Explore brand marketing jobs, which involve shaping consumer perceptions and driving business growth. These roles demand a blend of creativity and analytical skills. Professionals in this field are responsible for developing and executing marketing strategies that build brand awareness and customer loyalty.1,154 Brand Marketing jobs in the United States
Associate Director of Brand & Marketing Communications
98194 Seattle, Washington
University of Washington
Posted 2 days ago
Job Viewed
Job Description
**Job Description**
As a UW employee, you have a unique opportunity to change lives on our campuses, in our state and around the world. UW employees offer their boundless energy, creative problem-solving skills and dedication to build stronger minds and a healthier world.
UW faculty and staff also enjoy outstanding benefits, professional growth opportunities and unique resources in an environment noted for diversity, intellectual excitement, artistic pursuits and natural beauty.
**Position Purpose**
The Associate Director of Brand & Marketing Communications provides operational leadership and strategic oversight for the School of Nursing's marketing communications function during a critical growth period. This role manages daily communications operations, ensures editorial excellence across all platforms, and coordinates marketing initiatives that enhance the School's competitive positioning and recruitment success.
Reporting to the Director of Strategic Marketing & Program Growth, this position provides direct supervision to the Brand Manager while coordinating with the Project Manager and Communications Support role. The Associate Director serves as the quality assurance leader for all external communications and the primary liaison for implementing strategic marketing initiatives developed by the Director.
**Position Complexities**
**This role requires immediate operational leadership during organizational transition, managing both permanent team members and temporary project support. Success depends on establishing quality control processes, building team cohesion, and ensuring consistent brand execution while the team stabilizes and grows. The position demands flexibility to adapt to evolving priorities while maintaining high standards for all external communications.**
**Key Responsibilities**
**Team Leadership & Editorial Oversight (40%)**
**Direct Team Management**
+ Provide direct supervision and professional development for the Brand Manager, including performance management, goal setting, and skill development
+ Coordinate with the Project Manager and Communications Support on integrated communications initiatives and project timelines
+ Establish clear role boundaries and workflow processes between team members to optimize efficiency and reduce overlap
+ Foster a collaborative team environment while maintaining accountability for deliverables and quality standards
**Editorial Excellence & Quality Control**
+ Review and approve all external communications, marketing materials, and digital content before publication to ensure university and school standards
+ Establish and enforce editorial standards, brand consistency guidelines, and approval workflows across all communications channels
+ Provide content strategy guidance to ensure messaging aligns with institutional strategic priorities and competitive positioning goals
+ Serve as a final quality assurance checkpoint for recruitment materials, program promotion, and external brand representation
**Strategic Communications Implementation (35%)**
**Marketing Campaign Execution**
+ Implement strategic marketing initiatives and campaigns developed by the Director, ensuring tactical execution meets strategic objectives
+ Coordinate integrated marketing campaigns across digital platforms, print materials, events, and external communications
+ Manage campaign timelines, resource allocation, and cross-functional coordination to ensure on-time, on-budget delivery
+ Monitor campaign performance and provide regular reporting on effectiveness, engagement metrics, and ROI to inform future planning
**External Communications & Brand Management**
+ Oversee external brand consistency and reputation management across all school communications and marketing materials
+ Coordinate with University Marketing & Communications (UMAC) to ensure alignment with institutional brand standards and messaging
+ Manage crisis communications and sensitive messaging coordination with appropriate university stakeholders
+ Ensure all communications reflect the School's commitment to diversity, equity, inclusion, and belonging while supporting competitive positioning
**Process Development & Systems Management (25%)**
**Workflow Optimization & Process Improvement**
+ Develop and document standardized processes for content creation, approval, and publication across all communications channels
+ Establish project management systems and tracking mechanisms to ensure accountability and timely delivery of all communications initiatives
+ Create scalable workflows that accommodate both permanent team members and temporary project support during the transition period
+ Implement feedback loops and continuous improvement processes to optimize team efficiency and output quality
**Cross-Functional Coordination**
+ Serve as primary communications liaison with academic programs, admissions, advancement, and external stakeholders
+ Coordinate communications support for Dean's office initiatives, special events, and strategic institutional priorities
+ Manage vendor relationships and external partnerships for photography, videography, and specialized marketing services
+ Facilitate integration between the communications team and broader school strategic initiatives and planning processes
**Minimum Requirements**
+ Bachelor's degree in Marketing, Communications, Brand Management, or related field
+ Minimum 5-7 years of progressive marketing communications experience with demonstrated team leadership and management responsibility
+ Proven editorial and content strategy expertise with a portfolio demonstrating successful brand management and campaign execution
+ Experience managing creative teams, including graphic designers, content creators, or marketing specialists
+ Strong project management skills with experience coordinating complex, multi-stakeholder initiatives in deadline-driven environments
+ Advanced understanding of higher education marketing, competitive positioning, and recruitment communications best practices
+ Demonstrated ability to provide constructive feedback, develop team members, and maintain high-quality standards under pressure
+ Excellent written and verbal communication skills with experience presenting to senior leadership and external stakeholders
**Desired Qualifications**
+ Experience in higher education marketing, enrollment management, or academic communications
+ Background in healthcare, nursing, or professional education environments
+ Familiarity with the University of Washington brand guidelines, systems, and institutional culture
+ Experience with content management systems, marketing automation platforms, and digital analytics tools
+ Project management certification or formal training in team leadership and development
**Success Metrics**
+ Successful team integration and performance improvement across all communications functions
+ Consistent quality and brand compliance across all external communications and marketing materials
+ Timely execution of strategic marketing initiatives with measurable impact on recruitment and engagement goals
+ Effective coordination and workflow management during the organizational transition period
+ Positive team development outcomes and improved operational efficiency
**Working Conditions**
+ Hybrid position with occasional on-campus presence for team meetings and strategic planning sessions
+ Collaborative environment requiring regular coordination with multiple departments and external partners
+ Position requires flexibility to adapt to changing priorities while maintaining consistent output quality
+ Opportunity to significantly impact organizational effectiveness during the critical growth and transition period
_This position offers a significant opportunity to shape communications operations and team development while driving measurable impact on institutional recruitment and reputation goals during a dynamic period of organizational growth._
**Compensation, Benefits and Position Details**
**Pay Range Minimum:**
$96,000.00 annual
**Pay Range Maximum:**
$114,000.00 annual
**Other Compensation:**
-
**Benefits:**
For information about benefits for this position, visit Shift (United States of America)
**Temporary or Regular?**
This is a regular position
**FTE (Full-Time Equivalent):**
100.00%
**Union/Bargaining Unit:**
Not Applicable
**About the UW**
Working at the University of Washington provides a unique opportunity to change lives - on our campuses, in our state and around the world.
UW employees bring their boundless energy, creative problem-solving skills and dedication to building stronger minds and a healthier world. In return, they enjoy outstanding benefits, opportunities for professional growth and the chance to work in an environment known for its diversity, intellectual excitement, artistic pursuits and natural beauty.
**Our Commitment**
The University of Washington is proud to be an affirmative action and equal opportunity employer ( . All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran or disabled status, or genetic information.
To request disability accommodation in the application process, contact the Disability Services Office at or .
Applicants considered for this position will be required to disclose if they are the subject of any substantiated findings or current investigations related to sexual misconduct at their current employment and past employment. Disclosure is required under Washington state law ( .
University of Washington is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to, among other things, race, religion, color, national origin, sexual orientation, gender identity, sex, age, protected veteran or disabled status, or genetic information.
As a UW employee, you have a unique opportunity to change lives on our campuses, in our state and around the world. UW employees offer their boundless energy, creative problem-solving skills and dedication to build stronger minds and a healthier world.
UW faculty and staff also enjoy outstanding benefits, professional growth opportunities and unique resources in an environment noted for diversity, intellectual excitement, artistic pursuits and natural beauty.
**Position Purpose**
The Associate Director of Brand & Marketing Communications provides operational leadership and strategic oversight for the School of Nursing's marketing communications function during a critical growth period. This role manages daily communications operations, ensures editorial excellence across all platforms, and coordinates marketing initiatives that enhance the School's competitive positioning and recruitment success.
Reporting to the Director of Strategic Marketing & Program Growth, this position provides direct supervision to the Brand Manager while coordinating with the Project Manager and Communications Support role. The Associate Director serves as the quality assurance leader for all external communications and the primary liaison for implementing strategic marketing initiatives developed by the Director.
