What Jobs are available for Marketing in Fort Lauderdale?

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We're seeking a strategic and data-driven Director of SEM and Advertising to lead and scale our paid and organic search efforts. As a key leader in our marketing team, you'll be responsible for driving sales opportunities and maximizing ROI across all search channels.
**Key Responsibilities:**
Strategy & Leadership:
+ Own and develop the national SEM and SEO strategy aligned with business goals.
+ Champion best practices across SEM and SEO.
+ Evaluate and onboard new tools, platforms, and agency partners to support execution and innovation.
+ Collaborate daily with other members of the demand generation, content, training and sales teams to align efforts across the funnel.
Paid Search (SEM) :
+ Manage and optimize multi-million-dollar budgets across Google Ads, Bing, YouTube, and other paid search platforms.
+ Test and scale campaigns across different stages of the funnel.
+ Drive improvements in CAC, CPL and ROAS
Organic Search (SEO):
+ Develop and execute scalable SEO strategies to improve rankings, organic traffic, and conversion rates.
+ Launch and refine retargeting and brand protection campaigns to improve mid-funnel conversion.
+ Monitor SEO performance and continuously identify opportunities to improve domain authority and keyword visibility.
Analytics & Optimization :
+ Define KPIs and reporting frameworks, own performance dashboards.
+ Leverage A/B testing and data-driven insights to iterate quickly.
+ Build forecasting models to estimate search investment impact on pipeline and revenue goals.
+ Report weekly/monthly/quarterly results with actionable recommendations for improvement.
**Qualifications:**
+ 7-10+ years of experience in digital marketing with deep expertise in both SEM and SEO.
+ Proven success driving online growth for a company, ideally in the $50M-$500M ARR range.
+ Strong understanding of attribution models, lead scoring, and full-funnel performance metrics.
+ Experience managing 6-7 figure paid media budgets.
+ Proficiency with Google Ads, Google Analytics, Google Search Console, SEMrush/Ahrefs, HubSpot, Salesforce (or similar platforms).
+ Strong analytical skills, with experience in building executive-level dashboards and reports.
+ Excellent leadership and communication skills.
Postal Code: 33317
Category (Portal Searching): Marketing and Advertising
Job Location: US-FL - Plantation
Job Profile ID: N00129
Time Type: Full time
Location Name: Neptune Corporate Office

