1,274 E Commerce jobs in the United States
B2B E-commerce Marketing Specialist
Posted today
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WeBox is the leading intelligent marketplace delivering personalized group orders.
WeBox is driven by three core principles: customer obsession over competitor focus, a commitment to operational excellence, and a passion for growth.
Our Mission and VisionWeBox strives to deliver personalized group orders, ensuring that every group member enjoys the happiness of delivery.
By 2032, we will achieve $1 billion in revenue by leveraging technology to become a leading provider of intelligent and sustainable solutions for group orders.
About The RoleWe are seeking a highly motivated and detail-oriented B2B E-commerce Marketing Specialist to join our team in Santa Clara. This role will be instrumental in shaping and executing marketing strategies to drive B2B sales. You will work closely with multiple teams to create and promote compelling content, monitor performance metrics, and manage online campaigns across various platforms.
Key Responsibilities:- Develop and implement B2B marketing strategies to support e-commerce growth.
- Create and manage digital marketing campaigns across email, social media (LinkedIn, etc.), and content marketing platforms.
- Generate engaging LinkedIn posts and other B2B-focused content to promote our brand and services.
- Collaborate with the sales and product teams to craft targeted marketing materials and messaging.
- Analyze performance metrics and key data to optimize marketing strategies.
- Research industry trends and competitive activities to identify new marketing opportunities.
- Assist in creating promotional materials and executing B2B-focused campaigns.
- Bachelor's degree in Marketing or a related field from a top 50 university.
- 1-2 years of marketing experience, including internships.
- Strong understanding of e-commerce and B2B marketing strategies.
- Experience generating LinkedIn posts and managing other social media platforms.
- Proficiency with digital marketing tools (e.g., Google Analytics, CRM platforms, marketing automation).
- Excellent analytical, problem-solving, and communication skills.
- Ability to work effectively in a fast-paced, team-oriented environment.
Additional Information :
- Visa sponsorship for work authorization is available, if needed.
WeBox is an equal-opportunity employer committed to hiring based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
Note:
- The base salary for this position will be determined based on the candidate's level of experience and qualifications.
- This job description offers a general overview and may not encompass all responsibilities, tasks, or skills required. Additional duties may be assigned to meet the company's evolving needs.
If you meet the requirements and are interested in this position, please submit your application.
#J-18808-LjbffrTikTok Commerce B2B Marketing Internship
Posted today
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Acerca del puesto TikTok Commerce B2B Marketing Internship
Esta es una oferta de empleo de Tiktok publicada a través de aurorajobs. Para que tu candidatura sea válida, debes aplicar directamente en
Tiktok ofrece un contrato de prácticas de commerce B2B Marketing Internship:
• Candidata/o ideal
- Actualmente en tu penúltimo año cursando una licenciatura en marketing o campo relacionado, o en tu último año para estudiar un máster, graduándote en 2025.
- Competencia escrita y verbal en inglés y español.
- Excelentes habilidades de comunicación.
- Capacidad para realizar múltiples tareas y estar organizado.
- Capacidad para manejar situaciones de alta presión.
- Investigar y descubrir recursos: recopilar información de posibles socios comerciales, agencias locales, etc., según la dirección comercial.
- Comunicación empresarial: apoyar la comunicación con socios comerciales para lograr una colaboración estrecha.
- Actividades: apoyar en la ejecución de actividades de marketing B2B tanto en línea como fuera de línea, como webinars, talleres, eventos, etc.
- Análisis: analizar periódicamente la eficiencia del negocio mediante la recopilación de datos, resumiendo resultados, proponiendo planes de optimización, etc.
• Sueldo y condiciones
Consúltalo directamente en la oferta:
Para que tu candidatura sea válida, a plica directamente en aurorajobs:
Manager, Omni Commerce/Shopper Marketing
Posted 5 days ago
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A Taste of What You'll Be Doing
+ Account Development - Take ownership of your business by leading the development and execution of commercial business plans across national and division that mutually deliver against customer and sales objectives. Provide best-in-class omni experience regardless of where or how the shopper shops.