**Position Complexities**
**This role requires immediate operational leadership during organizational transition, managing both permanent team members and temporary project support. Success depends on establishing quality control processes, building team cohesion, and ensuring consistent brand execution while the team stabilizes and grows. The position demands flexibility to adapt to evolving priorities while maintaining high standards for all external communications.**
**Key Responsibilities**
**Team Leadership & Editorial Oversight (40%)**
**Direct Team Management**
+ Provide direct supervision and professional development for the Brand Manager, including performance management, goal setting, and skill development
+ Coordinate with the Project Manager and Communications Support on integrated communications initiatives and project timelines
+ Establish clear role boundaries and workflow processes between team members to optimize efficiency and reduce overlap
+ Foster a collaborative team environment while maintaining accountability for deliverables and quality standards
**Editorial Excellence & Quality Control**
+ Review and approve all external communications, marketing materials, and digital content before publication to ensure university and school standards
+ Establish and enforce editorial standards, brand consistency guidelines, and approval workflows across all communications channels
+ Provide content strategy guidance to ensure messaging aligns with institutional strategic priorities and competitive positioning goals
+ Serve as a final quality assurance checkpoint for recruitment materials, program promotion, and external brand representation
**Strategic Communications Implementation (35%)**
**Marketing Campaign Execution**
+ Implement strategic marketing initiatives and campaigns developed by the Director, ensuring tactical execution meets strategic objectives
+ Coordinate integrated marketing campaigns across digital platforms, print materials, events, and external communications
+ Manage campaign timelines, resource allocation, and cross-functional coordination to ensure on-time, on-budget delivery
+ Monitor campaign performance and provide regular reporting on effectiveness, engagement metrics, and ROI to inform future planning
**External Communications & Brand Management**
+ Oversee external brand consistency and reputation management across all school communications and marketing materials
+ Coordinate with University Marketing & Communications (UMAC) to ensure alignment with institutional brand standards and messaging
+ Manage crisis communications and sensitive messaging coordination with appropriate university stakeholders
+ Ensure all communications reflect the School's commitment to diversity, equity, inclusion, and belonging while supporting competitive positioning
**Process Development & Systems Management (25%)**
**Workflow Optimization & Process Improvement**
+ Develop and document standardized processes for content creation, approval, and publication across all communications channels
+ Establish project management systems and tracking mechanisms to ensure accountability and timely delivery of all communications initiatives
+ Create scalable workflows that accommodate both permanent team members and temporary project support during the transition period
+ Implement feedback loops and continuous improvement processes to optimize team efficiency and output quality
**Cross-Functional Coordination**
+ Serve as primary communications liaison with academic programs, admissions, advancement, and external stakeholders
+ Coordinate communications support for Dean's office initiatives, special events, and strategic institutional priorities
+ Manage vendor relationships and external partnerships for photography, videography, and specialized marketing services
+ Facilitate integration between the communications team and broader school strategic initiatives and planning processes
**Minimum Requirements**
+ Bachelor's degree in Marketing, Communications, Brand Management, or related field
+ Minimum 5-7 years of progressive marketing communications experience with demonstrated team leadership and management responsibility
+ Proven editorial and content strategy expertise with a portfolio demonstrating successful brand management and campaign execution
+ Experience managing creative teams, including graphic designers, content creators, or marketing specialists
+ Strong project management skills with experience coordinating complex, multi-stakeholder initiatives in deadline-driven environments
+ Advanced understanding of higher education marketing, competitive positioning, and recruitment communications best practices
+ Demonstrated ability to provide constructive feedback, develop team members, and maintain high-quality standards under pressure
+ Excellent written and verbal communication skills with experience presenting to senior leadership and external stakeholders
**Desired Qualifications**
+ Experience in higher education marketing, enrollment management, or academic communications
+ Background in healthcare, nursing, or professional education environments
+ Familiarity with the University of Washington brand guidelines, systems, and institutional culture
+ Experience with content management systems, marketing automation platforms, and digital analytics tools
+ Project management certification or formal training in team leadership and development
**Success Metrics**
+ Successful team integration and performance improvement across all communications functions
+ Consistent quality and brand compliance across all external communications and marketing materials
+ Timely execution of strategic marketing initiatives with measurable impact on recruitment and engagement goals
+ Effective coordination and workflow management during the organizational transition period
+ Positive team development outcomes and improved operational efficiency
**Working Conditions**
+ Hybrid position with occasional on-campus presence for team meetings and strategic planning sessions
+ Collaborative environment requiring regular coordination with multiple departments and external partners
+ Position requires flexibility to adapt to changing priorities while maintaining consistent output quality
+ Opportunity to significantly impact organizational effectiveness during the critical growth and transition period
_This position offers a significant opportunity to shape communications operations and team development while driving measurable impact on institutional recruitment and reputation goals during a dynamic period of organizational growth._
**Compensation, Benefits and Position Details**
**Pay Range Minimum:**
$96,000.00 annual
**Pay Range Maximum:**
$114,000.00 annual
**Other Compensation:**
-
**Benefits:**
For information about benefits for this position, visit Shift (United States of America)
**Temporary or Regular?**
This is a regular position
**FTE (Full-Time Equivalent):**
100.00%
**Union/Bargaining Unit:**
Not Applicable
**About the UW**
Working at the University of Washington provides a unique opportunity to change lives - on our campuses, in our state and around the world.
UW employees bring their boundless energy, creative problem-solving skills and dedication to building stronger minds and a healthier world. In return, they enjoy outstanding benefits, opportunities for professional growth and the chance to work in an environment known for its diversity, intellectual excitement, artistic pursuits and natural beauty.
**Our Commitment**
The University of Washington is proud to be an affirmative action and equal opportunity employer ( . All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran or disabled status, or genetic information.
To request disability accommodation in the application process, contact the Disability Services Office at or .
Applicants considered for this position will be required to disclose if they are the subject of any substantiated findings or current investigations related to sexual misconduct at their current employment and past employment. Disclosure is required under Washington state law ( .
University of Washington is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to, among other things, race, religion, color, national origin, sexual orientation, gender identity, sex, age, protected veteran or disabled status, or genetic information.
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0
Communications and Brand Marketing Development Program
75219 Dallas, Texas
Texas Instruments
Posted 8 days ago
Job Viewed
Job Description
We can't predict what the future holds, but we know Texas Instruments will have a part in shaping it.
In your first year with TI, you will participate in the Career Accelerator Program (CAP), which provides professional training and resources to accelerate your ramp into TI and set you up for long-term career success. Within this program, we also offer function-specific training and on-the-job learning opportunities that will encourage you to solve problems through a variety of hands-on, meaningful experiences from your very first day on the job.
As a CAP participant in Communications, you will have the opportunity to develop critical skills for a career in Communications and Brand Marketing, such as developing a communications strategy, global campaign plans, thought leadership programs, content creation and storytelling, project management and channel expertise.
You will be able to use your skills while working with those in corporate communications, brand marketing, creative project management, giving and volunteering, employee and executive communications and more. For example, you could create exciting content for TI's social media channels; promote TI to recruit future employees; get hands-on experience in crisis communications; or build internal communications programs to engage employees. Your work may include blogs, videos, intranet content, presentations, co-marketing programs, and leveraging channels like email, search, paid advertising, social media, media relations and more.
Develop powerful skills and build a strong foundation:
- Build a strong understanding of TI's strong culture and innovative technology to promote the company brand and share compelling stories. Learn concepts and strategic considerations for developing a comprehensive communications or marketing plan, where you get to own the strategy, messaging, development, launch, and measurement of results.
- Develop competency in both content and channels to reach TI's current and future employees, customers, suppliers and local communities while informing strategies through the use of data and insights.
- Create plans for different communication or marketing scenarios, apply your personal creativity, learn how to manage stakeholders and sharpen your problem-solving skills to adapt quickly in the event of changing circumstances.
- Partner with subject matter experts and develop great working relationships with TIers who live our values every day.
- Collaborate with team members around the globe to help you develop a richer and deeper understanding of our company.
Experience an environment that unlocks everyone's potential, where we treat one another with respect, value our differences, and encourage you to share your thoughts and ideas.
**Why TI?**
+ Engineer your future. We empower our employees to truly own their career and development. Come collaborate with some of the smartest people in the world to shape the future of electronics.
