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Showing 96 Email Marketing jobs in Austin

Email Marketing Specialist

78703 Austin, Texas Insight Global

Posted 14 days ago

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Job Description
The Sr. Email Marketing Specialist is a power user of email marketing platforms with an understanding of email automation, how to influence engagement with a variety of target audiences and uses email marketing analytics tools to measure ROI of email efforts for the various branches and departments of DHI Mortgage and DHI Financial Services. The position will work on multiple projects and campaigns at a time.
Essential Job Functions
· Strategize, plan, and manage the day-to-day content of all email marketing initiatives that contribute to the overall communications goal and positively maintain the companys brand
· Build and execute email campaigns, including list building, segmentation analysis, browser and testing and email publishing
· Develop, execute, and analyze email automation and workflows for various branch and department needs
· Develop, execute, and analyze A/B testing for optimal email performance
· Monitor and drive email campaign targets reporting and tracking processes, along with testing methodologies and results reporting
· Audit the creative for all emails to ensure link and landing page accuracy as well as proper tracking parameters etc.; providing creative direction and hands-on execution when needed
· Regularly report on campaign and lifecycle marketing program performance to Marketing Managers
· Prepare reports, presentations, and general updates as often as needed to audiences of varying technical expertise and levels of responsibility
· Determine target audience, devise campaign, and launch email campaign to create buzz or generate leads for the business
· Work with Design and other cross functional teams to audit and test email campaigns
· Use email analytics to re-define current processes and procedures
· Provide feedback and analysis to branches/departments on their email marketing initiatives
· Act as lead specialist for other email marketing positions providing guidance and direction as needed
We are a company committed to creating inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity employer that believes everyone matters. Qualified candidates will receive consideration for employment opportunities without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, disability, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to Human Resources Request Form ( . The EEOC "Know Your Rights" Poster is available here ( .
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: .
Skills and Requirements
1. Associate degree or equivalent from a two-year college or technical school in Communications, Digital Media, Advertising, Marketing and/or Business
2. Four plus years of related experience and/or training developing, managing, monitoring, and analyzing email marketing in a corporate setting
3. Knowledge of professional email marketing management in a hands-on capacity and utilizing ESP platforms to build and execute email campaigns
4. Knowledge of building and driving reporting of email KPIs
5. Experience working with Design and other cross functional teams to audit and test email campaigns
6. Proficient knowledge of HTML (email friendly) should be able to use, read and troubleshoot HTML as necessary, CAN-SPAM Requirements and Email Best Practices
7. Working knowledge of SEO/SEM, web analytics, and social media
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Marketing Automation Manager (Adobe AEP/NBA)

