6,159 Product Marketing Specialist jobs in the United States

Product Marketing Specialist
Category: Marketing
Position Type: Regular Full-Time
External ID: 16977
Location: Los Angeles, CA, United States
Date Posted: Sep 30, 2025
Hiring Range: 81,200.00 to 90,300.00 USD Annually
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**Overview**
THE ROLE:
The Product Specialist for North America (NAM) Product Marketing will support approved and pending product launches within the current NAM product portfolio. The position will assist the day-to-day activities of the vertical leads managing the existing portfolio, notably efforts towards developing new product development tasks and corresponding tactics to drive incremental revenue through these products.
Key functions in the role will include supporting projects for closer-in reformulations and line extensions, including support for promotional and messaging as required, managed through Herbalife's internal systems and protocols. This position will consistently support product development and ideation that are aligned with consumer trends across categories.
HOW YOU WOULD CONTRIBUTE:
- Collaborates with the broader Marketing team, including Distributor, Customer, Creative and Digital, to offer comprehensive support for regional product launches and various business initiatives, ensuring that stated targets and objectives are met.
- Identifies and develops promotional tools and tactics to grow awareness and sales of existing and new products, aligned with the product marketing team's strategic plan.
- Monitors internal social media platforms to ensure prompt responses to Distributor and Customer questions about product formulations, inventory, or related concerns.
- Gathers competitive insight and learnings, coordinating with Consumer Insight team, and provides developmental support for new competitive offerings
- Supports various Product related business activities across assigned verticals (categories) to achieve regional business objectives.
- Assists regional product development and maintenance activities thru the Agile system, liaising with cross-functional teams and contributing to line extensions, reformulations, claim updates, packaging upgrades, etc.
- Performs additional duties as assigned.
WHAT'S SPECIAL ABOUT THE TEAM:
- NAM Product Marketing is a high-visibility and results-driven team within Herbalife, privileged to be among the leading regions for performance and growth. The Product Marketing team works collaboratively with all cross-functional teams to deliver stated objectives aligned with comprehensive strategies that serve to grow the business and generate excitement among DS and Customers alike.
**Qualifications**
SKILLS AND BACKGROUND REQUIRED TO BE SUCCESSFUL:
- 5 years of brand management, category management or product marketing experience in a traditional Consumer Packaged Goods company or Multi-Level Marketing company
- Familiarity with the health and wellness category, including but not limited to dietary supplements, fitness, or targeted health products
- Proactive disposition, coupled with the ability to make informed decisions with limited information.
- Willingness to ask critical questions and seek clarification if anything is ambiguous
- Demonstrated leadership, organizational skills and strong teamwork
- Effective communication, strategic thinking and creativity
- Results orientation with a high attention to detail and strong time management skills
- Comfort and familiarity in a matrixed organization working with Cross-functional teams
- Ability to thrive in a fast-paced multicultural environment
- Preferred: Bilingual (English and either Spanish or French) with written and spoken fluency
Education
- Bachelor's degree in marketing or business administration
#LI-NP1
At Herbalife, we value doing what's right. We are proud to be an equal opportunity employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected characteristic. We value diversity, strive for inclusivity, and believe the differences among our teammates is a key contributor to Herbalife's ongoing success.
Herbalife offers a variety of benefits to eligible employees in the U.S. (limited to the 50 States and the District of Columbia), which includes Group Health Programs, other Voluntary Benefit Programs, and Paid Time Off. Group Health Programs include Medical, Dental, Vision, Health Savings Account (HSA), Flexible Spending Accounts (FSA), Basic Life/AD&D; Short-Term and Long-Term Disability and an Employee Assistance Program (EAP).
Other Voluntary Benefit Programs include a 401(k) plan, Wellness Incentive Program, Employee Stock Purchase Plan (ESPP), Supplemental Life/Critical Illness/Hospitalization/Accident Insurance, and Pet Insurance. Paid time off includes Company-observed U.S. Holidays, Floating Holidays, Vacation, Sick Time, a Volunteer Program, Paid Maternity and Paternity Leave, Bereavement Leave, Personal Leave and time off for voting.
If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please email your request to

.
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Senior Product Marketing Specialist
Category: Marketing
Position Type: Regular Full-Time
External ID: 16975
Location: Los Angeles, CA, United States
Date Posted: Sep 30, 2025
Hiring Range: 112,300.00 to 127,900.00 USD Annually
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**Overview**
THE ROLE:
The Senior Product Specialist for North America (NAM) Product Marketing will have extended and broad responsibilities supporting advanced and complex regional product launches within the current NAM product portfolio. Supporting the broader management team, roles will include comprehensive product and packaging updates; data confirmation and label compliance in coordination with Regulatory, Scientific Affairs, Pricing and Sales in support of new product launches; and strategic planning, including market and segment research, aligned with the innovation pipeline. This position, in collaboration with the marketing team, will comprehensively support product development and innovation for the region, aligned with consumer trends across categories. Together with the vertical team leads and other Specialists in the department, the Senior Specialist will ensure measurable progress is made on products scheduled to launch, along with their campaigns.