+ Engagement - Develop purpose-driven, integrated plans; grounded in insights and customer growth opportunities. Drive alignment with Sales, Category Teams, and our Retailers to ensure successful implementation of our strategy and commercial plans.
+ Analytics - Provide analytical guidance to the team around channel trends, investment strategy and other sales metrics will be key to your success. Improve ROI by reviewing results and recommendations and enhancing plans to deliver growth objectives efficiently.
+ Budget Management - Responsible for managing an Omni Commercial budget and leading post program and post campaign analysis to determine overall effectiveness; refine budget across physical and digital conversion levers based on key learnings and insights.
We're Looking for Someone With
+ Bachelor's Degree or equivalent experience
+ Significant CPG industry sales, marketing or strategy experience with a manufacturer or retailer.
+ Experience with customer negotiations at management levels.
+ Experience communicating complex and/or detailed information to multiple individuals and audiences in both written and verbal methods.
+ Experience in developing marketing, sales, or communication strategy and plans
+ Prior exposure and/or experience with eCommerce.
+ Experience with digital marketing and retailer media planning.
Compensation
The annual salary range is $103,000-136,080 which is based on various factors such as location, experience and skill. Discretionary bonuses based on company and individual performance are also available
What's Next
Applications for this position will be accepted through August 14, 2025. After you apply, your application will be reviewed by a real recruiter, so it may take us a few weeks to get back with you by email or phone.
Visit our How We Hire page ( to get insights into our hiring process and more about what we offer.
All applicants must have permanent legal authorization to work in the United States. Kellanova does not sponsor employment visas for this role.
Need assistance throughout the application or hiring process? Email .
Benefits include medical, dental, vision, life, accidental death & dismemberment insurance, employee assistance program, short-term disability coverage, and long-term disability insurance. Also, voluntary income protection benefits such as supplemental life, accident as well as a 401(k) plan with company contributions is available.
Part-time employees may have access to benefits on a pro-rated basis. See KellanovaTotalHealth.com for more information.
Get to Know Us
At Kellanova, we are driven by our vision to be the world's best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our portfolio of iconic, world-class brands include Pringles, Cheez-It, Pop-Tarts, MorningStar Farms, Special K, Krave, Zucaritas, Crunchy Nut, among others.
Kellanova's Culture of Best means we bring our best to all that we do in pursuit of our vision to be the world's best performing snacks-led powerhouse. Our culture celebrates boldness and empowers our people to challenge the status quo, achieve results, and win together.
Our focus on Equity, Diversity, and Inclusion (ED&I) enables us to build a culture of belonging where all employees have a place at the table and are inspired to share their passion, talents and ideas to work.
Mars has agreed to acquire Kellanova in a combination that will shape the future of snacking! The transaction is anticipated to close towards the end of 2025 (subject to customary closing conditions, including regulatory approvals). The companies remain separate until closing.
You can learn more at , and our hiring teams will be happy to discuss further questions if your application advances in the hiring process.
Let's shape the future of snacking.
Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here (
Head of E-Commerce Marketing, Strategy, & Operations (Valhalla)
Posted 7 days ago
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We are hiring for a new position of Head of E-Commerce Marketing, Strategy and Operations (internally known as Director of Marketing D2C e-commerce) who reports directly to the Director of Marketing, Photofinishing. This position and will lead the marketing efforts to drive awareness of and revenue for Fujifilm’s D2C ecommerce platform. The Director of Marketing (D2C e-commerce) will manage a team of approximately 10 people (3-4 directs, the remainder indirects) and work very closely with cross functional team members to ensure successful strategy building and execution of all campaigns.
