35 Seo jobs in Austin

VP, Digital Marketing
Location: Remote, United States
**Description**
Dodge Construction Network (Dodge) is seekinga dynamicand performance-drivenVP, DigitalMarketing with deep expertise in generating high volumes of qualified SMB leads through data-driven organic, paid and social marketing strategies that reflect increasing end-market adoption of AI in the customer journey and purchase funnel. This hands-on role will alsoleadthe optimization and redevelopment of Dodge's marketing websites, ensuring they arehighperforming secure and aligned with customer needs. This role is ideal for a digital leader with strongMarTechacumen, a growth mindset, and a passion for leveraging AI and scalable digital tactics to convert interest into measurable revenue.
This is a full-time position and reports directly to the Chief Marketing Officer.
**_Preferred Location_**
This is a remote, home-office based role and candidates located in the continental United States will be considered.
**_Travel Requirements_**
Expected travel is 10% for this role.
**_Essential Functions_**
**Lead Generation (with strong focus on high-volume SMB)**
+ Develop and execute digital strategies and campaigns to drive large-scale SMB lead generation across paid media, SEO, social, affiliate, and retargetingchannels -achieving aggressive growth targets while optimizing CAC
+ Diversify campaign mix beyond paid search to other forms of B2B paid media (e.g., LinkedIn) and develop a strategy for enabling potential customers to become aware of and interested in Dodge in an increasingly AI-first user journey
+ Optimize ad targeting, ad copy, landing pages, offers, and conversion paths to improve engagement and lead quality; develop a deep understanding of our customer/prospect segments and the best approaches to target them
+ Track campaign, lead-generation, cost metrics and develop analytics insights that drive ongoing performance improvement
+ Coordinate with Social and Outbound Marketing colleagues to ensure messaging alignment and proper lead capture
+ In partnership with Head of Revenue Operations, ensure that all leads are integrated into sales systems (e.g., SFDC) and that lead qualification and opportunity conversion metrics are accurate and applied to improving campaign performance
**Website Strategy, Maintenance, Performance and Redevelopment**
+ Manage, and as needed, update or upgrade the existing Dodge marketing websites (construction.com, TBB, IMS, Sweets, Principia)
+ Track and analyze website traffic, user navigation, and organic lead generation. Identify insights that lead to 'no-regret' site improvements (e.g., projects.construction.com, form fill pages, home page text)
+ Ensure that Dodge content is published in a highly visible and easily accessible manner, including our project data (see projects.construction.com), data and insights from our team of economists, and insights from our research team and ensuring that all content assets are easily sharable across social channels
+ Maintain a high SEO score forthe websites
+ In partnership with CTO, ensure that websites are secure and well-defended from malicious actors
+ Lead the strategy, redesign, redevelopment and potential integration of the sites (starting with construction.com) in partnership withandinput from Marketing, Product and Sales leaders and stakeholders and with technical support from a technical front-end website developer
+ Strategic input provided from CMO on brand architecture, target customer segments, and segment-specific pain points. You should display an intense curiosity to understand and refine the messaging around our customer segments (i.e., pain points) to ensure that our website reflects and reinforces the engagements that our sales teams have with customers and prospects; you will develop a deep understanding of our segment-specific competitors to ensure that our differentiators are clearly articulated
+ Website content input from Product leadership on product/solution value propositions and competitive differentiation (including surfacing of insights related to project data and analytics)
+ Input from Research and Economist teams for distribution of proprietary content (e.g., subscriptions to economistnewsletter, research whitepapers,etc)
+ Partnership with Sales teams to obtain compelling customer testimonials
**Martech & Digital Infrastructure Leadership**
+ Oversee the design and performance of the marketing tech stack to support high-volume lead flow, segmentation, and campaign measurement; ensure seamless integration with sales andRevOpssystems
**_Education Requirement_**
Bachelor's degree in a related field or equivalent education and work experience
**_Required Experience, Knowledge and Skills_**
+ **10+ years in digital marketing** , with a strong track record of high-volume SMB lead generation and revenue-focused growth
+ **Expert** **in performance marketing** , including paid social, search,programmatic, SEO/SEM, content syndication, and email marketing
+ **Proven success in campaign strategy and execution** that drives pipeline, optimizes CAC, and improves ROI
+ **Strong analytical and data-driven mindset** , fluent in attribution modeling, funnel analysis, and ROAS optimization
+ **Advanced proficiency in** **MarTech** , including WordPress CMS, Salesforce Pardot, GA4, GTM,Unbounce,Ongage, Event Brite, ON24, Adobe Creative Cloud, and Hive
+ **Hands-on experience with website strategy and optimization** , including multi-site management, SEO, UX, and site performance improvement
+ **Strategic yet execution-oriented** , able to synthesize complex product/customer landscapes into clear, impactful marketing actions
+ **Strong cross-functional collaborator** , experienced in aligning Product, Sales, and Engineering on messaging, digital experience, and lead flow
+ **Customer- and outcome-focused** , with deep empathy for end-user needs and a passion for building scalable, AI-enhanced marketing systems
+ **Background in B2B SaaS, tech, or fast-paced digital environments** preferred
**_About Dodge Construction Network_**
Dodge Construction Network exists to deliver the comprehensive data and connections the construction industry needs to build thriving communities. Our legacy is deeply rooted in empowering our customers with transformative insights, igniting their journey towards unparalleled business expansion and success. We serve decision-makers who seek reliable growth and who value relationships built on trust and quality. By combining our proprietary data with cutting-edge software, we deliver to our customers the essential intelligence needed to excel within their respective landscapes. We propel the construction industry forward by transforming data into tangible guidance, driving unparalleled advancement.
Dodge isthe catalyst for modern construction.
**_Salary Disclosure_**
_Base Salary Range: $180,000-$220,000_
This represents the expected salary range for this job requisition. Final offers may vary from the amount listed based on factors including geography, candidate experience and expertise, and other job-related factors. Dodge Construction Network's compensation and rewards package for full time roles includes a market competitive salary, comprehensive benefits, and, for applicable roles, uncappedcommissionsplans or an annual discretionary performance bonus.
**_For this role, we are only considering candidates who are legally authorized to work in the United States and who do not now or in the_** **_ _** **_future require sponsorship for employment visa status._**
**_A background check is required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job and consistent with all federal state and local ordinances._**
**_Reasonable Accommodation_**
**_Dodge Construction Network is committed to recruiting, hiring, and promoting people with disabilities. If you need an accommodation or assistance completing the online application, please email_** **_ _** ** ** **_._**
**_Equal Employment Opportunity Statement_**
**_Dodge Construction Network is an Equal Opportunity Employer. We are committed to leveraging the talent of a diverse workforce to create great opportunities for our business and our people. All employment decisions shall be based on merit, qualifications, and business needs without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law._**
#LI-Remote
#LI-CS1
#DE-Remote
#DE-