HOW YOU WOULD CONTRIBUTE:
- Provides cross-functional support on behalf of Product Marketing during product and project development, working with and across broader Marketing (Distributor, Customer, Creative and Digital) for high-impact and/or short-term product launches with increased scope, visibility and timing
- Supports increasingly complex Product Marketing related business activities across assigned verticals (categories) to achieve regional business objectives, including portfolio and inventory management, forecasting and sales metrics, plus campaign and promotional support throughout.
- Assists regional product development and maintenance activities thru the Agile system, liaising with various team members contributing to line extensions, reformulations, claim updates, packaging upgrades, etc.
- Gathers and synthesizes the research (category, customer, consumer and/or distributor) and analysis needed for new competitive offerings in current and new segments
- Performs additional duties as assigned.
WHAT'S SPECIAL ABOUT THE TEAM:
- NAM Product Marketing is a high-visibility and results-driven team within Herbalife, privileged to be among the leading regions for performance and growth. The Product Marketing team works collaboratively with all cross-functional teams to deliver stated objectives aligned with comprehensive strategies that serve to grow the business and generate excitement among DS and Customers alike.
**Qualifications**
SKILLS AND BACKGROUND REQUIRED TO BE SUCCESSFUL:
- 6+ years of brand management, category management or product marketing experience in a traditional Consumer Packaged Goods company or Multi-Level Marketing company
- Experience managing multiple product segments
- Tangible history of meeting stated objectives and delivering results despite adversity
- Proactive disposition, coupled with the ability to make informed decisions with limited information.
- Demonstrated leadership, organizational skills and strong teamwork
- Effective communication, strategic thinking and creativity
- Familiarity with the health and wellness category, including but not limited to dietary supplements, fitness, or targeted health products
- Strong project and time management skills with a high attention to detail
- Comfort and familiarity in a matrixed organization working with Cross-functional teams
- Ability to thrive in a fast-paced multicultural environment
- Preferred: Bilingual (English and either Spanish or French) with written and spoken fluency
Education
- Bachelor's degree in marketing or business administration
#LI-NP1
At Herbalife, we value doing what's right. We are proud to be an equal opportunity employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected characteristic. We value diversity, strive for inclusivity, and believe the differences among our teammates is a key contributor to Herbalife's ongoing success.
Herbalife offers a variety of benefits to eligible employees in the U.S. (limited to the 50 States and the District of Columbia), which includes Group Health Programs, other Voluntary Benefit Programs, and Paid Time Off. Group Health Programs include Medical, Dental, Vision, Health Savings Account (HSA), Flexible Spending Accounts (FSA), Basic Life/AD&D; Short-Term and Long-Term Disability and an Employee Assistance Program (EAP).
Other Voluntary Benefit Programs include a 401(k) plan, Wellness Incentive Program, Employee Stock Purchase Plan (ESPP), Supplemental Life/Critical Illness/Hospitalization/Accident Insurance, and Pet Insurance. Paid time off includes Company-observed U.S. Holidays, Floating Holidays, Vacation, Sick Time, a Volunteer Program, Paid Maternity and Paternity Leave, Bereavement Leave, Personal Leave and time off for voting.
If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please email your request to

.
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Principal Product Marketing Specialist
Job Description
Description
As a Product Marketing Specialist at Renesas' Memory Interface Division, your goal is to expand our relationship with our strategic and key customers, look for new product ideas and to secure design wins at these customers. We are seeking an individual that has a strong desire to interact with our customers and sales team, promote our product and emphasize our leadership position in memory interface products. Innovation, enthusiasm and the drive to win are among the most important qualities for this position, as well as a strong team mentality.
Responsibilities
+ Create compelling design win content for the current and upcoming memory interface products by working with customers, architecture, applications and planning teams
+ Actively promote Renesas products to strategic and key customers, internal sales teams and distributors
+ Identify strategic opportunities by working closely with memory ecosystem partners, Cloud Service Providers and enterprise solution providers
+ Provide technical and sales training to distributors
+ Perform top-down and bottom-up market analyses on existing and new markets
+ Develop business plans to forecast and drive increases of design-wins and revenue worldwide
+ Generate market communication materials: sales and marketing promotional collateral and training collateral, including ad copy, press releases, articles, brochures and other print pieces, and PowerPoint presentations
+ Influence x-functional team with customer feature requirements, develop clear marketing requirements document (MRD) and product requirements document (PRD)
+ Work with design, product, and test engineering groups to support products throughout its lifecycle
+ Solid product management and marketing experience of enterprise silicon products, with a good understanding of signal integrity products and memory products
+ Semiconductor Product planning, technical marketing or application engineering experience, technical knowledge and skills within the specific areas of mixed-signal, logic or SI products
+ Understanding of distribution sales and how to motivate and incentivize demand creation.