78703 Austin, Texas Humana

Posted 14 days ago

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**Become a part of our caring community and help us put health first**
Humana's Marketing organization is seeking a Marketing Automation Manager who specializes in Adobe Experience Platform (AEP) and Next Best Action (NBA) execution to join the team as a Senior Product Manager working anywhere in the US. As a Specialist in NBA Execution, you'll play a hands-on role in translating strategy into real-time journeys using Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO).
You will Lead all phases of the product life cycle, from inception to introduction into the marketplace, by developing products to meet specific customer needs and achieve specific cost and success outcomes. Once products are launched, you will monitor the efficacy of products and use customer and business partner feedback to ensure products are meeting customer needs across each customer segmentation, adjust products over time to continue to achieve the desired outcomes.
**Key Role Functions**
+ Configure, test, deploy, and iterate personalized journeys in Adobe Journey Optimizer based on NBA strategy
+ Collaborate with the data analytics team to build, refine, and validate audience segments in Adobe Experience Platform using real-time behavioral signals and profile attributes
+ Partner with lifecycle marketers, data scientists, and channel leads to activate journey logic and improve targeting
+ Conduct rigorous QA across events, wait steps, personalization rules, and cross-channel triggers
+ Monitor performance and resolve execution issues; partner with analytics to refine logic and improve outcomes
+ Serve as a subject matter expert (SME) for AJO/AEP capabilities; upskill others on best practices in journey orchestration
**Only persons with authorization to work permanently in the U.S. need apply. EEO**
**Use your skills to make an impact**
**Required Qualifications**
+ 3+ years of marketing operations or lifecycle marketing experience
+ 2+ years of hands-on configuration experience with Adobe Journey Optimizer and Adobe Experience Platform
+ Strong understanding of customer journey logic, event triggers, decision orchestration, and personalization
+ Effective communicator across technical and business teams; detail-oriented in managing journey flows
+ Comfortable working in pod-based or agile cross-functional environments
**Preferred Qualifications**
+ Adobe certifications in AEP or AJO are a plus
+ Familiarity with Adobe Real-Time CDP, XDM schemas, or event tagging
+ Experience in highly regulated industries (e.g., healthcare, financial services)
+ Exposure to JSON, event payloads, or API-driven personalization
+ Understanding of NBA personalization logic frameworks
**Additional Information**
**This role is a 100% remote role anywhere in the US and will primarily operate on Eastern Standard Time business hours.**
To ensure Home or Hybrid Home/Office employees' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:
+ At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested
+ Satellite, cellular and microwave connection can be used only if approved by leadership
+ Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.
+ Humana will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job.
+ Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information
Humana offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial security-both today and in the future, including:
+ Health benefits effective day 1
+ Paid time off, holidays, volunteer time and jury duty pay
+ Recognition pay
+ 401(k) retirement savings plan with employer match
+ Tuition assistance
+ Scholarships for eligible dependents
+ Parental and caregiver leave
+ Employee charity matching program
+ Network Resource Groups (NRGs)
+ Career development opportunities
**Our Hiring Process**
As part of our hiring process for this opportunity, we may contact you via text message and email to gather more information using a software platform called HireVue. HireVue Text, Scheduling and Video technologies allow you to interact with us at the time and location most convenient for you.
If you are selected to move forward from your application prescreen, you may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and/or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews.
If you have additional questions regarding this role posting and are an Internal Candidate, please send them to the Ask A Recruiter persona by visiting go/Buzz and searching Ask A Recruiter! Please be sure to provide the requisition number so we may be able to research your request quicker.
Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from with instructions on how to add the information into your official application on Humana's secure website.
Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.
**Scheduled Weekly Hours**
40
**Pay Range**
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
$104,000 - $143,000 per year
This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.
**Description of Benefits**
Humana, Inc. and its affiliated subsidiaries (collectively, "Humana") offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.
Application Deadline:
**About us**
Humana Inc. (NYSE: HUM) is committed to putting health first - for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health - delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

**Equal Opportunity Employer**
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our
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Digital Marketing Manager