We are looking for a hands-on, entrepreneurial, pragmatic leader, capable of delivering results in a traditional corporate environment and who understands the basic principles of content, site merchandising, site optimization, catalog creation & production, product strategy, direct and digital acquisition and retention marketing.
Company OverviewAt FUJIFILM North America Corporation, we are many things to both consumers and business customers. We’re looking for passionate, mission-driven people to help us continue to innovate.
With five operating divisions, there’s a lot of opportunity to find your niche and make an impact. Perhaps you’ll click with our Imaging Division that provides one-time-use cameras, digital printing equipment, and instax. Maybe you’ll get charged up about our Electronic Imaging Division that markets digital cameras, lenses, and accessories for content creators. Or, you might have your eye on our Optical Devices Division, which provides optical lenses for the broadcast, cinematography, videography, and industrial markets. You could be drawn to our Business Innovation Division—they develop office and commercial print solutions and enable digital transformation. And if you’re interested in tape, check out our Industrial Products Division—they develop data storage solutions.
We offer a collegial culture and a flexible work environment. Our headquarters is in Valhalla, New York, a quaint town just one hour north of New York City.
Fujifilm is globally headquartered in Tokyo with over 70,000 employees across four key business segments of healthcare, electronics, business innovation, and imaging. We are guided and united by our Group Purpose of “giving our world more smiles.” Visit:
Job DescriptionResponsibilities
- This role will be responsible for hiring and managing approx. 10 marketing staff members that will be dedicated to Fujifilm’s D2C e-commerce business
- Top line sales P&L responsibility for a ecommerce business
- Develops ecommerce and digital marketing strategies, plans and programs to drive business growth objectives, help develop merchandising, marketing & creative strategies to grow revenue & profitability
- Owns the overall customer experience for web including web site optimization, site merchandising, promotions and 3rd party marketing
- Work closely with the D2C e-commerce business team to align marketing efforts with overall business objectives, defining, tracking and optimizing against marketing KPIs consistent with our financial targets
- Manages marketing budget, allocates resources effectively, and measures the ROI of marketing initiatives
- Develops and implements integrated marketing strategies and execution plans, both annual and up to 5 years, aligned with business goals and growth objectives
- Leads strategic planning sessions with global, internal, and external stakeholders
- Develops and documents processes for global marketing collaboration
- Partners with the Research Manager to analyze the competitive landscape to stay current with similar products or services on the market, pinpoint trends, opportunities, and plans for business optimization and growth
- Works closely with Digital Marketing, MarTech and Merchandising cross-functional teams to ensure successful execution of marketing campaigns
- Works closely with the software and MarTech team on ecommerce features and improvements needed to support marketing initiatives and drive revenue growth
- Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed; providing information and commentary pertinent to deliberations; recommending options and courses of action; and implementing directives
- Builds and maintains a strong brand identity and positioning within the retail photo space
- Directs and maintains brand guidelines to ensure how we look, sound and feel is documented, accurate, comprehensive, and accessible for those bringing it to life
- Oversee Product marketing team that will manage the product assortment for our online store to grow revenue
- Work closely with the merchandising, marketing, and creative team members to align on assortment launches, promotional calendars, mark downs, and pricing strategies.
- Collaborates with product development teams to create compelling value propositions and go-to-market strategies
- Develops product positioning, messaging, and go-to-market plans to ensure successful product launches and adoption. Ensures consistent messaging across all marketing channels and materials
- Will be crucial in strategizing product selections and driving profitability by aligning the online product assortment with customer demand
- Collaborate with the broader ecommerce team to understand sales trends, product performance, and upcoming campaigns to inform upcoming ecommerce product assortments
- Collaborate with the broader ecommerce team to gather insights on top-performing products, customer feedback, and areas of opportunity for growth
- Oversees the management of vendors and agencies, including budgets, RFPs, legal contracts and overall performance; this may be done by the individual or by a staff members.