+ Strong interpersonal skills with ability to interact with customers, sales team, peers and management
+ Understand semiconductor product lifecycle
+ Strong analytical and business skills
+ Excellent oral and written communication skills
+ Up to 25% of travel required
Qualifications
+ BSEE or equivalent required, MBA or Master's in Engineering Management desirable
+ 15+ years' experience in Product Marketing
Company Description
Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure and IoT markets. Our robust product portfolio includes world-leading MCUs, SoCs, analog and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world's leading manufacturers of the electronics you rely on every day; you may not see our products, but they are all around you.
Renesas employs roughly 22,000 people in more than 30 countries worldwide. As a global team, our employees actively embody the Renesas Culture, our guiding principles based on five key elements: Transparent, Agile, Global, Innovative, and Entrepreneurial. Renesas believes in, and has a commitment to, diversity and inclusion, with initiatives and a leadership team dedicated to its resources and values. At Renesas, we want to build a sustainable future where technology helps make our lives easier. Join us and build your future by being part of what's next in electronics and the world.
Additional Information
The expected annual base pay range for this position is $200,000K-$250,000K. This position is also eligible for bonus opportunities. Please note that final offer amount will be dependent on geographic location, applicable experience, and skillset of the candidate.
Renesas offers a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, and pet insurance. In addition to elective benefit options, benefited employees receive company-paid life insurance and AD&D, LTD, short term medical benefits as well as paid sick time, paid holidays, and accrued paid vacation. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources
Renesas is an embedded semiconductor solution provider driven by its Purpose ' **To Make Our Lives Easier** .' As the industry's leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.
With a diverse team of over 22,000 professionals in more than 30 countries, we continue to expand our boundaries to offer enhanced user experiences through digitalization and usher into a new era of innovation. We design and develop sustainable, power-efficient solutions today that help people and communities thrive tomorrow, ' **To Make Our Lives Easier** .'
At Renesas, you can:
+ **Launch and advance your career** in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.
+ **Make a real impact** by developing innovative products and solutions to meet our global customers' evolving needs and help make people's lives easier, safe and secure.
+ **Maximize your performance and wellbeing** in our flexible and inclusive work environment. Our people-first culture and global support system, including the remote work option and Employee Resource Groups, will help you excel from the first day.
Are you ready to own your success and make your mark?
Join Renesas. **Shape Your Future with Us** .
Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law. For more information, please read our Diversity & Inclusion Statement ( .
Renesas Electronics deals with dual-use technology that is subject to U.S. export controls regulations. Under these regulations it may be necessary for Renesas to obtain U.S. government export license prior to release of technology to certain persons. The decision whether or not to file or pursue an export license application is at the sole discretion of Renesas.
We have adopted a hybrid model that gives employees the ability to work remotely two days a week while ensuring that we come together as a team in the office the rest of the time. The designated in-office days are Tuesday through Thursday for innovation, collaboration and continuous learning.
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**Department** Manufacturing
2. **Location** San Jose
3. **Remote** No
Requisition ID
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**Job Description:**
Global Product Marketing Specialist
**Collaborate with Innovative 3Mers Around the World**
Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.
**This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.**
**The Impact You'll Make in this Role**
As a Global Product Marketing Specialist, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world supporting the growth of the Industrial Adhesives and Tapes Division (IATD). The candidate will provide product marketing support to the Adhesives and Specialty Tapes business globally, coordinating and executing global marketing services programs, policies, and procedures.
Here, you will make an impact by:
+ Working independently with defined processes and tools to support global business growth.
+ Analyzing and interpreting information, examining variables, developing proposed solutions, and executing actions for the business.
+ Supporting critical marketing and communication activities:
+ Communicate with 3M global subsidiaries through oral and written correspondence to ensure needs are met.
+ Independently prepare critical internal and external correspondence.
+ Support execution of sales, promotion, and/or interactive marketing activities.
+ Maintain critical business information like pricing lists, sales reporting, project status tracking, etc.
+ Driving portfolio and product processes:
+ Administer sample and marketing material ordering processes.
+ Manage Global Material Creation process.
+ Maintain product descriptions within 3M systems & content to ensure data accuracy.
+ Execute packaging design projects.
**Your Skills and Expertise**
To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:
+ Bachelor degree or higher in Marketing or Business Administration (completed and verified prior to start)
Additional qualifications that could help you succeed even further in this role include:
+ Strong Microsoft Office suite skills in particular Excel, PowerPoint, Word and PowerBI.