The **Digital Marketing Specialist** is a key contributor to the growth of our Radiology and Oncology business lines. This role demands a collaborative approach to develop and refine digital marketing efforts that support our business objectives. By working together with team members across different functions and guiding leadership, the specialist will focus on creating high-quality digital campaigns and strategies that connect with businesses, healthcare professionals, and consumers to effectively promote our products and services.
**Specific duties include, but are not limited to:**
**Strategic Digital Marketing Leadership**
+ Develop and execute digital marketing strategies aligned with the business objectives of the Radiology and Oncology divisions, incorporating market analysis, competitive insights, and targeted audience segmentation. This includes planning and overseeing web, SEO/SEM, email, social media, and display advertising campaigns to ensure cohesive and effective promotion of services across business-to-business (B2B), business-to-physician (B2P), and direct-to-consumer (DTC) channels.
**Content and Digital Presence Management**
+ Oversee the creation and dissemination of engaging, high-quality content across all digital platforms, ensuring it effectively communicates the divisions' value propositions and enhances online visibility. Manage the content strategy, including SEO optimization and consistency across digital channels, while ensuring compliance with healthcare industry regulations.
**Data-Driven Analysis and Optimization**
+ Utilize analytics to evaluate the performance of digital marketing initiatives, leveraging data to drive decisions and optimize campaigns for better engagement, conversion, and ROI. This involves analyzing customer interactions, conversions, and NPS to refine marketing strategies, improve user experience, and achieve measurable business growth.
**Cross-Functional Collaboration and Stakeholder Engagement**
+ Serve as the primary liaison between operations, sales, product development, and other key stakeholders to align digital marketing efforts with overall business goals. Engage with healthcare professionals and external vendors/partners to gather insights that inform targeted marketing strategies, ensuring collaborative execution and alignment.
**Innovation and Budget Management**
+ Explore and implement new digital technologies (including AI) and methodologies to enhance marketing efficiency and impact, staying abreast of industry trends and best practices. Manage the digital marketing budget judiciously, allocating resources strategically to initiatives that offer the highest value and adjusting plans based on performance analytics and evolving business needs. Participate in monthly meetings with joint venture partners to communicate progress and align on digital marketing strategies, ensuring consistent exchange of insights and best practices.
+ Perform other duties as assigned.
**Position Requirements**
**Ability to:**
+ 2 years proven experience in digital marketing, preferably in healthcare, radiology, or oncology sectors.
+ Experience developing and implementing successful digital marketing campaigns across multiple channels.
+ Strong background in strategizing and executing marketing plans that align with business objectives and target audience needs.
+ Proficiency with analytics tools like Google Analytics (G4); ability to analyze data and derive actionable insights.
+ Understanding of digital marketing tools and platforms (e.g., CRM software, SEO/SEM tools, Content Management Systems).
+ Excellent written and verbal communication skills for effective messaging and stakeholder engagement.
+ Demonstrated ability to manage multiple projects simultaneously with attention to detail and follow-through.
+ Travel may be required up to 10%
**Preferred**
+ 5 years preferred experience in digital marketing, preferably in healthcare, radiology, or oncology sectors
+ Skilled in managing budgets with a track record of maximizing ROI on marketing expenditures.
+ Capability to adapt to new technologies and stay abreast of the changing digital landscape.
**Residents living in CA, Jersey City, NJ, NY, WA and CO click** here ( **to view pay range information.**
**Physical Requirements:**
Standard Office Environment and the employee may be exposed to environmental hazards such as exposure to noise, and travel.
More than 50% of the time:
+ Sit, stand, walk.
+ Repetitive movement of hands, arms and legs.
+ See, speak and hear to be able to communicate with patients.
Less than 50% of the time:
+ Stoop, kneel or crawl.
+ Climb and balance.
+ Carry and lift 10-20 lbs
#LI-Remote
Akumin Operating Corp. and its divisions are an equal opportunity employer and we believe in strength through diversity. All qualified applicants will receive consideration for employment without regard to, among other things, age, race, religion, color, national origin, sex, sexual orientation, gender identity & expression, status as a protected veteran, or disability.

**About HUB**
In a rapidly changing world, HUB advises businesses and individuals on how to prepare for the unexpected. As one of the world's largest insurance brokers, our focus is dedicated to providing our customers with the peace of mind that what matters most will be protected - through unrelenting advocacy and tailored insurance solutions that put our clients in control. Our growing team of professionals across North America represents a broad, deep and one-of-a kind aggregation of entrepreneurs and leaders recognized for their excellence throughout the insurance community.
**Why Choose HUB?**
Throughout our network of more than 550 HUB offices in North America, we offer a competitive, exciting, and friendly work environment that strategically positions our employees for longevity and success. At HUB, we believe in investing in the future of our employees and provide continuous opportunities for growth and development **_._** Our entrepreneurial culture fosters an environment that empowers our people to make the best decisions for our customers and organization, focusing on expanding the industry knowledge of our insurance professionals to better serve our valued clients. We are committed to providing you with competitive and flexible benefits options that are rooted in your current needs yet evolves as your needs change over time. Join us in taking the first step toward creating a future that combines a diverse, challenging work environment with financial security and career satisfaction.
**WHAT WE OFFER YOU:**
At HUB we believe in investing in the future of our employees. Our entrepreneurial culture fosters an environment of open feedback and improvement that empowers our people to make the best decisions for our customers and organization. We offer:
+ **Competitive salaries and benefits offerings**
+ **Medical/dental/vision insurance and voluntary insurance options**
+ **Health Savings Account funding**
+ **401k matching program**
+ **Company paid Life and Short-Term Disability Plans**
+ **Supplemental Life and Long-Term Disability Options**
+ **Comprehensive Wellness Program**
+ **Paid Parental Leave**
+ **Generous PTO Package - Vacation, Holiday, Sick, and Personal Time Off**
+ **Great work/life balance, because that's important for all of us!**
+ **Focus on creating a meaningful environment through employee engagement events**
+ **The ability to be a part of a motivated, winning team with the opportunity to learn from colleagues who are amongst the top talent in the industry!**
+ **Growth potential - HUB is constantly growing and so can your career!**
+ **A rewarding career that helps local businesses in the community**
+ **Strong community support and involvement through HUB Gives**
**SUMMARY:**
Our team is growing, and we are looking for a driven, results-oriented person who is passionate about working with carrier and wholesaler partners and customers. If you like learning, helping clients, and working with a team, this is the right fit for you. As the Marketing Executive, you are responsible for the effective marketing of insurance risks for our existing clients and new prospects.
**ESSENTIAL DUTIES AND RESPONSIBILITIES:**
+ Market all lines of commercial insurance and directly impact revenue goals through the acquisition of new business and the retention of renewals.
+ Assist in the analysis of line of business and insurance company production trends, and make recommendations to correct deficiencies.
+ Act as account liaison for the producer in dealing with other departments within Hub for the quoting of specialized lines of coverage.
+ Assist producers with explanation of coverage analysis in the renewal process, and participate in renewal presentations when requested.
+ Execute a quality control process for policies and quotations delivered assuring coverage, condition, rating, and pricing accuracy by completing program analysis/comparisons.
+ Effectively build relationships with insurance company underwriters through a pattern of professional risk submissions, company visitations, and firm, but fair negotiations to include monthly calls as directed by leadership. Some travel could be required monthly.
+ Maintain state of the art knowledge of market underwriting appetite, line of business trends, insurance company changes, rating techniques, and coverage developments.
+ Demonstrate an understanding of our company utilization strategies by appropriate risk submissions.
**REQUIREMENTS:**
+ 5 to 10 years of marketing and negotiation experience with renewals and new business
+ College or University degree preferred
+ Current 2-20 Florida Property & Casualty license
+ Intermediate to advanced Level of Microsoft Office Suite proficiency
+ Thorough and advanced knowledge of commercial lines coverage and markets
+ High energy, detail-oriented self-starter
+ Strong leadership and team-building skills
+ Significant skill in handling & completing demands and projects
+ Excellent organizational skills and ability to prioritize
+ Strong interpersonal, written and oral communication skills
Department Marketing
Required Experience: 5-7 years of relevant experience
Required Travel: Negligible
Required Education: High school or equivalent
HUB International Limited is an equal opportunity employer that does not discriminate on the basis of race/ethnicity, national origin, religion, age, color, sex, sexual orientation, gender identity, disability or veteran's status, or any other characteristic protected by local, state or federal laws, rules or regulations.
E-Verify Program ( endeavor to make this website accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact the recruiting team . This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.