Supervisory Responsibilities:
- Builds the marketing team by recruiting, selecting, orienting, and training supervisory and management staff in the department, both internal and 3rd party
- Develops the team by providing information, educational opportunities, and experiential growth opportunities
- Maintains team’s job results by counseling and mentoring employees, and planning, monitoring, and appraising job results
Required Skills/Education
- Bachelor’s degree or certification in marketing, design or related quantitative disciplines; MBA preferred
- 10+years work experience in a fast paced and highly competitive marketing environment in a manager capacity
- 3+ years of experience in purchasing, buying, or merchandising, preferably in an ecommerce environment.
- Successful track record in senior marketing D2C e-commerce role
- Experience building and managing teams of 7+
- Demonstrated leadership of a staff, across diverse functions and tasks. Seasoned managerial skills; ability to develop and grow staff and drive excellence in team dynamics
- Experience in working collaboratively within the ecommerce business as well as cross department, cross channel, cross company and externally to educate, influence and successfully launch digital and omni-channel programs.
- Demonstrated ability for developing multi-year and annual strategic plans that include assumptions and forecasts.
- Strong online merchandising experience: ability to best present and continually optimize a product assortment online to generate desire and foster sales.
- Experience in and comfort/confidence for presenting to Senior Leadership
- Mastery of project management, including the ability to prioritize work, delegate workload and manage the demands of fast-paced projects + tight deadlines.
- Experience and comfort level with managing creative designersor agencies
- Excellent written, verbal and interpersonal communication skills
- Strong understanding of ecommerce trends, analytics, and customer preferences
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or digital advertising campaigns
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Demonstrated critical thinking and analytical skills at the strategic and tactical levels. Utilizes data to make decisions. Strong data acumen. Hands on experience gathering data and insights through various analytics tools including Google Analytics. Strength using Microsoft Excel or similar.
- Working knowledge of ad serving tools
- Proven ability to plan and manage budgets
- Intermediate Microsoft Excel and PowerPoint
- Good understanding of graphic/image file formats and specifications
Desired Skills
- Experience with photo or related personalized products in an e-commerce or brick and mortar retail environment
- Experience with Digital Asset Management and/or Product Information Management Enterprise systems
- Experience with implementing and/or using MarTech tools
Salary and Benefits: (Include for roles that are/can be based in NY and CO)
- $132,000 plus bonus; depending on experience
- Medical, Dental, Vision
- Life Insurance
- 401k
- Paid Time Off
EEO/AGENCY NOTES
Fujifilm is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political
E-Commerce & Performance Marketing Specialist (Contract)
Posted 28 days ago
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Direct message the job poster from SevenDesign
SevenDesign is a dynamic creative agency specializing in branding, design, and marketing for innovative e-commerce brands. Were seeking a talented and results-driven E-Commerce & Performance Marketing Specialist to join our team on a contract basis. This role is ideal for a self-starter with experience in managing digital campaigns and e-commerce platforms, who thrives in a fast-paced agency environment.
Key Responsibilities- Plan, execute, and optimize paid media campaigns across Meta (Facebook/Instagram), Google, Amazon, and other platforms for our e-commerce clients.
- Provide weekly performance reports with insights, key metrics, and strategic recommendations.
- Manage email marketing campaigns using platforms like MailChimp, including segmentation, automation, and performance tracking.
- Oversee SEO strategy and execution to improve organic search rankings and site traffic.
- Maintain and update client websites using platforms like Shopify, WooCommerce, and Squarespace.
- Troubleshoot technical issues related to websites, digital advertising platforms, and Amazon Marketplace.
- Collaborate with the design team to generate engaging and on-brand social media, email, and ad campaigns.
- 25 years of experience in digital marketing, preferably in an agency or direct-to-consumer brand setting.
- Hands-on experience with email marketing tools such as MailChimp or Campaign Monitor.
- Strong working knowledge of Shopify, including apps, integrations, and performance tools.