78703 Austin, Texas Brookfield Properties

Posted today

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Job Description

Location
Austin - 9600 N MoPac Expressway, Suite 750
Business
At Brookfield Residential, a leading North American land developer and homebuilder for over 65 years, we have had one goal in mind - creating the best places to call home. From the development of award-winning, master-planned communities to the creation of well-designed homes, we are committed to cultivating exceptional life experiences for our customers, partners, employees, and members of the community.As part of Brookfield - one of the largest alternative asset managers in the world - we harness our resources to bring a fresh approach, unparalleled creativity, relentless innovation, and sound Sustainability practices to the planning, development, and management of buildings everywhere. From offices, retail spaces, and logistics facilities to multifamily residences, hospitality establishments, and mixed-use structures - we are reimagining real estate from the ground up.
If you're ready to be a part of our team, we encourage you to apply.
Job Description
Overview
The Digital Marketing Manager will play a key role in driving digital strategy and execution across Texas and North American marketing teams. This role requires strong technical and analytical skills, with expertise in CRM, CMS, SEO, PPC, retargeting, email marketing, social media, lead generation, and customer journey optimization. The manager will collaborate with internal teams, agencies, and vendors to plan, execute, and measure digital marketing initiatives. Success in this position requires strong leadership, organization, and communication skills, with the ability to align cross-functional teams, make data-driven decisions, and deliver measurable results in a fast-paced environment.
Key Deliverables
Digital Marketing/Lead Management
+ Work in conjunction with Marketing PMs to assist with paid and organic digital tactics including SEO/SEM, database marketing, social marketing, email marketing, quarterly audits and provide general agency/vendor direction to comply with marketing plan and budgets.
+ Manage Salesforce, Pardot and Hubspot CRM to ensure all leads are captured, receiving communications, are distributed to sales, enrolled in correct workflows and that all data and systems are in sync.
+ Assist with execution of adjustments in Salesforce, Pardot and Hubspot including lead scoring, lead nurturing and workflow management. Troubleshoot processes having issues and determine a solution.
+ Liaise with Marketing Managers and the Sales Team to provide additional support in lead nurturing, reporting, data gathering and lead management from Salesforce, Pardot and Hubspot as requested.
+ Consistently meet lead generation goals for the Sales and Marketing team.
+ Assist with setup of new products, communities and system enhancement projects
+ Represent digital marketing team in agency partner meetings.
Website Management
+ Manage websites via CMS platforms such as Sitecore and Wordpress with additional integrated plug-in platforms.
+ Preform site audits monthly for content and system updates. Identify issues and areas for improvement. Execute updates and changes.
+ Collaborate with internal and external partners to make site updates, improvements, adjustments and enhancements as needed.
Sales/Marketing Reporting
+ Gathering and reporting of campaign performance data, online research, online media patterns and onsite traffic using internal and external tools and platforms like Salesforce, Hubspot, and GA4, to determine trends and suggest digital marketing adjustments.
+ Ad hoc data quality projects as needed to uphold database integrity. Create custom reports in Hubspot and Salesforce as needed to support projects.
+ Research and provide analytics for executive team as needed using Google Analytics, Hubspot and Salesforce. Develop and manage ad hoc reports in Excel as needed.
+ Provide report summaries and deliver metrics to executive team.
Sales/Marketing Technology
+ Maintenance and testing of websites, tools and other platforms as needed, ensuring that they function as expected and all information is up to date and accurate.
+ Assist in setup/management of internal and customer facing Sales/Marketing tools and platforms.
+ Innovate and improve sales and marketing systems and processes utilizing technology and best practices.
+ Understand, maintain and deploy sales center marketing platforms and technology.
Special Projects and Initiatives
+ Liaising with other Brookfield regions to align Marketing efforts and share best practices.
+ Participate in and/or lead center-led and regional improvement projects for CRM and Website platforms
+ Attend meetings with other teams as needed, keeping detailed notes and providing feedback to the team.
What You Bring
+ Bachelor's Degree in Business, Marketing, Communications or related field.
+ 4-6 years of related work and people management experience.
+ A very strong work ethic with the ability to work under pressure and deal with a frequently changing workload including varying project parameters and fast-paced situations while delivering on time with a high level of accuracy.
+ Proven team leadership, communication, project management and organization skills are a must.
+ Takes initiative and assumes responsibility to analyze and innovate to solve problems with minimal direct supervision and/or direction.
+ Ability to apply creative/strategic solutions to solve business challenges, develop new ideas and gain broad organizational advocacy to move solutions forward .
+ Familiarity with lead generation practices, SEO, SEM, PPC and Social Media Marketing, tracking pixels and tags, GA4 and associated reporting for these tools.
+ Strong passion and understanding of technology of all types (IT, Consumer and Marketing tech), digital marketing, reporting and analytics.
+ Excellent written and verbal communication skills with the ability to read an audience type, adapt communication styles to the target audience, and rally consensus to move business forward.
+ Strong computer application skills with proven proficiency in MS Office, particularly Excel, PowerPoint and Outlook. Advanced Excel abilities, including charts, graphs, complex formula building and macros.
+ Must have a technical aptitude to learn new and or customized programs quickly.
+ CMS experience, specifically with Sitecore, WordPress and common associated plug-ins
+ CRM experience, especially with Hubspot, Pardot and Salesforce.
Nice to Haves
+ Familiarity with basic HTML, survey tools and common WP plug-in tools like Gravity Forms.
+ Previous experience with Adobe Creative Suite of tools.
+ Use of Power BI or other reporting applications.
+ Automated mail merge experience and familiarity with Docusign tagging a plus.
+ Experience with Social Media platforms and Facebook Business Manager.
What We Offer
We are proud to offer our employees what they value most:
+ Competitive compensation
+ Excellent extended medical, dental and vision benefits beginning day 1
+ 401(k) matching, vesting begins day 1
+ Career development programs
+ Charitable donation matching
+ Paid Volunteer Hours
+ Paid parental leave
+ Family planning assistance including IVF, surrogacy and adoptions options
+ Wellness and mental health resources
+ Pet insurance offering
+ A culture based on our values of Passion, Integrity and Community
#BRP
#LI-BG2
Brookfield Residential participates in the E-Verify process ( to confirm the eligibility of candidates to work in the United States.
We are proud to create a diverse environment and are proud to be an equal opportunity employer. We are grateful for your interest in this position, however, only candidates selected for pre-screening will be contacted.
At Brookfield Properties, our success starts with our people. People like you. We develop, operate, and manage more than 1100 properties and 390 million square feet of real estate across the globe. It's a feat that wouldn't be possible without our team, a diverse group of creative visionaries and innovative experts who are relentless in pursuit of one goal: to ensure our buildings don't simply meet the needs of our tenants, residents, and communities - but exceed them, every day.
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Digital Marketing Specialist