What you can expect
As a Digital Marketing Analyst, you'll advise marketing leadership, lead high-impact analysis, and connect marketing efforts to business outcomes. You'll influence strategy, improve Return on Investment, and drive measurable results across the organization.
About the Team
We're a data-driven B2B marketing team focused on accelerating growth, aligning closely with Sales and RevOps to drive pipeline and optimize performance. We value collaboration, accountability, and turning insights into action.
Responsibilities
+ Leading strategic analysis of marketing programs, channels, and campaigns across the customer journey to assess effectiveness
+ Delivering actionable insights to enhance lead quality, boost conversion rates, and improve acquisition and retention
+ Partnering with Growth Marketing, Sales Ops, RevOps, and Finance to build integrated measurement frameworks and guide strategic planning
+ Evaluating marketing's impact on revenue and pipeline to inform data-driven budget allocation and investment strategies
+ Translating complex data into clear narratives and recommendations for senior executives and key stakeholders
+ Championing marketing performance measurement, standardized reporting, and scalable systems to support accountability, transparency, and informed decision-making
What we're looking for
+ Hold a Bachelor's or MBA in business, analytics, or a quantitative field, with 10+ years in marketing, business analytics, or strategy
+ Have deep global B2B SaaS or enterprise tech, marketing expertise, including funnel dynamics, digital performance metrics, and demand generation strategies
+ Have proven track record of using data to influence senior stakeholders, shape strategy, and drive business outcomes
+ Have robust cross-functional collaboration aligning marketing with sales goals, revenue targets, and acquisition objectives
+ Be skilled in modern marketing/sales platforms (e.g., Salesforce, Pardot, web analytics) and leveraging data from these systems
+ Have excellent communication and storytelling abilities; ABM, PLG, and customer journey analysis knowledge is nice to have
Salary Range or On Target Earnings:
Minimum:
$126 500,00
Maximum:
$276 700,00
In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.
Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.
We also have a location based compensation structure; there may be a different range for candidates in this and other locations
At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application!
Anticipated Position Close Date:
09/16/25
Ways of WorkingOur structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.
BenefitsAs part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn ( for more information.
About UsZoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.We're problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.
Our Commitment
At Zoom, we believe great work happens when people feel supported and empowered. We're committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know-we're here to support you at every step.
If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form ( and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.
#LI-Remote