- Familiarity with SEO best practices and analytics tools (Google Analytics, Search Console, etc.).
- Excellent communication and client-facing skills with the ability to explain complex performance data in clear, actionable terms.
- Detail-oriented and tech-savvy with a proactive approach to troubleshooting and problem-solving.
- Commitment: 20 hours per week
- Duration: Ongoing contract (with potential for growth)
- Location: Hybrid, some time needed in Sausalito office
- Compensation: Competitive, based on experience
- Entry level
- Contract
- Sales and Business Development
- Design Services
#J-18808-Ljbffr
Product Marketing Lead/Manager (E-commerce Marketing Strategy) - PRIT
Posted 10 days ago
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We are looking for a skilled and results-driven Regional Digital Marketing and Ecommerce Manager to collaborate with SEA regional sales offices. You will lead the development and optimization of regional websites, ecommerce platforms, and digital marketing strategies. This role will focus on improving customer journeys, boosting sales, and enhancing conversion rates using data-driven insights. Key Responsibilities: Website Management : Work with Japan HQ to plan, enhance, and maintain websites across 10 regional offices. Use Google Analytics to optimize performance and lead SEO initiatives. Ecommerce Optimization : Collaborate with local teams to analyze performance, develop strategies to optimize sales, conversion rates, and customer retention. Loyalty Marketing : Enhance loyalty programs by leveraging data, customer feedback, and system capabilities to drive engagement and conversion. Digital Marketing & Media Planning : Develop digital marketing strategies, analyze post-campaign results, and test new platforms to maximize opportunities. Product Launch/Marketing/Strategy Product Performance Tracking Channel Sales E-commerce Marketing Strategy Market Planning Customer Journey Mapping Required Skills & Qualifications: 7 years of experience in website management, ecommerce, and loyalty marketing. Proficiency in Google Analytics, Looker Data Studio, and SEO tools (Conductor, SEMrush). Familiarity with ecommerce acquisition channels (SEM, social media, display ads). Experience in team leadership and cross-functional collaboration. Interested candidates who wish to apply for the advertised position, please click on “Apply”. We regret that only shortlisted candidates will be notified. EA License No.: 01C4394 (PERSOLKELLY Singapore PTE LTD) By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for the purposes set out in the Privacy Policy available at . You acknowledge that you have read, understood, and agree with the Privacy Policy. #J-18808-Ljbffr
Marketing & e-Commerce Coordinator
Posted 6 days ago
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Marketing & e-Commerce Coordinator Welcome to Gelson's! For over 70 years, Gelson's has served Southern California shoppers with an enthusiasm for food of the highest quality. Our commitment to quality, selection and exceptional service sets us apart. We strive to exceed our customers' expectations with every visit, and we take pride in creating a positive shopping experience.We are currently searching for a Marketing & e-Commerce Coordinator to join our Marketing department in Encino. The Marketing & e-Commerce Coordinator will play a pivotal role in supporting both the Marketing and e-Commerce teams by implementing marketing strategies, managing communications, coordinating events, and providing administrative support.Come join the Gelson's team and help us continue our tradition of excellence in grocery retail.Why work with us:Be part of a dynamic team that values collaboration and innovationShowcase your administrative skills and make an impact on your department's successEmbrace a culture that prioritizes team excellenceWe are a certified best place to work in California for the third consecutive yearBenefits: We offer competitive wagesGenerous employee discountsExceptional benefit programs and a strong retirement planOpportunities for career growth and developmentResponsibilities:The Marketing & e-Commerce Coordinator will play a pivotal role in supporting both the Marketing and e-Commerce teams by implementing marketing strategies, managing communications, coordinating events, and providing administrative support. This position serves as a key liaison between the marketing department, other internal teams, external consultants, and various management areas within the organization.Your responsibilities will include:Marketing Strategy and Execution:Collaborate with the Marketing Manager to develop and implement marketing strategies that align with company objectives.Support the creation, implementation, and measurement of marketing, communications, and public relations programs.Support the development and execution