78703 Austin, Texas System One

Posted 1 day ago

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Job Description

Digital Marketing Specialist
**Employment Type:** Full Time
**Date Posted:** 9/29/2025
**Location:** Remote (Based in the U.S.)
**Pay Range:** Negotiable
**Job Number:** JO-
**Primary Function**
We are seeking a skilled and experienced Digital Marketing Specialist to join our team. This role will be dedicated to the development, execution, and optimization of landing pages to improve user experience and drive improvement on our key performance indicators. The ideal candidate will have a strong understanding of landing page best practices, experience with A/B testing, and proficiency in analyzing performance using tools like Adobe Analytics. The role involves project management of updates and working with internal teams.
Payrate: $90-100k
**Duties & Responsibilities**
+ Manage and execute updates and revisions to existing landing pages.
+ Collaborate with internal teams to develop new landing pages optimized for specific campaigns and target audiences.
+ Conduct A/B tests to optimize landing page elements based on current performance to improve key performance indicators.
+ Monitor and analyze landing page performance using analytical tools like Adobe Analytics and Glassbox to identify areas for improvement and report on key metrics.
+ Implement data-driven strategies to improve landing page effectiveness and overall campaign performance.
+ Communicate test results, performance insights, and recommendations to stakeholders.
+ Ensure all activities are conducted in accordance with risk and compliance policies and procedures.
**Skills & Qualifications**
+ Solid understanding of landing page best practices and conversion rate optimization (CRO) principles.
+ Hands-on experience with A/B testing methodologies and tools.
+ Proficiency in web analytics tools (e.g., Adobe Analytics, Google Analytics).
+ Proficiency in Adobe Experience Manager
+ Strong analytical, problem-solving, and communication skills.
+ Ability to collaborate effectively with cross-functional teams.
+ Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
**Education & Experience**
+ Bachelor's degree or equivalent experience.
+ 6+ years of experience in a digital marketing role with a strong focus on landing page optimization.
+ Proven experience in developing, managing, and optimizing landing pages.
**To Apply**
Use the link at the bottom of this page to apply. Make sure you are using the latest version of your browser.
**Diversity Inclusion & Customer Service Statement**
TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.
We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
**Global HQ**
6402 Arlington Blvd, Suite 1020
Falls Church, VA 22042
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Digital Marketing Intern