Our client is seeking a highly analytical and creative Digital Marketing Strategist to join their fully remote team. This role is pivotal in driving online growth and brand visibility through innovative digital campaigns. You will be responsible for developing and executing comprehensive digital marketing strategies encompassing SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. The ideal candidate possesses a deep understanding of the digital landscape, proven experience in leveraging data to optimize campaigns, and a passion for staying ahead of industry trends. As a remote team member, you will collaborate closely with marketing, sales, and product development teams using advanced digital collaboration tools to achieve ambitious marketing goals. This is an exciting opportunity to shape impactful online experiences and contribute to significant business growth.

Key Responsibilities:

• Develop and implement data-driven digital marketing strategies to achieve key business objectives, including lead generation, customer acquisition, and brand awareness.
• Manage and optimize SEO and SEM campaigns to improve search engine rankings and drive organic traffic.
• Create and execute engaging social media marketing strategies across various platforms.
• Develop and manage email marketing campaigns to nurture leads and engage existing customers.
• Oversee content marketing initiatives, including blog posts, articles, whitepapers, and case studies.
• Plan, execute, and measure paid advertising campaigns (PPC, social ads, display ads).
• Analyze website traffic, campaign performance, and user behavior using analytics tools (e.g., Google Analytics).
• Identify new digital marketing opportunities and emerging technologies.
• Collaborate with cross-functional teams to ensure consistent brand messaging and effective campaign execution.
• Track and report on key performance indicators (KPIs) and provide actionable insights to stakeholders.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 5+ years of experience in digital marketing, with a proven track record of successful campaign execution.
• In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing best practices.
• Proficiency in digital analytics tools (e.g., Google Analytics, Adobe Analytics).
• Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
• Strong understanding of paid advertising platforms (e.g., Google Ads, Facebook Ads Manager).
• Excellent analytical, strategic thinking, and problem-solving skills.
• Outstanding written and verbal communication skills.
• Ability to work independently, manage multiple projects, and thrive in a remote team environment.
• Certifications in Google Ads, Google Analytics, or HubSpot are a plus.

Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting.

Get the tech skills needed to advance your career in digital marketing, with a flexible work/study program, in as little as ten weeks, with live online instructors who are experts in their field.

Preferred candidates - Marketing, Business

Our client is a rapidly growing digital-first company looking for a visionary Senior Digital Marketing Strategist to lead their online marketing efforts. This is a fully remote, strategic role requiring a deep understanding of the ever-evolving digital landscape and a proven ability to drive measurable results. You will be responsible for developing and executing comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, content marketing, email marketing, and affiliate marketing. Your key objectives will be to increase brand awareness, drive qualified leads, and maximize customer acquisition and retention. The ideal candidate will possess exceptional analytical skills, a creative mindset, and a proven track record of successfully managing large-scale digital marketing campaigns. You will lead a remote team of marketing specialists, providing guidance, mentorship, and strategic direction. Responsibilities include market research, competitor analysis, audience segmentation, campaign planning, budget management, performance tracking, and reporting. You will work closely with product development, sales, and customer success teams to ensure marketing initiatives are aligned with overall business objectives. This role demands a proactive, data-driven approach, a passion for innovation, and the ability to stay ahead of digital marketing trends and technologies. Join our client and shape the digital presence of their exciting brands from anywhere in the country.

