149 Cmo jobs in the United States
Summer 2026 MBA Internship- MedTech Marketing Leadership Development Program (MLDP)
Posted today
Job Viewed
Job Description
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at
Job Function:
Career ProgramsJob Sub Function:
Commercial LDP – MedTechJob Category:
Career ProgramAll Job Posting Locations:
Cincinnati, Ohio, United States of America, Irvine, California, United States of America, Palm Beach Gardens, Florida, United States of America, Raritan, New Jersey, United States of America, Raynham, Massachusetts, United States of America, Santa Clara, California, United States of America, West Chester, Pennsylvania, United States of AmericaJob Description:
About MedTech
Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.
Your unique talents will help patients on their journey to wellness. Learn more at are searching for the best talent for the Summer 2026 MBA Internship- MedTech Marketing Leadership Development Program (MLDP).
Purpose: The J&J MedTech Marketing Leadership Development Program (MLDP) program is recruiting high performing MBA talent to join us for 10-12 weeks during the Summer of 2026. Our internship program is based on a philosophy of empowering leaders through challenging assignments, advanced training, clear objectives, feedback and coaching.
The MLDP internship provides top MBA students with a unique opportunity to leverage their business training and diverse experiences to have an immediate impact to the company.
You will be responsible for :
Dealing with strategic business issues with significant exposure to business leaders and cross-functional areas globally.
Demonstrating in-depth understanding of critical issues, decision-making, and project management skills.
Leveraging strong problem solving, organizational, communication and analytical skills.
Driving innovation and collaborating across a matrixed organization.
Over the course of the internship, you will have the opportunity to gain diverse marketing experiences within MedTech Marketing, in either a Global Strategic Marketing or US Marketing role.
Global Strategic Marketing (Upstream)
Responsible for leading worldwide product launches and developing marketing materials, pricing strategies, promotional plans, training plans, and forecasts
Contribute to the development of global brand strategies for products, services, and programs including value propositions, segmentation, positioning, and lifecycle management
Partner with R&D to lead Project Core Team on new product development from product conception to launch
Build collaborative relationships with surgeon customers and key vendors to identify unmet portfolio and customer needs for assigned product categories
US Marketing (Downstream)
Responsible for leading and executing impactful product launches for the North America region, including promoting and educating on the product through customer-facing initiatives
Remain connected with market needs through frequent interaction with customers – travel with sales consultants, attend industry meetings, review medical journals, etc.
Partner closely with Sales Teams to gather input on customer needs and ensure strong alignment with marketing strategy
Align customer insights with product capabilities and messaging
Collaborate with internal and external partners to ensure alignment between demand and supply.
The J&J MedTech Marketing Leadership Development Program (MLDP) is comprised of the following businesses within the MedTech sector of Johnson & Johnson:
Surgery (Raritan, NJ, Cincinnati, OH, Santa Clara, CA)
Orthopedics (Raynham, MA, West Chester, PA, Palm Beach Gardens, FL, and Warsaw, IN)
Cardiovascular (Irvine, CA)
Upon successful completion of the MLDP Internship, participants will be given priority consideration for the full-time MLDP.
Qualifications / Requirements:
Required:
Be enrolled in an accredited MBA Program with graduation planned no later than June 2027
A minimum of four years of relevant post-undergraduate professional work experience required
Permanently authorized to work in the U.S., must not require sponsorship of an employment visa (e.g., H-1B or green card) at the time of application or in the future. Students currently on CPT, OPT, or STEM OPT usually require future sponsorship for long term employment and do not meet the requirements for this program unless eligible for an alternative long-term status that does not require company sponsorship.
Ability to relocate to the assigned site location (candidate preference will be taken into consideration)
Passion for improving Healthcare
Strong problem solving, communication and analytical skills
Decision making, in-depth understanding of critical issues, and project management skills
Demonstrated ability to work independently as well as in a team environment, with strong cross-functional collaboration skills.
Self-starter attitude and ability to navigate through ambiguity
Demonstrated cycles of success in a professional business environment
Preferred:
Experience in Marketing, Product Management, Market Research, Sales, and/or Business Development
Experience in Healthcare and/or the Medical Device/Tech industries
This job posting is anticipated to close on November 7th, 2025. The Company may however extend this time-period, in which case the posting will remain available on to accept additional applications.
Ineligibility for severance.
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please contact us via or contact AskGS to be directed to your accommodation resource.
#LI-Onsite #JNJInternship #JNJMarketing
The anticipated base pay range for this position is :
(MBA degree) $51/hour.Additional Description for Pay Transparency:
This position is eligible for a sign-on and/or early incentive bonus. This position is overtime eligible. Co-Ops/Interns may be eligible to participate in Company sponsored employee medical benefits in accordance with the terms of the plan. Co-Ops and Interns are eligible for the following sick time benefits: up to 40 hours per calendar year; for employees who reside in the State of Washington, up to 56 hours per calendar year. Co-Ops and Interns may be eligible to participate in the Company’s consolidated retirement plan (pension) For additional general information on Company benefits, please go toDirector, Digital Marketing Strategy
Posted 1 day ago
Job Viewed
Job Description
You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
Preference of candidate location in the NY Tri-State area
Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.
