excellent analytical and problem-solving abilities.
- Ability to manage multiple projects and meet deadlines in a remote environment.
- Familiarity with CMS platforms (e.g., WordPress) is a plus.
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Senior Digital Marketing Specialist
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Key Responsibilities:
- Develop and implement comprehensive digital marketing campaigns across multiple platforms.
- Manage and optimize SEO and SEM strategies to improve search engine rankings and drive organic traffic.
- Oversee social media strategy, content creation, and community engagement to build a strong online presence.
- Design and execute targeted email marketing campaigns to nurture leads and drive conversions.
- Create compelling and engaging content for websites, blogs, and other digital assets.
- Analyze campaign performance data, generate reports, and provide actionable insights for continuous improvement.
- Collaborate with cross-functional teams, including sales, product development, and design, to ensure cohesive marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage marketing budgets and allocate resources effectively to maximize ROI.
- Conduct market research and competitive analysis to identify new opportunities.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of progressive experience in digital marketing.
- Proven expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
- Strong analytical skills with proficiency in Google Analytics and other marketing analytics tools.
- Excellent written and verbal communication skills.
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
- Experience with marketing automation platforms and CRM systems is a plus.
- Creative thinking and problem-solving abilities.
- Ability to work effectively in a hybrid work environment.
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Digital Marketing Specialist (E-commerce)
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Digital Marketing Specialist - E-commerce
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The ideal candidate will have a strong understanding of the e-commerce landscape and social media trends, with a proven ability to create engaging content that resonates with target audiences. You should be proficient in various digital marketing tools and platforms, including Google Analytics, Google Ads, Facebook Ads Manager, and social media management tools. A bachelor's degree in Marketing, Communications, or a related field is preferred. Excellent written and verbal communication skills are essential, along with a keen eye for detail and a passion for all things digital. You should be comfortable working in a fast-paced environment, managing multiple projects simultaneously, and collaborating effectively with internal teams and external agencies. This role requires a hands-on approach, with a strong emphasis on data-driven decision-making and continuous optimization of marketing efforts to achieve maximum ROI. We are seeking a proactive individual who is eager to contribute to the growth of our client's online presence and brand.
This position offers a fantastic opportunity to make a significant impact within a growing company, working on innovative campaigns and expanding your expertise in the digital marketing domain. You will have the chance to work with a dedicated team and contribute to the success of exciting e-commerce ventures.
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Remote Sports Marketing Specialist
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E-commerce Marketing Specialist
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Responsibilities:
- Develop and implement e-commerce marketing strategies to drive online sales.
- Manage and optimize product listings on various online marketplaces and platforms.
- Execute SEO and SEM campaigns to increase website traffic and visibility.
- Create and manage social media marketing campaigns to enhance brand engagement.
- Develop and execute email marketing campaigns to nurture leads and promote products.
- Analyze website traffic, sales data, and campaign performance using tools like Google Analytics.
- Identify opportunities to improve conversion rates and customer lifetime value.
- Collaborate with content creators to develop engaging product descriptions and marketing copy.
- Stay up-to-date with e-commerce trends and best practices.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 3+ years of experience in e-commerce marketing.
- Proven experience with SEO, SEM, social media marketing, and email marketing.
- Proficiency with e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Strong understanding of Google Analytics and other web analytics tools.
- Experience with paid advertising platforms (Google Ads, Facebook Ads).
- Excellent analytical and problem-solving skills.
- Strong written and verbal communication skills.
- Ability to work effectively in a hybrid work environment.
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E-commerce Marketing Specialist
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E-commerce Marketing Specialist
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Responsibilities:
- Develop and implement integrated digital marketing campaigns to drive traffic, conversions, and customer acquisition.
- Manage and optimize social media profiles and advertising campaigns across platforms such as Facebook, Instagram, TikTok, and Pinterest.
- Create engaging and shareable content, including graphics, videos, and written copy, for social media and website.
- Analyze website traffic, sales data, and campaign performance using tools like Google Analytics to identify trends and opportunities.
- Develop and execute email marketing campaigns to nurture leads and retain existing customers.
- Collaborate with the design and product teams to ensure brand consistency and effective product presentation online.
- Manage A/B testing for website elements, ad creatives, and email campaigns to improve performance.
- Stay up-to-date with the latest trends in e-commerce, social media, and digital marketing.
- Assist in managing the online product catalog, ensuring accurate descriptions and imagery.
- Provide regular reports on marketing campaign performance and ROI.
Requirements include a Bachelor's degree in Marketing, Communications, or a related field, with 3-5 years of experience in e-commerce marketing and social media management. Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics) is essential. Strong copywriting and content creation skills are a must. Experience with e-commerce platforms (e.g., Shopify, WooCommerce) is highly preferred. This is an on-site position located in **Baltimore, Maryland, US**. If you are passionate about digital marketing and have a knack for creating engaging online experiences, apply today.
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E-commerce Marketing Specialist
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The ideal candidate will have a deep understanding of the e-commerce landscape, social media marketing, and digital advertising. You will be responsible for managing our client's online storefronts, executing digital advertising campaigns (SEM, social media ads), optimizing conversion rates, and analyzing marketing performance data. This role requires a creative thinker with strong analytical skills and a passion for staying ahead of digital marketing trends.
Key Responsibilities:
- Develop and implement comprehensive e-commerce marketing strategies.
- Manage and optimize product listings on our client's website and third-party marketplaces.
- Create and execute targeted digital advertising campaigns across platforms like Google Ads, Facebook, Instagram, and TikTok.
- Conduct A/B testing and conversion rate optimization (CRO) for website elements and marketing campaigns.
- Analyze website traffic, sales data, and marketing campaign performance using tools like Google Analytics.
- Manage social media content calendars, community engagement, and influencer collaborations.
- Develop and execute email marketing campaigns to nurture leads and drive repeat purchases.
- Collaborate with design and content teams to create compelling marketing assets.
- Stay up-to-date with the latest trends and best practices in e-commerce, social media, and digital advertising.
- Monitor competitor activities and market trends to identify new opportunities.
- Report on marketing performance, providing insights and recommendations for improvement.
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