Key Responsibilities:

• Develop and implement innovative digital marketing strategies to achieve business goals.
• Manage and optimize all paid search (SEM) and social media advertising campaigns.
• Oversee SEO strategy, including content optimization and link building.
• Develop and execute content marketing and email marketing campaigns.
• Analyze campaign performance data and provide actionable insights for improvement.
• Manage the digital marketing budget and allocate resources effectively.
• Conduct market research and competitor analysis to identify new opportunities.
• Collaborate with cross-functional teams to ensure marketing message consistency.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Lead and mentor a remote team of digital marketing professionals.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 6 years of experience in digital marketing, with a focus on strategy development and execution.
• Proven success in managing and optimizing paid search, social media, SEO, and content marketing campaigns.
• Strong analytical skills with experience using marketing analytics platforms (e.g., Google Analytics, Adobe Analytics).
• Proficiency in marketing automation tools and CRM systems.
• Excellent leadership, communication, and project management skills.
• Demonstrated ability to work independently and lead a remote team effectively.
• Creative thinker with a passion for digital innovation.
• Experience in A/B testing and conversion rate optimization (CRO).
• Understanding of customer journey mapping and user experience (UX) principles.

Our client is seeking a highly analytical and creative Senior Digital Marketing Strategist to join their dynamic team in Austin, Texas, US . This pivotal role will be responsible for developing, implementing, and managing innovative marketing campaigns across various digital channels. You will oversee the strategy and execution of SEO, SEM, social media marketing, email marketing, and content marketing initiatives designed to increase brand awareness, drive website traffic, and generate qualified leads. Your responsibilities will include conducting in-depth market research, competitor analysis, and customer segmentation to identify opportunities and optimize campaign performance. You will also manage and mentor junior marketing staff, fostering a collaborative and results-oriented environment. A key aspect of this role involves staying abreast of the latest digital marketing trends, tools, and best practices, and translating this knowledge into actionable strategies. The ideal candidate will possess a strong understanding of analytics platforms such as Google Analytics and Adobe Analytics, with the ability to interpret data, generate insightful reports, and make data-driven recommendations for continuous improvement. You will work closely with the sales and product development teams to ensure marketing efforts are aligned with business objectives. This position offers a hybrid work model, allowing for a balance of in-office collaboration and remote flexibility.Key Responsibilities:

• Develop and execute comprehensive digital marketing strategies aligned with business goals.
• Manage and optimize paid advertising campaigns (PPC, social media ads).
• Oversee SEO initiatives to improve organic search rankings and traffic.
• Create and manage engaging content marketing strategies across multiple platforms.
• Analyze campaign performance data and provide actionable insights and recommendations.
• Lead and mentor a team of marketing professionals.
• Collaborate with cross-functional teams to ensure cohesive brand messaging.
• Stay current with industry trends and emerging digital marketing technologies.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 5+ years of experience in digital marketing, with a proven track record of success.
• Strong understanding of SEO, SEM, social media, email, and content marketing.
• Proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot).
• Excellent analytical, problem-solving, and strategic thinking skills.
• Exceptional communication and interpersonal abilities.
• Experience managing a team is a plus.

Our client is seeking a highly skilled and innovative Senior Digital Marketing Strategist to join their dynamic team in Austin, Texas, US . This role is instrumental in developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer engagement, and revenue growth. You will be responsible for defining strategic objectives, identifying target audiences, and selecting the most effective digital channels to achieve business goals. Your expertise will encompass SEO, SEM, content marketing, social media strategy, email marketing, and performance analytics.

Key Responsibilities:

• Develop and implement data-driven digital marketing strategies across multiple platforms.
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
• Oversee SEO initiatives, including keyword research, on-page optimization, and link-building strategies.
• Create engaging and compelling content for various digital channels, working closely with content creators.
• Plan and execute email marketing campaigns to nurture leads and engage existing customers.
• Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations for improvement.
• Stay abreast of the latest digital marketing trends, tools, and best practices.
• Collaborate with cross-functional teams, including sales, product, and creative, to ensure integrated marketing efforts.
• Manage the digital marketing budget effectively, tracking spend and demonstrating ROI.
• Conduct market research and competitor analysis to identify opportunities and threats.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree preferred.
• 5+ years of experience in digital marketing, with a proven track record of successful campaign management.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email automation platforms.
• Proficiency in marketing analytics tools such as Google Analytics, SEMrush, and HubSpot.
• Strong analytical and problem-solving skills, with the ability to interpret complex data.
• Excellent communication, presentation, and interpersonal skills.
• Experience with A/B testing and conversion rate optimization (CRO).
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• A creative mindset with a passion for digital innovation.
• Familiarity with CRM systems is a plus.