+ We're different by design. Diverse backgrounds and perspectives are what push innovation forward and what make TI stronger. We value each and every voice, and look forward to hearing yours. Meet the people of TI ( Benefits that benefit you. We offer competitive pay and benefits designed to help you and your family live your best life. Your well-being is important to us.
**About Texas Instruments**
Texas Instruments Incorporated (Nasdaq: TXN) is a global semiconductor company that designs, manufactures and sells analog and embedded processing chips for markets such as industrial, automotive, personal electronics, communications equipment and enterprise systems. At our core, we have a passion to create a better world by making electronics more affordable through semiconductors. This passion is alive today as each generation of innovation builds upon the last to make our technology more reliable, more affordable and lower power, making it possible for semiconductors to go into electronics everywhere. Learn more at TI.com .
Texas Instruments is an equal opportunity employer and supports a diverse, inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, disability, genetic information, national origin, gender, gender identity and expression, age, sexual orientation, marital status, veteran status, or any other characteristic protected by federal, state, or local laws.
If you are interested in this position, please apply to this requisition.
**Minimum requirements:**
- Bachelor's or Master's degree in Communications, Marketing, Public Relations, Journalism or related field
- Cumulative 3.0 out of 4.0 GPA
**Preferred qualifications:**
+ Internship experience in related field
+ Strong verbal and written communication skills
+ Inquisitive nature with strong analytical and problem-solving skills
+ Proficient in collaborating with cross-functional, global teams
+ Strong time management skills that enable on-time project delivery
+ Competency in building strong, influential relationships
+ Ability to work effectively in a fast-paced and rapidly changing environment
+ Aptitude for taking initiative and driving results
+ Capable of working through ambiguity
**ECL/GTC Required:** No
In your first year with TI, you will participate in the Career Accelerator Program (CAP), which provides professional training and resources to accelerate your ramp into TI and set you up for long-term career success. Within this program, we also offer function-specific training and on-the-job learning opportunities that will encourage you to solve problems through a variety of hands-on, meaningful experiences from your very first day on the job.
As a CAP participant in Communications, you will have the opportunity to develop critical skills for a career in Communications and Brand Marketing, such as developing a communications strategy, global campaign plans, thought leadership programs, content creation and storytelling, project management and channel expertise.
You will be able to use your skills while working with those in corporate communications, brand marketing, creative project management, giving and volunteering, employee and executive communications and more. For example, you could create exciting content for TI's social media channels; promote TI to recruit future employees; get hands-on experience in crisis communications; or build internal communications programs to engage employees. Your work may include blogs, videos, intranet content, presentations, co-marketing programs, and leveraging channels like email, search, paid advertising, social media, media relations and more.
Develop powerful skills and build a strong foundation:
- Build a strong understanding of TI's strong culture and innovative technology to promote the company brand and share compelling stories. Learn concepts and strategic considerations for developing a comprehensive communications or marketing plan, where you get to own the strategy, messaging, development, launch, and measurement of results.
- Develop competency in both content and channels to reach TI's current and future employees, customers, suppliers and local communities while informing strategies through the use of data and insights.
- Create plans for different communication or marketing scenarios, apply your personal creativity, learn how to manage stakeholders and sharpen your problem-solving skills to adapt quickly in the event of changing circumstances.
- Partner with subject matter experts and develop great working relationships with TIers who live our values every day.
- Collaborate with team members around the globe to help you develop a richer and deeper understanding of our company.
Experience an environment that unlocks everyone's potential, where we treat one another with respect, value our differences, and encourage you to share your thoughts and ideas.
**Why TI?**
+ Engineer your future. We empower our employees to truly own their career and development. Come collaborate with some of the smartest people in the world to shape the future of electronics.
+ We're different by design. Diverse backgrounds and perspectives are what push innovation forward and what make TI stronger. We value each and every voice, and look forward to hearing yours. Meet the people of TI ( Benefits that benefit you. We offer competitive pay and benefits designed to help you and your family live your best life. Your well-being is important to us.
**About Texas Instruments**
Texas Instruments Incorporated (Nasdaq: TXN) is a global semiconductor company that designs, manufactures and sells analog and embedded processing chips for markets such as industrial, automotive, personal electronics, communications equipment and enterprise systems. At our core, we have a passion to create a better world by making electronics more affordable through semiconductors. This passion is alive today as each generation of innovation builds upon the last to make our technology more reliable, more affordable and lower power, making it possible for semiconductors to go into electronics everywhere. Learn more at TI.com .
Texas Instruments is an equal opportunity employer and supports a diverse, inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, disability, genetic information, national origin, gender, gender identity and expression, age, sexual orientation, marital status, veteran status, or any other characteristic protected by federal, state, or local laws.
If you are interested in this position, please apply to this requisition.
**Minimum requirements:**
- Bachelor's or Master's degree in Communications, Marketing, Public Relations, Journalism or related field
- Cumulative 3.0 out of 4.0 GPA
**Preferred qualifications:**
+ Internship experience in related field
+ Strong verbal and written communication skills
+ Inquisitive nature with strong analytical and problem-solving skills
+ Proficient in collaborating with cross-functional, global teams
+ Strong time management skills that enable on-time project delivery
+ Competency in building strong, influential relationships
+ Ability to work effectively in a fast-paced and rapidly changing environment
+ Aptitude for taking initiative and driving results
+ Capable of working through ambiguity
**ECL/GTC Required:** No
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1
Brand & Marketing Manager
75084 Van Alstyne, Texas
Z Gallerie
Posted today
Job Viewed
Job Description
About Z Gallerie
Z Gallerie is a modern home furnishings brand known for bringing bold style, accessible luxury, and curated design into contemporary living. With a legacy of inspiring customers through statement-making furniture, art, and décor, Z Gallerie has become a destination for those who want their homes to reflect both sophistication and individuality.
As we continue to evolve, our mission is to strengthen Z Gallerie’s position as a relevant, aspirational, and culturally resonant brand in today’s marketplace. We are focused on driving creativity, innovation, and growth across every customer touchpoint — from retail and e-commerce to marketing and product storytelling.
Joining Z Gallerie means being part of a team that values design excellence, entrepreneurial spirit, and collaboration. This role offers the opportunity to shape the future of the brand while contributing to its next chapter of transformation and expansion.
Key Responsibilities
Strategic Brand Planning & Repositioning
- Lead annual and seasonal brand planning in alignment with corporate objectives and Z Gallerie’s guidelines.
- Develop and execute brand repositioning strategies to keep Z Gallerie relevant, aspirational, and differentiated in the marketplace.
- Translate market research, cultural trends, customer insights, and competitive intelligence into actionable brand shifts.
- Partner with leadership to evolve brand architecture, messaging, and value propositions for future growth.
Marketing Campaign Development & Execution
- Own the commercial calendar, ensuring every campaign tells a compelling brand story and supports seasonal and revenue goals.
- Collaborate with the Art Director to translate strategy into striking creative concepts, visual assets, and campaign toolkits.
- Partner with the Lifecycle Marketing Manager to deliver consistent messaging across the customer journey (email, SMS, paid media, social, advertising).
- Lead seasonal campaigns and new product launches, coordinating cross-functional teams to ensure on-time, flawless execution.
Public Relations & Brand Visibility
- Develop and execute PR strategies that elevate Z Gallerie’s profile in lifestyle, design, and business media.
- Build and manage media relationships, securing press coverage that reinforces brand positioning and supports campaigns.
- Partner with agencies and influencers to expand reach, drive awareness, and strengthen cultural relevance.
- Oversee press releases, media kits, brand events, and speaking opportunities to enhance brand credibility and thought leadership.
Brand Management & Governance
- Maintain and evolve brand guidelines, ensuring consistency of tone, visuals, and messaging across all channels.
- Audit digital, retail, packaging, and trade touchpoints to protect brand integrity.
- Act as the guardian of brand identity, ensuring all marketing reinforces desired brand perception.
Cross-Functional Collaboration
- Partner with product development, merchandising, e-commerce, retail, and trade teams to ensure brand alignment at every stage.
- Collaborate with the China marketing team to balance global brand consistency with US market relevance.
- Manage agency and vendor partnerships to support brand and PR initiatives
Performance Tracking & Optimization
• Define and track KPIs for brand health, awareness, PR impact, engagement, and campaign ROI.
• Analyze performance data and consumer insights to optimize strategies.
• Oversee brand marketing and PR budgets with a focus on efficiency and impact.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or related field; MBA or advanced degree a plus.