78703 Austin, Texas CAI

Posted 13 days ago

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Job Description

Digital Marketing Intern
**Req number:**
R6167
**Employment type:**
Full time
**Worksite flexibility:**
Remote
**Who we are**
CAI is a global technology services firm with over 8,500 associates worldwide and a yearly revenue of $1 billion+. We have over 40 years of excellence in uniting talent and technology to power the possible for our clients, colleagues, and communities. As a privately held company, we have the freedom and focus to do what is right-whatever it takes. Our tailor-made solutions create lasting results across the public and commercial sectors, and we are trailblazers in bringing neurodiversity to the enterprise.
**Job Summary**
As Digital Marketing Intern, you will assist in executing digital marketing strategies, conducting research, and supporting data analytics activities.
**Job Description**
We are seeking a dynamic and enthusiastic **Digital Marketing Intern** , with a special focus in Digital Marketing and Analytics, to join our team. This internship provides an excellent opportunity to gain hands-on experience in various aspects of digital marketing while working closely with a team of experienced professionals. You will assist in executing digital marketing strategies, conducting research, and supporting data analytics activities. **The internship dates are June 1,** **2026** **to July 31** **2026** **.**
**This internship is a full-time opportunity requiring a commitment of** **40 hours** **per week.** **Candidates must be available during core business hours (8:30 am EST to 5:00 pm EST) for the entire 9-week duration of the program.** **Please note that all work must be performed within the United States.** **This position does not offer work authorization sponsorship now or in the future. Candidates requiring sponsorship will not be considered.**
**What** **You'll** **Do**
+ Assist in the development and execution of marketing campaigns across digital platforms
+ Collaborate with our team to utilize analytics tools to identify opportunities for web optimizations and improvements
+ Apply the fundamentals of web best practices to enhance user experience and engagement
+ Assist in optimizing search terms for our website using SEO strategies, aiming to increase visibility and traffic
+ Support efforts to increase form fills on our website through strategic content placement and optimization
+ Conduct regular audits of web content and performance metrics to ensure alignment with business goals
+ Participate in brainstorming sessions to develop innovative strategies for digital growth
+ Research industry trends and innovations in the digital marketing field to inform strategy and identify new opportunities
+ Contribute insights on emerging technologies and techniques to keep our digital strategies ahead of the curve
+ Conduct market research and analyze trends to contribute to marketing strategies
+ Assist in managing and updating the company's social media profiles and website
+ Provide administrative support to the marketing team as needed
**What** **You'll** **Need**
Required
+ Current Junior in a Bachelor's program with a major in Marketing, Business, Analytics, or related field
+ Minimum GPA of 3.5 or higher
+ Excellent verbal and written communication skills and a collaborative mindset.
+ Strong organizational skills and attention to detail
+ Self-starter with the ability to work independently
+ Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
+ Familiarity with social media platforms and analytics tools like GA4
+ Creative thinking and problem-solving skills
Preferred
+ Previous internship or volunteer experience in marketing or related field is a plus
+ Familiarity with SEO and Google Analytics is a plus
**Physical Demands**  
+ Ability to safely and successfully perform the essential job functions consistent with the ADA and other federal, state, and local standards 
+ Sedentary work that involves sitting or remaining stationary most of the time with occasional need to move around the office to attend meetings, etc. 
+ Ability to conduct repetitive tasks on a computer, utilizing a mouse, keyboard, and monitor 
#DNP
**Reasonable accommodation statement**
If you require a reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employment selection process, please direct your inquiries to or (888) 824 - 8111.
The pay range for this position is listed above. Exact compensation may vary based on several factors, including location, experience, and education. Benefit packages for this role will include medical coverage as well as 401k retirement account access. Employees in this role may also be entitled to paid sick leave and/or other paid time off as provided by applicable law.
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Digital Marketing Specialist