This hybrid role requires you to be in the Austin, Texas, US office a few days a week, with the flexibility to work remotely on other days. Join us and make a significant impact on our client's digital presence.

Our client is seeking a visionary Senior Digital Marketing Strategist to lead their digital initiatives and drive online growth from Austin, Texas, US . This role is pivotal in shaping and executing innovative marketing strategies that enhance brand visibility, engage target audiences, and achieve key business objectives. The ideal candidate will possess a deep understanding of the digital landscape, including SEO, SEM, social media, content marketing, data analytics, and emerging digital trends. This is a fully remote position, offering the flexibility to work from anywhere while collaborating with a talented team.

Key Responsibilities:

• Develop and implement data-driven digital marketing strategies across all online channels to achieve marketing and sales goals.
• Lead the planning and execution of integrated campaigns, including SEO, SEM, social media, email marketing, and content marketing.
• Oversee the management of digital advertising budgets, optimizing spend for maximum ROI.
• Analyze website traffic, campaign performance, and market trends using advanced analytics tools (e.g., Google Analytics, Adobe Analytics) to identify opportunities for improvement.
• Conduct thorough market research and competitive analysis to inform strategic decisions.
• Collaborate with cross-functional teams, including creative, product development, and sales, to ensure cohesive brand messaging and campaign execution.
• Stay abreast of the latest digital marketing technologies, platforms, and best practices, recommending adoption where appropriate.
• Develop and manage content strategies to drive engagement, lead generation, and brand loyalty.
• Define key performance indicators (KPIs) for digital marketing efforts and track progress towards goals.
• Manage relationships with external agencies and vendors as needed.
• Mentor junior members of the marketing team and foster a culture of continuous learning and innovation.
• Present strategic insights and campaign results to senior leadership.

Required Qualifications:

• Master's degree in Marketing, Business Administration, or a related field.
• A minimum of 7 years of experience in digital marketing, with a significant focus on strategy development and execution.
• Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing strategy.
• Strong proficiency in marketing analytics platforms, CRM systems, and marketing automation tools.
• Demonstrated ability to develop and execute successful, large-scale digital marketing campaigns.
• Excellent strategic thinking, analytical, and problem-solving skills.
• Outstanding communication, presentation, and interpersonal skills, with the ability to influence stakeholders.
• Experience managing significant digital marketing budgets and optimizing performance.
• Ability to lead and inspire a remote team effectively.
• Creative mindset with a strong understanding of user experience and customer journey mapping.
• Relevant certifications (e.g., Google Ads, Google Analytics) are a plus.

This fully remote role offers a highly competitive salary, comprehensive benefits, and the opportunity to shape the digital future of our company. Join us and make a significant impact from Austin, Texas, US .

Our client is looking for a creative and data-driven Senior Digital Marketing Strategist to lead their online presence initiatives. This fully remote role will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. The ideal candidate will possess a deep understanding of the digital landscape, current trends, and emerging technologies. Responsibilities include conducting market research, identifying target audiences, and crafting compelling messaging that resonates with them. You will be tasked with setting clear marketing objectives, defining KPIs, and tracking campaign performance using analytics tools. The ability to interpret data, generate actionable insights, and optimize campaigns for maximum ROI is crucial. Collaboration with internal teams, including sales, product development, and design, will be essential to ensure cohesive brand messaging and successful campaign execution. A proven ability to manage budgets effectively and allocate resources for optimal impact is also required. This role demands excellent written and verbal communication skills, strong analytical abilities, and a passion for innovation in the digital space. You will be expected to stay ahead of industry best practices and continuously test new strategies and platforms to maintain a competitive edge for our client. This is an exciting opportunity for a motivated marketing professional to make a significant impact on a global scale.