- 7+ years of progressive experience in brand management, marketing, or communications (home, fashion, lifestyle, or luxury sector preferred).
- Proven track record of leading brand repositioning and campaign execution with measurable impact.
- Experience managing PR strategies, media relationships, and influencer partnerships.
Skills:
- Strong strategic thinker with the ability to translate insights into creative brand actions.
- Excellent project management skills with a track record of leading cross-functional teams.
- Outstanding communication, storytelling, and presentation skills in English (Mandarin a plus).
- Proficiency in marketing analytics, performance tracking, and ROI optimization.
- Ability to manage agencies, vendors, and budgets effectively.
- Collaborative and entrepreneurial mindset, with the ability to influence at all levels.
- Passion for design, culture, and staying ahead of consumer trends.
"At Z Gallerie, we are dedicated to fostering a workplace where everyone feels respected, valued, and
free from discrimination or harassment. We believe that inclusion is a shared responsibility, and every team
member plays a part in building a culture rooted in dignity and mutual respect.
We are committed to making employment decisions—whether related to hiring, compensation,
development, performance, or separation—based on fairness and merit. Equal opportunity is a fundamental
principle at Z Gallerie, and we actively work to identify and address unconscious bias in order to create a
welcoming, inclusive experience for every employee and candidate.”
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2
Brand Marketing Intern
33336 Fort Lauderdale, Florida
LINQ Project
Posted today
Job Viewed
Job Description
Company Description
LINQ Project is a boutique marketing agency specializing in digital strategy, media production, social media management, experiential events, and more for the motorsport and luxury industries.
Role Description
This is a part-time, hybrid position for a Brand Marketing Intern based in Fort Lauderdale, FL. The intern will support a variety of marketing initiatives, including creating monthly social media calendars, publishing content across platforms, writing engaging copy, designing graphics in Canva, compiling monthly reports, coordinating travel and logistics, and collaborating closely with our creative team.
Qualifications
- Proficient in current social media trends and platforms (Instagram, TikTok, Threads, Facebook, LinkedIn, YouTube, etc.)
- Skills in Brand Strategy, Branding, and Brand Management
- Strong written communication skills with the ability to write clear, engaging, and on-brand copy
- Basic graphic design experience (Canva required; Adobe Creative Suite a plus)
- Ability to work collaboratively in a fast-paced, deadline-driven environment
- Strong organizational and multitasking abilities with attention to detail
- Creative mindset with a proactive and solutions-oriented approach
- Comfortable with content scheduling and social media management tools (e.g., Later, Hootsuite, or similar)
- Experience in luxury, lifestyle, or motorsport industries is a plus
- Photography or video editing experience is a plus
- Automotive/Motorsport knowledge is a plus
- Pursuing or holding a degree in Marketing, Business, Communications, Media, or a relate
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3
Brand & Marketing Associate
10261 New York, New York
Tombolo
Posted today
Job Viewed
Job Description
About the Role
Tombolo is hiring a full-time Brand & Marketing Associate . In this position, you will work closely with the Brand & Design Manager to produce digital marketing content. This content encompasses a wide range of areas, including but not limited to: email campaigns, social media posts, website/homepage updates, and physical collateral for brick-and-mortar locations.
Your proficiency in image creation and video editing will play a crucial role in producing vibrant and engaging work, ensuring consistency in the Tombolo brand voice and visual language across the customer experience. Tombolo's design process is iterative and highly collaborative; you will continually refine your design and editing skills through teamwork and feedback. Digital and graphic design experience, specifically with Photoshop, is required , and experience with After Effects and social media content creation is highly desirable.
This is a full-time, paid position. Our preference is that the candidate is based in NYC and available to come into the office ~4 days per week. Remote candidates will also be considered.
Responsibilities
- Marketing Material Creation: Produce a wide array of visual assets, including graphic design, video editing, and motion graphics . Adapt product and on-model photography for various channels and applications. Create stills, videos and animations for social media, ads, and website content. Support the team in creating impactful email campaigns for product releases, event announcements, etc.
- Brand Voice : Develop a nuanced understanding of Tombolo’s visual language and be able to apply it to a variety of contexts. Become proficient in Tombolo’s lighthearted, sometimes irreverent POV and integrate it into visual designs. Become an expert on Tombolo’s product offerings, visually telling the story of each garment through design virtues and details.
- TikTok/Reels : Conceptualize, pitch, and produce video content for Tombolo’s social media channels. Leverage personal or professional experience in TikTok/Reels to inform Tombolo’s social media strategy.
- Creative Projects : The candidate will also pursue an array of long-term creative projects outside of the day-to-day design responsibilities that will serve as opportunities for their creative instincts to flourish. These projects are wide-ranging and include, but are not limited to: developing physical product catalogs, editing editorial video footage for ads, supporting product design, building the front end of new sections of our website, assisting on photoshoots, capturing and editing content at Tombolo events, and much more.
- Product Photography : The candidate will be responsible for liaising with our product photography studio on lay flat imagery. This responsibility includes organizing and transferring final photo samples, preparing briefs for photography requests, and further retouching imagery as needed for upload to the website.
The ideal candidate must :
- Be proficient in Photoshop, Illustrator, and basic video editing
- Be a proactive self-starter who thrives in a fast-paced environment with rapidly shifting priorities, adept at establishing scalable creative workflows to manage multiple projects, ensure accountability, and deliver assets on time
- Demonstrate an instinctive, nuanced approach to design, layout, typography and adherence to brand guidelines
- Be able to embody the Tombolo voice to create marketing materials that strike a balance between charming and informative
- Be an outside-of-the-box thinker with attention to detail
- Have strong, effective communication skills
- Have a Bachelor's degree in Graphic Design, Fashion Design or related field
- Be legally eligible to work in the USA
The candidate ideally (but not necessarily):
- Has 1-2+ years of design experience (internship experience can be included)
- Has experience creating TikToks and Instagram Reels
- Has experience with Klayvio and Shopify
- Has experience with After Effects and Premiere Pro
- Is experienced in creating engaging copy for different target audiences
- Has a passion for start-ups, storytelling, and fashion
- Has some retail experience
Location : New York City (hybrid)
Salary Range : $50,000 – $70,000 + bonus eligibility + additional benefits (health insurance, product stipend, unlimited PTO for full-time employees). Actual compensation will be determined by skills, qualifications, and experience.
Tombolo is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
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4
Brand Marketing Analyst
30383 Atlanta, Georgia
Papa John's
Posted 2 days ago
Job Viewed
Job Description
Job Summary
The Brand Marketing Analyst, Intl is responsible for helping to collect, interpret, and analyze data from various global sources to identify patterns, trends, and key insights that inform international marketing strategy. The position sits in the International marketing centralized team that services International countries in the world. This team works to influence, support and consult on key marketing pillars that could include business performance, quarterly business reviews, budget, consumer insights, product innovation, calendar planning, and creative campaigns. This role is responsible for assistance with executing the International Activity Planning and strategy development.). This role helps to drive consumer demand and market share based on a strong understanding of the consumer, insights, data, product, and market understanding. This role is responsible for helping with consumer research, insights, communications, toolkit, and playbook development. This role is responsible for supporting the project management and marketing coordination activities for workstreams related to the International Activity Plan and the International Leadership Team. This role will help build and implement the International Center of Brand Marketing Excellence.
Duties and Responsibilities (other duties as assigned)
-
Monitor performance measurements to ensure the brand is tracking against goals; recommend and implement corrective actions. Provide business & analytics support for consumer insights and ad hoc/ daily/weekly/quarterly performance assessments that contribute to brand health
-
Monitor and evaluate the performance of weekly sales performance, using key metrics and KPIs to assess effectiveness and identify areas for improvement and optimizations
-
Support the development our annual Integrated Activity Planning -This strategic plan and framework will take all functions into consideration and will require strong collaboration with our commercial franchisee partners
-
Support the scheduling, coordination, and execution of multiple marketing projects simultaneously, ensuring adherence to timelines. Support team in all efforts towards new product development and calendar planning
-
Create visually compelling presentations, dashboards and reports that effectively communicate complex data findings to non-technical stakeholders. Ensure strong and high-quality storytelling through data
-
Monitor competitor activities, market trends, and consumer behavior to identify opportunities and threats, providing actionable insights to strengthen the brand’s position
-
Help conduct comprehensive market research to understand industry trends, consumer preferences, and competitive landscapes, providing actionable insights for strategic decision-making.