of special events and promotional campaigns.Coordinate with external partners, agencies, and consultants for marketing initiatives.Communications and Content Creation:Support the marketing and e-commerce teams with drafts, reviews, and contribute to content including social media posts, email communications, advertisements, and internal communications.Assist with content planning, exclusive promotions, and support the team's overall social media strategy and execution.Ensure effective internal communication, keeping all relevant departments informed of marketing objectives and updates.Administrative Support:Manage incoming communications, including calls, emails, and mail, prioritizing and responding appropriately.Track and maintain marketing materials and inventory, reordering as needed.Coordinate job trafficking for marketing and eCommerce projects, ensuring timely completion with external designers, copywriters, and photographers.Process invoices, ensuring accuracy and submitting them to accounting.Event Management and Community Partnerships:Plan, organize, and execute special events, including cause-related marketing initiatives and community partnerships.Maintain relationships with community partners, including schools, non-profit organizations, and local businesses.Represent the company at offsite special events and support event logistics.Digital Marketing and Analytics:Execute internal and external emails and occasional support with social media/content marketing.Help monitor and report to the marketing and e-commerce teams on metrics to support ongoing performance improvements.Support market research to monitor trends, customer preferences, and competitive positioning.Regularly update the company website and ensure accurate, up-to-date content.Online Catalog ManagementInstacart & DoorDashGather and upload product photosUpdate product descriptions and detailsAdd or remove items from the catalogGelsons.com / FoodStormUpdate pricing and product descriptionsCreate and manage new product listingsTechnical SupportTroubleshoot mobile app issues for customers and storesPlatform Management - Craft (gelsons.com/FoodStorm)Create and manage online promotionsCreate new product listingsUpdate store informationUpload store-level inventoryReporting & CommunicationReport Instacart shopper incidents (based on store emails/calls)Report technical/site issues across platforms (gelsons.com, Instacart, DoorDash)Seasonal/Holiday CollectionsCoordinate product selections with internal teams (Center Store, Fresh)Create and manage seasonal collections on shop.gelsons.comSet up seasonal offers on shop.gelsons.comQualifications:Associate or bachelor's degree in business, Marketing, Communications, or a related field preferred.Minimum of 2 years of experience in marketing, communications, or public relations.Proven experience in digital marketing, content creation, and social media management.Proficiency in MS Office (Word, Excel, PowerPoint) and familiarity with graphic design tools (Photoshop, Canva, or similar).Excellent organizational skills with the ability to manage multiple tasks and meet deadlines.Experience with CMS (Content Management Systems) is a plus.How to ApplyApply today and take the first step toward a rewarding career with one of Southern California's most respected grocery chains. We are committed to fostering a friendly and inclusive work environment. Gelson's is an equal opportunity employer and encourages individuals from all backgrounds to apply.Pay range: $22.00 - $25.00 per hour Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Kering Beauté Manager, E-Commerce & Digital Marketing
Posted 1 day ago
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POSITION: Manager, E-Commerce & Digital Marketing REPORTS TO: Head of E-Commerce & Digital Marketing LOCATION: New York, NY (Hybrid) FLSA: Non-Exempt Company Overview: Welcome to Kering Beauté, established in 2023, which aims to create value for the Group and its Houses. In June 2023, Kering Beauté announced the acquisition of Creed, a historic high-end fragrance house founded in 1760, known for its timeless perfumes like Aventus. This acquisition enhances Kering Beauté’s presence and portfolio. Kering is committed to diversity and equal opportunity employment. We welcome applications from all qualified candidates regardless of background. Why Work With Us? We care about our team members and offer a competitive salary of $69,000 - $87,000, along with benefits such as medical, dental, vision, 401(k), paid time off, employee discounts, and more. Role Overview: The E-commerce & Digital Marketing Manager will oversee digital marketing and CRM strategies to boost conversions and customer retention for Kering Beauté brands’ e-commerce sites. This role involves collaborating with internal teams and external partners to create digital content, manage campaigns, and maintain