Our client Industrial Shadeports is looking for a Sales and Marketing Leader in the Fort Lauderdale market! 

Industrial Shadeports Inc, located in Fort Lauderdale, Florida, is a leading company in the design, manufacture, installation, and service of custom shade structures. Our structures are custom designed and architecturally pleasing while providing maximum sun protection.

Our growth has created the need to add a Sales and Marketing Leader to accept responsibility for the company's revenue generation and growth. We work in a team environment, supporting each other for success. 

Responsibilities

Manage a team of sales personnel Exceeding monthly sales goalsLead and opportunity generationNew business developmentManaging and growing our existing long term contractsNetworking throughout the marketsAll of the other traditional sales functionsRequirementsWe are looking for a true visionary who wants to come in and help build out the sales and marketing team!5+ years experience in outside sales, preferably within a leadership capacity.Must have experience with local government or municipalities. Knowledge of the Park and Playground market is a plus.Superior sales management and negotiation skills for internal and external purposesDemonstrated ability to take the initiative to solve problems and improve processesA team player with a positive attitude, highly motivated and organizedAbility to take charge, make decisions and meet deadlines without promptingStrong analytical and problem-solving skillsSolid proficiency in Microsoft Office applicationsAttention to detail and accuracyExcellent written and verbal communication and interpersonal skills with the ability to convey information and ideas in a variety of media to a diverse audience.Experience in the construction industry is a plusA valid drivers license, insurable by our carrier, and reliable transportation are required.Bachelor’s degree preferredBenefits

Industrial Shadeports is a full line manufacturer of Shade Structures and Shade Sails for the Municipal, Institutional, and Commercial markets. We are also a Certified General Contractor and self perform all aspects of design, manufacture, supply, installation, maintenance, repair and replacement in our Fort Lauderdale facility. We do not have a showroom or sell direct to the public. We only perform contracting work for our own structures.

Industrial Shadeports offers a complete suite of benefits, including Health Care, Dental, Vision, Life, etc.

Compensation is based on experience and qualifications.

Candidates must be eligible to work in the US.

We are an Equal Opportunity Employer.