78701 Austin, Texas $80000 Annually WhatJobs Direct

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full-time
Our client, an innovative marketing agency, is looking for a talented Digital Marketing Specialist to join their team. This role can be performed remotely, offering flexibility for the right candidate. The Digital Marketing Specialist will be responsible for developing, implementing, and managing effective digital marketing campaigns across various online channels to drive brand awareness, customer engagement, and lead generation. This includes SEO/SEM, social media marketing, email marketing, content marketing, and paid advertising. You will analyze campaign performance data, identify trends, and optimize strategies to achieve maximum ROI. Key responsibilities include creating compelling ad copy and creative assets, managing social media accounts, conducting keyword research, and staying updated with the latest digital marketing trends and best practices. The ideal candidate will have a strong understanding of digital marketing platforms and tools (e.g., Google Analytics, Google Ads, social media advertising platforms, email marketing software). Excellent analytical, strategic thinking, and creative skills are essential. Proficiency in content creation and basic graphic design is a plus. A Bachelor's degree in Marketing, Communications, or a related field is required, with at least 3 years of experience in digital marketing. Strong written and verbal communication skills are vital for collaborating with clients and internal teams. If you are a results-driven digital marketer with a passion for creating impactful online campaigns, we encourage you to apply.
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Digital Marketing Strategist

78701 Austin, Texas $90000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is looking for a creative and results-driven Digital Marketing Strategist to join their innovative team in **Austin, Texas, US**. This role operates on a hybrid model, offering a blend of collaborative office days and productive remote work. The Digital Marketing Strategist will be responsible for conceptualizing, developing, and executing comprehensive digital marketing campaigns to enhance brand visibility, drive customer acquisition, and achieve marketing objectives. This includes managing SEO/SEM strategies, social media marketing, content marketing, email marketing, and paid advertising campaigns across various digital channels. You will continuously analyze campaign performance, identify trends, and optimize strategies to maximize ROI.

The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Business, or a related field, with a minimum of 5 years of proven experience in digital marketing strategy and execution. Demonstrated success in developing and managing integrated digital marketing campaigns, with a strong understanding of SEO, SEM, content marketing, social media platforms, and email marketing best practices, is essential. Proficiency with digital marketing tools such as Google Analytics, Google Ads, SEMrush, HubSpot, and social media management platforms is required. Excellent analytical skills, with the ability to interpret data, derive actionable insights, and translate them into effective marketing strategies, are critical. Strong project management and communication skills are necessary to collaborate effectively with internal teams and external partners. Experience with A/B testing and conversion rate optimization is highly desirable. You should be passionate about the evolving digital landscape and eager to drive measurable results for our brand.
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Digital Marketing Strategist

78701 Austin, Texas $80000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client is looking for a creative and results-oriented Digital Marketing Strategist to lead innovative campaigns from their Austin, Texas, US office. This role will be instrumental in driving brand awareness, customer acquisition, and engagement across various digital channels. The ideal candidate will have a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising strategies. You will be responsible for developing and executing comprehensive digital marketing plans, analyzing campaign performance, and optimizing strategies for maximum ROI. This includes managing marketing budgets, tracking key metrics, and generating insightful reports for stakeholders. Collaboration is key; you will work closely with the sales, product, and design teams to ensure a cohesive brand message and customer experience. A strong analytical mindset, coupled with excellent creative and communication skills, is essential for success. You should be adept at identifying emerging digital trends and technologies and translating them into actionable marketing initiatives. Responsibilities also include managing the company's online presence, including website content, social media profiles, and online advertising platforms. The ability to conduct market research, competitor analysis, and customer segmentation to inform strategy is vital. We seek a candidate who is passionate about digital marketing, data-driven, and eager to contribute to the growth of our client's business. This is an opportunity to make a significant impact in a fast-paced and exciting industry, contributing to the overall success of marketing efforts. You will have the opportunity to shape the digital footprint of the company and drive measurable results through strategic planning and execution. The role demands a proactive attitude and the ability to adapt to the ever-evolving digital landscape.
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Digital Marketing Strategist