•Support and oversee budget - be key conduit to International finance to ensure clarity across cross-functional teams.
•Develop models and algorithms to forecast sales performance, budgets, market trends, and consumer behavior
•Prepare comprehensive reports and presentations to communicate findings, recommendations, and insights to stakeholders at various levels within the organization.
•Collaborate with cross-functional teams including commercial, R&D, supply chain and operations during Stage Gate to align strategies and leverage data-driven insights.
- Create best in class business case studies in local market that can leveraged across other markets
•Help design and execute A/B tests or experiments to optimize marketing strategies and initiatives for improved performance.
•Assist in planning and executing product launches, including coordinating marketing materials, promotional activities, and communication strategies.
•Execute end-to-end marketing campaigns across various channels, ensuring seamless implementation from conception to delivery.
Education, Experience & Certifications
• 2-4 years minimum marketing experience; food marketing experience preferred
• Bachelor’s degree in Business Administration, Marketing, Statistics, Economics, or related field
• Ability to travel up to 15%
• Experience in Restaurant or Retail Operations preferred, passion for company brand
• Understanding of marketing/brand/product development management principle
Functional Skills
-
Analytical Skills: effectively uses data to generate insights
-
Planning & Prioritization: highest impact, highest value
-
Financial & Business Acumen
-
Communicates Effectively and Candidly
-
Problem Solving; ability to use rigorous logic to solve problems with innovative effective solutions
-
Process Improvement: Strive to continually improve
-
Ability to work in a challenging, fast-paced environment and to adapt to new situations as they arise
-
Ability to effectively communicate, inform, and influence senior leaders
-
Ability to work cross-functionality on multiple initiatives with a successful record of advancing projects
Our Values
-
EVERYONE BELONGS – We believe connectedness and belonging are the essential ingredients to our success.
-
DO THE RIGHT THING –We are relentlessly focused on quality and integrity and make the right choices, even when it's difficult.
-
PEOPLE FIRST – To craft positive experiences for our customers, we take care of each other first.
-
INNOVATE TO WIN – We champion and challenge for a better way in all we do.
-
HAVE FUN – We find joy, create meaningful impact and celebrate the journey together
Our Core Competencies
-
CUSTOMER CENTRIC - We leverage data and insights to craft a customer experience that builds relationships, cultivates trust, and delivers excellence
-
RESULTS DRIVEN – We focus on measurable outcomes by remaining optimistic, tenacious, and persistent even in the face of challenges.
-
CONTINUOUS IMPROVEMENT –We champion for better through strategic risk taking, experimentation and challenging the status quo.
-
BIAS FOR ACTION – We courageously lead, drive towards decisions, and maintain agility to meet the demands of our dynamic industry.
-
WINNING TOGETHER – We work together to unlock our full potential by actively collaborating and contributing in a cross-functional capacity
Papa Johns is an equal opportunity employer.
It is the policy of Papa John’s to provide equal employment opportunities for all applicants and team members without regard to race, color, religion, sex, age, marital status or civil partnership, national or ethnic origin, pregnancy or maternity, veteran status, uniformed service (as defined by 10 U.S.C. §101 (a)(5)), protected disability status, genetic information, sexual orientation, gender identity, gender reassignment, or gender expression, or any other characteristic protected by statute or law.
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5
Supervisor, Brand Marketing
60684 Chicago, Illinois
McDonald's
Posted today
Job Viewed
Job Description
Job Description:
Company Description:
McDonald's is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. We continue to operate from a position of strength. Our updated growth strategy is focused on staying ahead of what our customers want and realizing further growth potential. Our relentless ambition is why McDonald's remains one of the world's leading corporations after almost 70 years. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.
At McDonald's, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.
Duties
Marketing professional responsible for supporting the development and successful implementation of audience-specific tactics nationally and locally.
Primary Accountabilities:
+ Support the translation of business strategies into actionable audience strategies and playbooks / toolkits for both national and local teams to implement strategies
+ Consume analytics from the SIP team of audience behaviors, trends, and competitive landscapes to inform strategy development.
+ Request / conduct targeted studies as required
+ Assist in preparing materials and reports for multicultural committee reviews and meetings.
+ Support training efforts for national and local teams.
+ Provide ongoing review and consultation to implementation teams to ensure audience strategies are effectively implemented in creative, core messaging, tailored messaging, all channels.
+ Track and report on audience strategy performance, identifying key insights for optimization.
Qualifications
+ BA / BS in Marketing, Business Administration or related field.
Professional Experience
+ 3-5 years of experience in marketing or business consulting
Knowledge/Skills
+ Strong understanding of audience segmentation and market analysis.
+ Ability to translate data and insights into strategic recommendations.
+ Strong interpersonal skills for working with cross-functional teams and local markets.
+ Attention to detail and experience with data reporting.
Compensation
Bonus Eligible: Yes
Long - Term Incentive: Yes
Benefits Eligible: Yes
Salary Range
Salary Ranges- $87,050.00 - $108,810.00
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.
Additional Information:
Benefits eligible: This position offers health and welfare benefits, a 401(k) plan, adoption assistance program, educational assistance program, flexible ways of working, and time off policies (including sick leave, parental leave, and vacation/PTO). Eligibility requirements apply to some benefits and may depend on job classification and length of employment.
Bonus eligible: This position is eligible for a bonus, calculated based on individual and company performance.
Long term Incentive eligible: This position is eligible for stock or other equity grants pursuant to McDonald's long-term incentive plan.
McDonald's is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald's provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact Reasonable accommodations will be determined on a case-by-case basis.
McDonald's provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Nothing in this job posting or description should be construed as an offer or guarantee of employment.
Requsition ID: 1760
Company Description:
McDonald's is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. We continue to operate from a position of strength. Our updated growth strategy is focused on staying ahead of what our customers want and realizing further growth potential. Our relentless ambition is why McDonald's remains one of the world's leading corporations after almost 70 years. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.
At McDonald's, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.
Duties
Marketing professional responsible for supporting the development and successful implementation of audience-specific tactics nationally and locally.
Primary Accountabilities:
+ Support the translation of business strategies into actionable audience strategies and playbooks / toolkits for both national and local teams to implement strategies
+ Consume analytics from the SIP team of audience behaviors, trends, and competitive landscapes to inform strategy development.
+ Request / conduct targeted studies as required
+ Assist in preparing materials and reports for multicultural committee reviews and meetings.
+ Support training efforts for national and local teams.
+ Provide ongoing review and consultation to implementation teams to ensure audience strategies are effectively implemented in creative, core messaging, tailored messaging, all channels.
+ Track and report on audience strategy performance, identifying key insights for optimization.
Qualifications
+ BA / BS in Marketing, Business Administration or related field.
Professional Experience
+ 3-5 years of experience in marketing or business consulting
Knowledge/Skills
+ Strong understanding of audience segmentation and market analysis.
+ Ability to translate data and insights into strategic recommendations.
+ Strong interpersonal skills for working with cross-functional teams and local markets.
+ Attention to detail and experience with data reporting.
Compensation
Bonus Eligible: Yes
Long - Term Incentive: Yes
Benefits Eligible: Yes
Salary Range
Salary Ranges- $87,050.00 - $108,810.00
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.
Additional Information:
Benefits eligible: This position offers health and welfare benefits, a 401(k) plan, adoption assistance program, educational assistance program, flexible ways of working, and time off policies (including sick leave, parental leave, and vacation/PTO). Eligibility requirements apply to some benefits and may depend on job classification and length of employment.
Bonus eligible: This position is eligible for a bonus, calculated based on individual and company performance.
Long term Incentive eligible: This position is eligible for stock or other equity grants pursuant to McDonald's long-term incentive plan.
McDonald's is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald's provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact Reasonable accommodations will be determined on a case-by-case basis.
McDonald's provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Nothing in this job posting or description should be construed as an offer or guarantee of employment.
Requsition ID: 1760
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6
Brand Marketing Manager
60026 Glenview, Illinois
ITW
Posted 1 day ago
Job Viewed
Job Description
**Job Description:**
**ITW (Illinois Tool Works Inc.)** is a Fortune 200 company and is one of the world's leading diversified manufacturers of specialized industrial equipment, automotive components, consumables, and related service businesses. ITW businesses serve local customers and markets around the globe, with operations in 55 countries and an employee base of more than 46,000 women and men who adhere to the highest ethical standards. These talented individuals, many of whom have specialized engineering or scientific expertise, contribute to our global leadership in innovation. We are proud of our broad portfolio of more than 17,000 granted and pending patents.