brand consistency across channels. The ideal candidate should have a strong understanding of direct-to-consumer growth, digital marketing trends, and e-commerce operations, with excellent organizational and creative skills. Core Responsibilities: Assist in developing and implementing digital marketing strategies. Manage the digital marketing/email calendar, ensuring it reflects KPIs and is updated regularly. Oversee e-commerce content including banners, campaigns, and product launches, ensuring timely execution. Coordinate with global teams for digital consistency. Support paid media campaigns and optimize media spend for ROAS. Manage influencer campaigns from setup to reporting. Monitor inventory levels and coordinate with sales for stock planning. Collaborate with CRM team on targeted campaigns and customer segmentation. Manage database sampling campaigns and post-campaign analysis. Work with customer care to align on promotions and site features. Track sales and KPIs, providing insights and recommendations. Coordinate with creative teams for digital assets and campaign support. Conduct site testing and quality assurance across devices. Perform industry research to stay updated on digital trends. Develop analytics reports on digital program performance. Core Requirements: Bachelor’s degree in marketing required; Master’s preferred. 2-4 years’ experience in e-commerce digital marketing. Experience with luxury or prestige beauty brands preferred. Knowledge of CMS platforms, ESPs like Ometria, and Google Analytics. Proficiency in Shopify/Shopify+ and understanding of SEM & SEO. Track record in executing digital strategies and analyzing ROI. Strong organizational, project management, and communication skills. Attention to detail and aesthetic sense in marketing messages. Proficient in MS Office; Photoshop skills a plus. Positive attitude, collaborative, and adaptable to change. #J-18808-Ljbffr
Lead Analyst DTC E-Commerce Business & Marketing
Posted today
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YOUR MISSION The Lead Analyst DTC E-Commerce Business & Marketing is to dive into the data and help make sense of it with meaningful measures and understandable analysis. We need you to help us understand how the various acquisition and persuasion tactics we use have performed, use that data to forecast future performance, and highlight gaps in our plan. Your insight and reporting will be central in guiding PUMA's sales strategy and channel investments. Your guidance will help others to do the same. Performance Analysis & Insight Generation Lead in-depth analyses to evaluate the effectiveness of promotional tactics, performance marketing strategies, and overall business performance. Identify and investigate gaps in plans, emerging channel trends, and new growth opportunities within the dotcom business. Deliver longer-horizon analytical projects that uncover insights on customer acquisition, retention, and marketing incrementality. Forecasting & Financial Planning Partner on the development and evolution of forecasting models across the business. Manage forecasting assets for warehouse and call center operations, ensuring alignment with current and future needs. Support the eCommerce budgeting process in collaboration with cross-functional partners as needed. Reporting, Tools & Data Management Build and maintain advanced reporting using SQL, Power BI/DAX, BigQuery, and other data tools. Partner with data engineers and solution architects to continually develop our unified data model. Oversee reporting best practices & governance, including the implementation of new reporting features and ongoing data quality monitoring. Stakeholder Engagement & Communication Communicate findings in a clear and compelling way, delivering business-ready insights tailored to both senior leaders and operational teams. Act as a thought partner by developing a deep understanding of performance marketing KPIs and using data to guide decision-making. Leadership Set analytical best practices and foster a culture of learning, curiosity, and data-driven decision-making across the team. YOUR TALENT 8+ Years experience in a Business and/or Marketing Analytics function SQL Query skills to mine GCP/BigQuery DBs for use in custom reporting Expert in Google Analytics and deep knowledge of Marketing performance reporting Experience with Enterprise reporting solutions such as Looker Studio, and Power BI Familiarity with tracking and creating technical requirements for collecting data, and implementing tracking in a Tag Manager Able to derive meaning from data and present clearly to the business at various levels Expertise in Data Visualization and presentation Mastery of Google Functions for use in Looker Studio report building Ability with predictive and statistical models for use in business forecasting SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application. PUMA is an Equal Employment Opportunity (EEO) employer. It is the policy of PUMA to prohibit discrimination and harassment of any type and to afford equal employment opportunities to all persons without regard to race, color, religion, sex, national origin, age, gender, physical or mental disability, veteran-status, or any other characteristic protected by applicable federal, state or local law.For additional information, please contact: #J-18808-Ljbffr