78704 Austin, Texas $90000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client, a fast-paced and innovative company in the technology sector, is seeking a highly skilled Digital Marketing Strategist to join their remote team. This position is key to developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. You will be responsible for creating data-driven strategies across multiple digital channels, including SEO, SEM, social media marketing, email marketing, and content marketing. Your role will involve identifying target audiences, defining campaign objectives, and setting key performance indicators (KPIs). You will manage and optimize paid advertising campaigns (Google Ads, social media ads) to ensure maximum ROI. Conducting thorough market research, competitor analysis, and customer behavior analysis to inform strategy development is crucial. You will also oversee the creation of engaging and compelling marketing content, ensuring brand consistency across all platforms. Performance tracking, reporting, and analysis using tools like Google Analytics, Adobe Analytics, and various CRM/marketing automation platforms will be a significant part of your responsibilities. You will collaborate closely with content creators, web developers, and sales teams to ensure integrated campaign execution. Staying ahead of digital marketing trends, emerging technologies, and algorithm updates is essential. We are looking for a creative, analytical, and results-oriented individual with a proven track record in developing and managing successful digital marketing strategies in a remote environment. Exceptional communication and project management skills are vital for this role.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies across SEO, SEM, social media, email, and content marketing.
  • Manage and optimize paid advertising campaigns on platforms like Google Ads and social media networks.
  • Conduct in-depth market, competitor, and customer analysis to inform strategy.
  • Define campaign goals, KPIs, and track performance using analytics tools (e.g., Google Analytics).
  • Oversee the creation of engaging and high-quality marketing content.
  • Manage email marketing campaigns and marketing automation workflows.
  • Collaborate with internal teams (content, web dev, sales) to ensure campaign alignment.
  • Analyze campaign results and provide actionable insights and recommendations for improvement.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage the digital marketing budget effectively to maximize ROI.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 5-7 years of experience in digital marketing, with a strong focus on strategy development and execution.
  • Proven experience with SEO, SEM, PPC advertising, social media marketing, and email marketing.
  • Proficiency with web analytics tools (Google Analytics, Adobe Analytics) and marketing automation platforms.
  • Strong understanding of content marketing principles and B2B/B2C marketing strategies.
  • Excellent analytical, problem-solving, and data interpretation skills.
  • Exceptional written and verbal communication skills, suitable for remote collaboration.
  • Ability to manage multiple projects and deadlines effectively in a remote setting.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Creative mindset with a passion for data-driven marketing.
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Digital Marketing Strategist

78701 Austin, Texas $95000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is a rapidly growing tech startup seeking a creative and data-driven Digital Marketing Strategist to drive their online presence and customer acquisition efforts. This is a fully remote position, ideal for a self-motivated marketer who thrives in a dynamic, fast-paced environment. The Strategist will be responsible for developing and executing comprehensive digital marketing campaigns across multiple channels to increase brand awareness, generate leads, and drive revenue growth. You will leverage your expertise in SEO, SEM, social media marketing, content marketing, email marketing, and analytics to achieve ambitious marketing goals.

Key responsibilities include developing and implementing integrated digital marketing strategies aligned with business objectives. You will conduct keyword research and optimize website content for search engines (SEO). Planning and managing paid advertising campaigns (SEM, social media ads) to maximize ROI is crucial. Creating and curating engaging content for various platforms, including blog posts, social media updates, and email newsletters, will be a core function. You will manage social media communities and drive engagement. Analyzing campaign performance using tools like Google Analytics, SEMrush, and social media analytics platforms, and providing regular reports with actionable insights is essential. You will also identify new digital marketing trends, technologies, and opportunities. Collaborating with design and development teams to improve user experience and conversion rates will be key. The ability to A/B test different strategies and optimize campaigns based on performance data is critical. This role requires a strong understanding of the customer journey and the ability to translate complex data into clear, actionable marketing plans. You will have the autonomy to innovate and shape the company's digital marketing future.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 5+ years of experience in digital marketing, with a proven track record of successful campaign execution.
  • In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, SEMrush, HubSpot, etc.
  • Strong analytical skills and ability to interpret data to drive marketing decisions.
  • Excellent written and verbal communication skills.
  • Experience working remotely and collaborating effectively with distributed teams.
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