**ITW Residential & Renovation** offers a broad range of professional grade tools and fasteners for numerous construction applications. Our products include wood to wood fastening systems (Paslode), structural wood fasteners (GRK Fasteners), concrete anchoring systems (Tapcon®, Red Head®, Ramset®), underlayment screws (Backer-On Rock-On ®), self-drilling screws (Teks®) and drywall anchoring systems (E-Z Ancor®). ITW Residential & Renovation excels in meeting the growing demands from Pro end-users for high-quality home improvement and construction fastening products. Our products are trusted by industry professionals and each brand is the market leader in its respective category in terms of quality, performance and ease of use.
ITW offers its employees a **path for advancement, a competitive salary, and a comprehensive benefits package** designed to help employees care for themselves, their families, and their futures.
The **Brand Marketing Manager** plays an integral role in strategically planning, leading and executing integrated marketing communications that deliver business results across ITW brands. This brand expert will be responsible for creating scalable and strategic brand initiatives targeting end users and leveraging channel partners.
The **Brand Marketing Manager** collaboratively works with Product Management, Sales, and Outside agencies to deliver one brand voice that will motivate our targeted end users to act in order to achieve our marketing and business goals.
**Primary Responsibilities:**
+ Will be a key marketing leader - conceptualizing, developing, & implementing strategies in support of some of our largest division initiatives
+ Ideal candidate is a strong marketer with experience motivating and developing others as well as collaborating with cross functional teams including external agencies
+ Partner with merchandising teams to support our largest product launches
+ Execute promotional campaign plans, including ideation and integration across digital and physical marketing channels
+ Deliver thoughtful briefs and plans that inspire agency partners
+ Analyze performance and learnings from initiatives to influence future strategies
**Skill Sets:**
**Strategic Leadership & Planning**
+ **Strategy Development** : Focuses on shaping the overall direction of brand strategy and ensuring alignment with customer needs and market trends.
+ **Digital Expertise** : Speaks to the ability to lead and innovate in digital channels, ensuring strategies are both current and effective.
**Execution & Campaign Management**
+ **Brand Campaign Management** : Involves planning, coordinating, and executing marketing campaigns to drive revenue and visibility.
**People & Team Leadership**
+ **Leadership and Collaboration** : Centers on building and managing a team capable of delivering high-quality work and aligning them with organizational goals.
**Creative Vision**
+ **Creative Development** : Focuses on crafting cohesive and engaging brand narratives across multiple channels.
**Insights & Performance Measurement**
+ **Brand Insights & Analytics** : Emphasizes the importance of using data-driven insights to track performance and guide decision-making.
**Job Requirements:**
+ Bachelors degree required in business, marketing, or comparable discipline; MBA is a plus.
+ 7+ years of progressive brand and digital marketing experience required. Experience working on client side and durable goods experience preferred.
+ Previous people management experience required.
+ Strong understanding of web technologies and concepts; SEO/SEM, optimization tools and trends including Google Analytics and AdWords.
+ Retail merchandising and E-commerce experience is a plus.
+ Strong leadership and influencing skills; ability to drive change.
+ Strong project management skills and results orientation.
+ Team oriented, collaborative, diplomatic, and flexible.
+ Comfortable interacting with all levels within the organization
+ Ability to present complicated material in a concise and effective manner.
+ Excellent written and oral communication skills influence decision making and inspire great work.
+ Ability to travel up to 10% (locally and overnight)
**Work Environment:**
_The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions_ .
Most time will be spent in an office environment. Occasionally the employee may be required to spend time in our local manufacturing sites, job sites, and customer locations. Certain personal protective equipment may be required.
**Physical Demands:**
_The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions._
While performing the duties of this job, the employee is frequently required to sit, stand, talk, hear, reach with hands and arms, and regularly required to walk. Must be able to lift 40 lbs., able to walk and stand for long periods of time at customer events, trade shows, and job site locations. Position requires approximately 10% travel and the ability to operate a motor vehicle.
**Additional Information:**
ITW is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
All your information will be kept confidential according to EEO guidelines.
We do not accept unsolicited resumes. To be considered an applicant, please apply online to a specific job posting.
If you are a qualified individual with a disability and are unable or limited in your ability to use or access the online application system process due to your disability, please click here ( ) for information on how to contact us directly.
_ITW is an equal opportunity employer. We value our colleagues' unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential._
_As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship._
_All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws._
**Compensation Information:**
We believe our people are our greatest asset. That's why we invest in creating an environment where you can thrive-both personally and professionally. For more details, visit our Benefits page ( .
In addition, our benefits include paid vacation, sick, holiday, and parental leave.
Annual base salary range for this position is $130,000 - $150,000, plus up to 10% annual bonus incentive. Please note that this salary information serves as a general guideline. Company considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, as well as market and business considerations.
_ITW is an equal opportunity employer. We value our colleagues' unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential._
_As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship._
_All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws._
**ITW (Illinois Tool Works Inc.)** is a Fortune 200 company and is one of the world's leading diversified manufacturers of specialized industrial equipment, automotive components, consumables, and related service businesses. ITW businesses serve local customers and markets around the globe, with operations in 55 countries and an employee base of more than 46,000 women and men who adhere to the highest ethical standards. These talented individuals, many of whom have specialized engineering or scientific expertise, contribute to our global leadership in innovation. We are proud of our broad portfolio of more than 17,000 granted and pending patents.
**ITW Residential & Renovation** offers a broad range of professional grade tools and fasteners for numerous construction applications. Our products include wood to wood fastening systems (Paslode), structural wood fasteners (GRK Fasteners), concrete anchoring systems (Tapcon®, Red Head®, Ramset®), underlayment screws (Backer-On Rock-On ®), self-drilling screws (Teks®) and drywall anchoring systems (E-Z Ancor®). ITW Residential & Renovation excels in meeting the growing demands from Pro end-users for high-quality home improvement and construction fastening products. Our products are trusted by industry professionals and each brand is the market leader in its respective category in terms of quality, performance and ease of use.
ITW offers its employees a **path for advancement, a competitive salary, and a comprehensive benefits package** designed to help employees care for themselves, their families, and their futures.
The **Brand Marketing Manager** plays an integral role in strategically planning, leading and executing integrated marketing communications that deliver business results across ITW brands. This brand expert will be responsible for creating scalable and strategic brand initiatives targeting end users and leveraging channel partners.
The **Brand Marketing Manager** collaboratively works with Product Management, Sales, and Outside agencies to deliver one brand voice that will motivate our targeted end users to act in order to achieve our marketing and business goals.
**Primary Responsibilities:**
+ Will be a key marketing leader - conceptualizing, developing, & implementing strategies in support of some of our largest division initiatives
+ Ideal candidate is a strong marketer with experience motivating and developing others as well as collaborating with cross functional teams including external agencies
+ Partner with merchandising teams to support our largest product launches
+ Execute promotional campaign plans, including ideation and integration across digital and physical marketing channels
+ Deliver thoughtful briefs and plans that inspire agency partners
+ Analyze performance and learnings from initiatives to influence future strategies
**Skill Sets:**
**Strategic Leadership & Planning**
+ **Strategy Development** : Focuses on shaping the overall direction of brand strategy and ensuring alignment with customer needs and market trends.
+ **Digital Expertise** : Speaks to the ability to lead and innovate in digital channels, ensuring strategies are both current and effective.
**Execution & Campaign Management**
+ **Brand Campaign Management** : Involves planning, coordinating, and executing marketing campaigns to drive revenue and visibility.
**People & Team Leadership**
+ **Leadership and Collaboration** : Centers on building and managing a team capable of delivering high-quality work and aligning them with organizational goals.
**Creative Vision**
+ **Creative Development** : Focuses on crafting cohesive and engaging brand narratives across multiple channels.
**Insights & Performance Measurement**
+ **Brand Insights & Analytics** : Emphasizes the importance of using data-driven insights to track performance and guide decision-making.
**Job Requirements:**
+ Bachelors degree required in business, marketing, or comparable discipline; MBA is a plus.
+ 7+ years of progressive brand and digital marketing experience required. Experience working on client side and durable goods experience preferred.
+ Previous people management experience required.