This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.
- Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
- Oversee a team of five digital, social, and database marketing professionals
- Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
- Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
- Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
- Oversee creation and maintenance of web sites, including content, accessibility, design and performance
- Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
- Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
- Develop and oversee enterprise video strategy
- Develop and oversee the strategy, content, and implementation of email and text campaigns
- Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
- Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
- Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
- Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry
Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.
Digital/social media, analytics, and digital marketing expertise.
Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year
Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.
Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act
Director, Digital Marketing Strategy
Posted 1 day ago
Job Viewed
Job Description
You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
Preference of candidate location in the NY Tri-State area
Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.
This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.
- Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
- Oversee a team of five digital, social, and database marketing professionals
- Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
- Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
- Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
- Oversee creation and maintenance of web sites, including content, accessibility, design and performance
- Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
- Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
- Develop and oversee enterprise video strategy
- Develop and oversee the strategy, content, and implementation of email and text campaigns
- Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
- Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
- Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
- Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry
Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.
Digital/social media, analytics, and digital marketing expertise.
Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year
Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.
Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act
Director, Digital Marketing Strategy
Posted 2 days ago
Job Viewed
Job Description
You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
Preference of candidate location in the NY Tri-State area
Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.
This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.
- Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
- Oversee a team of five digital, social, and database marketing professionals
- Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
- Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
- Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
- Oversee creation and maintenance of web sites, including content, accessibility, design and performance
- Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
- Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
- Develop and oversee enterprise video strategy
- Develop and oversee the strategy, content, and implementation of email and text campaigns
- Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
- Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
- Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
- Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry
Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.
Digital/social media, analytics, and digital marketing expertise.
Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year
Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.
Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act
Director, Digital Marketing Strategy
Posted 2 days ago
Job Viewed
Job Description
You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
Preference of candidate location in the NY Tri-State area
Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.
This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.
- Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
- Oversee a team of five digital, social, and database marketing professionals
- Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
- Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
- Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
- Oversee creation and maintenance of web sites, including content, accessibility, design and performance
- Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
- Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
- Develop and oversee enterprise video strategy
- Develop and oversee the strategy, content, and implementation of email and text campaigns
- Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
- Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
- Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
- Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry
Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.
Digital/social media, analytics, and digital marketing expertise.
Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year
Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.
Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act
Director, Digital Marketing Strategy
Posted 2 days ago
Job Viewed
Job Description
You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
Preference of candidate location in the NY Tri-State area
Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.
This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.
- Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
- Oversee a team of five digital, social, and database marketing professionals
- Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
- Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
- Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
- Oversee creation and maintenance of web sites, including content, accessibility, design and performance
- Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
- Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
- Develop and oversee enterprise video strategy
- Develop and oversee the strategy, content, and implementation of email and text campaigns
- Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
- Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
- Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
- Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry
Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.
Digital/social media, analytics, and digital marketing expertise.
Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year
Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.
Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act
Director, Digital Marketing Strategy
Posted 2 days ago
Job Viewed
Job Description
You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
Preference of candidate location in the NY Tri-State area
Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.
This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.
- Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
- Oversee a team of five digital, social, and database marketing professionals
- Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
- Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
- Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
- Oversee creation and maintenance of web sites, including content, accessibility, design and performance
- Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
- Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
- Develop and oversee enterprise video strategy
- Develop and oversee the strategy, content, and implementation of email and text campaigns
- Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
- Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
- Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
- Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry
Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.
Digital/social media, analytics, and digital marketing expertise.
Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year
Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.
Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act
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Director, Digital Marketing Strategy
Posted 2 days ago
Job Viewed
Job Description
You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
Preference of candidate location in the NY Tri-State area
Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.
This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.
- Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
- Oversee a team of five digital, social, and database marketing professionals
- Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
- Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
- Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
- Oversee creation and maintenance of web sites, including content, accessibility, design and performance
- Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
- Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
- Develop and oversee enterprise video strategy
- Develop and oversee the strategy, content, and implementation of email and text campaigns
- Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
- Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
- Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
- Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry
Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.
Digital/social media, analytics, and digital marketing expertise.
Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year
Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.
Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act
Director, Digital Marketing Strategy
Posted 2 days ago
Job Viewed
Job Description
You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
Preference of candidate location in the NY Tri-State area
Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.
This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.
- Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
- Oversee a team of five digital, social, and database marketing professionals
- Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
- Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
- Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
- Oversee creation and maintenance of web sites, including content, accessibility, design and performance
- Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
- Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
- Develop and oversee enterprise video strategy
- Develop and oversee the strategy, content, and implementation of email and text campaigns
- Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
- Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
- Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
- Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry
Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.
Digital/social media, analytics, and digital marketing expertise.
Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year
Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.
Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act