Director of Digital Marketing & E-Commerce
Posted 13 days ago
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Job Description
Reporting to the VP, Digital Marketing, the Director - Digital & E-Commerce is responsible for building and managing TCL’s digital footprint. This involves driving and managing digital marketing activities that support and compliment the internal efforts of sales, product marketing, communications and TCL’s channel partner community. This position will assist in the development and execute the digital and channel marketing strategy through the utilization of internal staff and third-party agencies. Through maximizing the digital budget, the focus for this position is to grow and enhance TCL brand awareness within the United States and grow profitable sales through the utilization of Web site enhancements, SEO, SEM, Email Campaigns, and Display advertising both on and off platform. Responsibilities: Team Lead – The Director – Digital & E-Commerce will inherit and lead a team of Digital & Channel Marketing professionals and third-party partnerships that aid in the execution of select marketing initiatives. As TCL’s digital capabilities take shape, additional headcount is being added as necessary. Channel Partner Campaigns – Engage channel partners (Amazon, Best Buy, Target, Walmart, etc.) to influence the digital marketing channel budget with the goal of enhancing the outcome of campaigns so that they deliver ROI, extending reach, brand awareness, and ultimately revenue. Direct-to-Consumer (D2C) – Leverage TCL.com to establish a D2C capability as we grow our brand and manage a successful launch, driving this new channel to increase our revenue and profitability. Ecommerce Program Management – Partner with the TCL.com channel team in the development of a web communication strategy that is intuitive, compelling, and accomplishes the dual goals of brand building via digital marketing and eCommerce optimization. Develop and execute strategies for eCommerce programs intended to drive traffic & conversion rates for profitable business growth. Digital Program Management – Partner with the Digital and Channel Marketing Team in the development and execution of plans that involve Pay per Click, SEO, Channel Syndication, Web site planning/support, Mobile Marketing, Search Marketing, and Analytics. This includes annual/periodic plan development, campaign planning/execution, budgeting and agency management, media buying, sell out management and everything involved in growing channel sales successfully. Web Site Planning & Support – Lead in the review and re-design of the TCL USA web site. Develop and manage the short and long-term growth strategies to support the addition of new products, partners and D2C programs. Market Research & Reporting – Identify industry trends through market and consumer insights. Leverage this information to better position TCL within the industry. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Fiscal Accountability – Responsible for providing oversight on the budget dedicated to all Digital Marketing activities. This involves annual planning, monthly forecasting and variance analysis. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI) Experience Previous experience working within a Tier 1 brand within the Consumer Electronics or Consumer Products Industries is a plus. Over 5 years working in a strategic leadership position within Digital Marketing and Ecommerce. Previous experience working within a start-up environment where entrepreneurial spirit and creativity were encouraged and rewarded. Individual must possess the ability to motivate and influence internal team members that do not directly report. Must be a strong communicator, have excellent written, presentation, oral communications and interpersonal skills when dealing with various publics. Experience and knowledge of CE market/channel practices – online and traditional. Must be able to think creatively and strategically, have excellent judgment and be able to work in a challenging matrix management environment. Experience working with and influencing outside agencies. A track record that shows the ability to effectively manage budgets in a fiscally responsible manner. Demonstrated ability to manage fair amount of detail. Strong follow-through abilities, self-motivated, and ability to work with limited supervision. #J-18808-Ljbffr