+ Strong understanding of web technologies and concepts; SEO/SEM, optimization tools and trends including Google Analytics and AdWords.
+ Retail merchandising and E-commerce experience is a plus.
+ Strong leadership and influencing skills; ability to drive change.
+ Strong project management skills and results orientation.
+ Team oriented, collaborative, diplomatic, and flexible.
+ Comfortable interacting with all levels within the organization
+ Ability to present complicated material in a concise and effective manner.
+ Excellent written and oral communication skills influence decision making and inspire great work.
+ Ability to travel up to 10% (locally and overnight)
**Work Environment:**
_The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions_ .
Most time will be spent in an office environment. Occasionally the employee may be required to spend time in our local manufacturing sites, job sites, and customer locations. Certain personal protective equipment may be required.
**Physical Demands:**
_The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions._
While performing the duties of this job, the employee is frequently required to sit, stand, talk, hear, reach with hands and arms, and regularly required to walk. Must be able to lift 40 lbs., able to walk and stand for long periods of time at customer events, trade shows, and job site locations. Position requires approximately 10% travel and the ability to operate a motor vehicle.
**Additional Information:**
ITW is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
All your information will be kept confidential according to EEO guidelines.
We do not accept unsolicited resumes. To be considered an applicant, please apply online to a specific job posting.
If you are a qualified individual with a disability and are unable or limited in your ability to use or access the online application system process due to your disability, please click here ( ) for information on how to contact us directly.
_ITW is an equal opportunity employer. We value our colleagues' unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential._
_As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship._
_All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws._
**Compensation Information:**
We believe our people are our greatest asset. That's why we invest in creating an environment where you can thrive-both personally and professionally. For more details, visit our Benefits page ( .
In addition, our benefits include paid vacation, sick, holiday, and parental leave.
Annual base salary range for this position is $130,000 - $150,000, plus up to 10% annual bonus incentive. Please note that this salary information serves as a general guideline. Company considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, as well as market and business considerations.
_ITW is an equal opportunity employer. We value our colleagues' unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential._
_As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship._
_All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws._
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7
Director, Brand Marketing
94103, California
LinkedIn
Posted 1 day ago
Job Viewed
Job Description
LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun - where everyone can succeed.
Join us to transform the way the world works.
This role will be based in San Francisco, Sunnyvale, or New York.
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
We're looking for a strategic, creative, and entrepreneurial marketing leader to define how LinkedIn shows up for small businesses. As the first hire in this new function, you'll build the brand foundation, launch integrated campaigns, and help shape a high-impact, multi-product narrative for one of LinkedIn's fastest-growing customer segments.
This role is perfect for someone who thrives in building from the ground up, works well across teams, and is passionate about helping small businesses grow and succeed. This role reports to the VP of Small Business Marketing.
Small businesses are the backbone of the global economy and one of LinkedIn's fastest-growing customer segments. The Small Business Marketing team shapes how LinkedIn shows up for small business owners, helping them find customers, hire talent, and grow with confidence. We are a highly collaborative team and work closely with partners across marketing, product, sales, finance, and operations to accelerate growth.
**Key Responsibilities**
+ Build and grow the "LinkedIn for Small Business" brand, driving key metrics like unaided brand awareness (UBA), perception shift, and ROI across our lines of business (Premium, LinkedIn Marketing Solutions, LinkedIn Talent Solutions, LinkedIn Sales Solutions).
+ Lead the development of full funnel brand awareness campaigns including managing agency partners and aligning efforts across marketing teams (product marketing, media, measurement, and central brand teams).
+ Develop a differentiated small business brand framework including messaging architecture, visual identity, and product storytelling guidelines.
+ Oversee the revamp of the LinkedIn for Small Business web experience in partnership with product marketing, brand, and web teams.
+ Launch thought leadership programs in collaboration with Communications to reinforce LinkedIn's position as a trusted voice and partner to small businesses.
+ Explore and test new growth opportunities such as content marketing, events, brand partnerships, influencer marketing, and community-led efforts.
+ Define and track brand health and campaign performance by partnering with analytics and insights teams to build relevant dashboards.
+ Represent the voice of the small business customer across lines of business, ensuring the customer experience is rooted in users insights and real-world customer needs.
+ Manage marketing investment strategy across programs, ensuring resource efficiency and business impact.
+ Partner with global/regional teams to adapt and localize strategies for priority markets.
**Basic Qualifications**
+ 10+ years in marketing with experience in brand strategy, campaign development, and small business audience programs
+ BS/BA or equivalent experience
**Preferred Qualifications**
+ Ability to launch and scale a new brand or sub-brand, ideally within a matrixed global organization
+ Demonstrated success leading cross-functional initiatives and managing agency/vendor partnerships
+ Proven ability to translate insights into strategy and strategy into action
+ Strong editorial instincts and creative judgment across messaging and design
+ Data-savvy with a track record of measuring brand impact, engagement, and ROI
+ Experience in managing marketing investments and prioritizing for impact
**Suggested Skills**
+ Strategic thinking
+ Executive influence
+ Brand
+ Cross-functional management
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $179,000-$280,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit .
**Equal Opportunity Statement**
We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
+ Documents in alternate formats or read aloud to you
+ Having interviews in an accessible location
+ Being accompanied by a service dog
+ Having a sign language interpreter present for the interview
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
**San Francisco Fair Chance Ordinance **
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
**Pay Transparency Policy Statement **
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: Data Privacy Notice for Job Candidates **
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants:
Join us to transform the way the world works.
This role will be based in San Francisco, Sunnyvale, or New York.
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
We're looking for a strategic, creative, and entrepreneurial marketing leader to define how LinkedIn shows up for small businesses. As the first hire in this new function, you'll build the brand foundation, launch integrated campaigns, and help shape a high-impact, multi-product narrative for one of LinkedIn's fastest-growing customer segments.
This role is perfect for someone who thrives in building from the ground up, works well across teams, and is passionate about helping small businesses grow and succeed. This role reports to the VP of Small Business Marketing.
Small businesses are the backbone of the global economy and one of LinkedIn's fastest-growing customer segments. The Small Business Marketing team shapes how LinkedIn shows up for small business owners, helping them find customers, hire talent, and grow with confidence. We are a highly collaborative team and work closely with partners across marketing, product, sales, finance, and operations to accelerate growth.
**Key Responsibilities**
+ Build and grow the "LinkedIn for Small Business" brand, driving key metrics like unaided brand awareness (UBA), perception shift, and ROI across our lines of business (Premium, LinkedIn Marketing Solutions, LinkedIn Talent Solutions, LinkedIn Sales Solutions).
+ Lead the development of full funnel brand awareness campaigns including managing agency partners and aligning efforts across marketing teams (product marketing, media, measurement, and central brand teams).
+ Develop a differentiated small business brand framework including messaging architecture, visual identity, and product storytelling guidelines.
+ Oversee the revamp of the LinkedIn for Small Business web experience in partnership with product marketing, brand, and web teams.
+ Launch thought leadership programs in collaboration with Communications to reinforce LinkedIn's position as a trusted voice and partner to small businesses.
+ Explore and test new growth opportunities such as content marketing, events, brand partnerships, influencer marketing, and community-led efforts.
+ Define and track brand health and campaign performance by partnering with analytics and insights teams to build relevant dashboards.
+ Represent the voice of the small business customer across lines of business, ensuring the customer experience is rooted in users insights and real-world customer needs.
+ Manage marketing investment strategy across programs, ensuring resource efficiency and business impact.
+ Partner with global/regional teams to adapt and localize strategies for priority markets.
**Basic Qualifications**
+ 10+ years in marketing with experience in brand strategy, campaign development, and small business audience programs
+ BS/BA or equivalent experience
**Preferred Qualifications**
+ Ability to launch and scale a new brand or sub-brand, ideally within a matrixed global organization
+ Demonstrated success leading cross-functional initiatives and managing agency/vendor partnerships
+ Proven ability to translate insights into strategy and strategy into action
+ Strong editorial instincts and creative judgment across messaging and design
+ Data-savvy with a track record of measuring brand impact, engagement, and ROI
+ Experience in managing marketing investments and prioritizing for impact
**Suggested Skills**
+ Strategic thinking
+ Executive influence
+ Brand
+ Cross-functional management
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $179,000-$280,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit .
**Equal Opportunity Statement**
We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
+ Documents in alternate formats or read aloud to you
+ Having interviews in an accessible location
+ Being accompanied by a service dog
+ Having a sign language interpreter present for the interview
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
**San Francisco Fair Chance Ordinance **
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
**Pay Transparency Policy Statement **
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: Data Privacy Notice for Job Candidates **
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants:
View Now
8
Director, Brand Marketing
08807 Bridgeville, Pennsylvania
Nestle
Posted 6 days ago
Job Viewed
Job Description
At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®, Nuun®, BOOST®, Carnation Breakfast Essentials®, Peptamen®, Compleat Organic Blends®, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.
At Nestlé Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing.
Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers.
**Position Summary:**
This second-line leadership role reports to the Head of Marketing and leads the US Atrium / Pure Encapsulations HCP Marketing team, shaping the strategic vision and long-term goals for the brands. You'll champion the brand vision, ignite innovation, and drive measurable outcomes through bold strategy, digital-first thinking, and data-informed decisions. The role requires strong internal and external partnerships with media, sales, and finance to activate seasonal promotions and grow the HCP business. You'll lead a passionate team and foster a culture of high performance and continuous learning in our Bridgewater, NJ location. #LI-Hybrid #LI-DL1
**Key Responsibilities:**
+ Lead the development and execution of ATRIUM marketing vision and strategy including target patient identification, brand positioning, and brand character development.
+ Drive innovation and renovate current marketing strategies to boost brand performance.
+ Work with US collaborative partners to embed the brand Plan, and through your team, partner on local execution.
+ Establish effective frameworks, metrics, and strategies for brand building and channel marketing.
+ Provide thought leadership by staying current with evolving online media and technology as well as competitive activity and trends.
+ Leverage digital tools and innovative technologies to enhance delivery and effectiveness, using data and performance insights to continuously optimize learning outcomes and ensure programs remain at the forefront of industry standards.
+ Collaborate closely with cross-functional teams to align training strategies with business goals, using technologies and analytics to measure impact and drive continuous improvement.
+ Demonstrated ability to translate data into actionable insights, effectively using digital tools and technologies to improve outcomes. A strong understanding of emerging digital trends and their relevance in a modern, insight-led workplace is essential.
+ Manage and leverage the creative capabilities of external agencies to build brands and channel strategies. This includes the full range of marketing mix (traditional, digital) and customers (consumers, retailers, HCPs).
+ Manage the marketing budget.
+ Ensure that the team establishes clear performance tracking and diagnosis system and rapidly develop action plans for course correction.
+ Identify new capabilities that enable competitive advantage and enhance leadership and product usage for appropriate customers across all Marketing Brands and Customers.
**Key Relationships:**
+ Internal - US HCP-led Businesses LT, ATRIUM Sales Management and teams, Sales Operations, Human Resources, Demand Planning, and Finance, et al.
+ External - KOLs, HCPs, Strategic Accounts, Professional Societies, Market Research vendors.
**Experience and Education Requirements:**
+ Demonstrated leadership experience driving strategic initiatives, building and managing high-performing teams, and influencing cross-functional stakeholders to deliver measurable business impact.
+ 10+ years' experience in commercial roles with increasing responsibility, including 7+ years in specialty product marketing and launch experience in US and ex-US markets.
+ Proven success in HCP-endorsed medical nutrition marketing, with ability to develop and execute multi-channel strategies.
+ Demonstrated ability to think and act strategically, translating data into actionable insights using digital tools, and applying emerging digital trends in an insight-led workplace.
+ Excellent analytical and problem-solving skills, with strong strategic planning capabilities in complex environments.
+ Bachelor's degree required; MBA preferred.
+ Ability to travel approximately 30%.
+ Ability to work a hybrid work schedule in our Bridgewater, NJ office.
**Preferred Skills:**
+ Ability to successfully work cross-functionally to build relationships that drive results.
+ Strong ability to work in a fast-paced start-up environment with competing priorities.
+ Successful experience achieving and maintaining compliance with all applicable regulatory, legal, and operational rules.
+ Proven ability to build productive relationships with stakeholders including KOLs and patient advocacy groups.
+ Strategic and creative thinking, entrepreneurial spirit, and innovative leadership in developing marketing strategies and communications programs that engage a variety of diverse stakeholders.
+ Strong knowledge of current digital marketing landscape.
The approximate annual pay range for this position is $190,000 to $220,000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location.
Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at About Us | Nestlé Careers (nestlejobs.com) ( is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestlé home.
The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: .
This position is not eligible for Visa Sponsorship.
Review our applicant privacy notice before applying at Requisition:
At Nestlé Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing.
Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers.
**Position Summary:**
This second-line leadership role reports to the Head of Marketing and leads the US Atrium / Pure Encapsulations HCP Marketing team, shaping the strategic vision and long-term goals for the brands. You'll champion the brand vision, ignite innovation, and drive measurable outcomes through bold strategy, digital-first thinking, and data-informed decisions. The role requires strong internal and external partnerships with media, sales, and finance to activate seasonal promotions and grow the HCP business. You'll lead a passionate team and foster a culture of high performance and continuous learning in our Bridgewater, NJ location. #LI-Hybrid #LI-DL1
**Key Responsibilities:**
+ Lead the development and execution of ATRIUM marketing vision and strategy including target patient identification, brand positioning, and brand character development.
+ Drive innovation and renovate current marketing strategies to boost brand performance.
+ Work with US collaborative partners to embed the brand Plan, and through your team, partner on local execution.
+ Establish effective frameworks, metrics, and strategies for brand building and channel marketing.
+ Provide thought leadership by staying current with evolving online media and technology as well as competitive activity and trends.
+ Leverage digital tools and innovative technologies to enhance delivery and effectiveness, using data and performance insights to continuously optimize learning outcomes and ensure programs remain at the forefront of industry standards.
+ Collaborate closely with cross-functional teams to align training strategies with business goals, using technologies and analytics to measure impact and drive continuous improvement.
+ Demonstrated ability to translate data into actionable insights, effectively using digital tools and technologies to improve outcomes. A strong understanding of emerging digital trends and their relevance in a modern, insight-led workplace is essential.
+ Manage and leverage the creative capabilities of external agencies to build brands and channel strategies. This includes the full range of marketing mix (traditional, digital) and customers (consumers, retailers, HCPs).
+ Manage the marketing budget.
+ Ensure that the team establishes clear performance tracking and diagnosis system and rapidly develop action plans for course correction.
+ Identify new capabilities that enable competitive advantage and enhance leadership and product usage for appropriate customers across all Marketing Brands and Customers.
**Key Relationships:**
+ Internal - US HCP-led Businesses LT, ATRIUM Sales Management and teams, Sales Operations, Human Resources, Demand Planning, and Finance, et al.
+ External - KOLs, HCPs, Strategic Accounts, Professional Societies, Market Research vendors.
**Experience and Education Requirements:**
+ Demonstrated leadership experience driving strategic initiatives, building and managing high-performing teams, and influencing cross-functional stakeholders to deliver measurable business impact.
+ 10+ years' experience in commercial roles with increasing responsibility, including 7+ years in specialty product marketing and launch experience in US and ex-US markets.
+ Proven success in HCP-endorsed medical nutrition marketing, with ability to develop and execute multi-channel strategies.
+ Demonstrated ability to think and act strategically, translating data into actionable insights using digital tools, and applying emerging digital trends in an insight-led workplace.
+ Excellent analytical and problem-solving skills, with strong strategic planning capabilities in complex environments.
+ Bachelor's degree required; MBA preferred.
+ Ability to travel approximately 30%.
+ Ability to work a hybrid work schedule in our Bridgewater, NJ office.
**Preferred Skills:**
+ Ability to successfully work cross-functionally to build relationships that drive results.
+ Strong ability to work in a fast-paced start-up environment with competing priorities.
+ Successful experience achieving and maintaining compliance with all applicable regulatory, legal, and operational rules.
+ Proven ability to build productive relationships with stakeholders including KOLs and patient advocacy groups.
+ Strategic and creative thinking, entrepreneurial spirit, and innovative leadership in developing marketing strategies and communications programs that engage a variety of diverse stakeholders.
+ Strong knowledge of current digital marketing landscape.
The approximate annual pay range for this position is $190,000 to $220,000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location.
Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at About Us | Nestlé Careers (nestlejobs.com) ( is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestlé home.
The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: .
This position is not eligible for Visa Sponsorship.
Review our applicant privacy notice before applying at Requisition:
View Now
9