+ Knowledge of assigned area of responsibility and desire to expand knowledge of general 3M structure, organization, and business.
+ Experience with 3M or other corporate enterprise software and processes.
+ Working knowledge of theories and practices related to product marketing, such as market research, channel/product marketing, pricing, etc.
+ Strong organizational and communication skills.
+ Ability to work independently.
**Work location:**
+ Maplewood, MN
**Travel: May include up to 10%**
**Relocation Assistance: May be authorized**
**Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).**
**Supporting Your Well-being**
3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
**Chat with Max**
For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting assistant on 3M.com/careers.
Applicable to US Applicants Only:The expected compensation range for this position is $96,557 - $118,014, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate's relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: Faith Posting Date Range 09/25/2025 To 10/25/2025 Or until filled
All US-based 3M full time employees will need to sign an employee agreement as a condition of employment with 3M. This agreement lays out key terms on using 3M Confidential Information and Trade Secrets. It also has provisions discussing conflicts of interest and how inventions are assigned. Employees that are Job Grade 7 or equivalent and above may also have obligations to not compete against 3M or solicit its employees or customers, both during their employment, and for a period after they leave 3M.
Learn more about 3M's creative solutions to the world's problems at or on Instagram, Facebook, and LinkedIn @3M.
Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.
Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.
Pay & Benefits Overview: does not discriminate in hiring or employment on the basis of race, color, sex, national origin, religion, age, disability, veteran status, or any other characteristic protected by applicable law.
**Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.**
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Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms.
Please access the linked document by clicking here ( , select the country where you are applying for employment, and review. Before submitting your application, you will be asked to confirm your agreement with the terms.
At 3M we apply science in collaborative ways to improve lives daily as our employees connect with customers all around the world. Learn more about 3M's creative solutions to global challenges at or on Twitter @3M or @3MNews.
3M does not discriminate in hiring or employment on the basis of race, color, sex, national origin, religion, age, disability, veteran status, or any other characteristic protected by applicable law.

Job Title: Product Marketing Specialist II
Job Description
As a Product Marketing Specialist II, you will serve as the Product Marketing Lead for the Preclinical business unit. Your role involves developing and executing go-to-market strategies, crafting compelling messaging, and enabling sales efforts to drive pipeline growth and revenue within the Preclinical sector.
Responsibilities
+ Build and execute a 6-month rolling marketing roadmap for the Preclinical business unit, aligning with corporate goals and collaborating with BU leadership and SVP Marketing.
+ Translate customer problems and capabilities into clear value propositions, solution narratives, and competitive positioning for preclinical/CRO audiences.
+ Drive BU initiatives across various channels including landing pages, website updates, email nurtures, webinars, brochures, case studies, conference engagement, and ads.
+ Create, maintain, and promote materials to assist sales conversations, including battlecards, one-pagers, pitch decks, case studies, objection handling, and talk tracks.
+ Produce competitor briefs and market updates for the BU.
+ Conduct win-loss analysis at the BU level, recommend actions to optimize GTM and enablement, and potentially conduct customer interviews in partnership with the SVP.
+ Set goals in alignment with the SVP of marketing, track results, iterate on strategies, and communicate performance and learnings for the BU.
+ Collaborate with cross-functional teams to manage timelines for BU-related deliverables and ensure quality and brand alignment.
Essential Skills
+ 3-6 years of experience in B2B product/solutions marketing or a closely related role.
+ Experience in MedTech, drug development, and preclinical or clinical research services.
+ Demonstrated ownership of GTM plans and multi-channel campaigns from brief to launch to measurement.
+ Excellent written communication and editorial judgment.
+ Strong stakeholder management skills.
+ Analytical mindset with comfort in setting goals and making data-driven recommendations.
+ Proficiency in Google Analytics 4, HubSpot, and project management skills in an agile environment.
Additional Skills & Qualifications
+ Experience in a Preclinical and/or Clinical Research (CRO) setting.
+ Familiarity with SEO/SEM fundamentals.
+ Proficiency in PowerPoint, Digital Marketing, Clinical Research, Preclinical, Power BI, Looker Studio, Adobe Creative Cloud, Canva, Smartsheet, and Asana.
+ Experience with Looker Studio or Power BI for reporting navigation.
+ Webinar program management experience.
+ Familiarity with Adobe Creative Cloud for asset reviews.
Work Environment
This is fully remote opportunity with a strong preference for east coast based locations.
Job Type & Location
This is a Permanent position based out of Raleigh, North Carolina.
Pay and Benefits
The pay range for this position is $ - $ /yr.
Company benefits will be provided.
Workplace Type
This is a fully remote position.
Application Deadline
This position is anticipated to close on Sep 30, 2025.
About Aston Carter:
Aston Carter provides world-class corporate talent solutions to thousands of clients across the globe. Specialized in accounting, finance, human resources, talent acquisition, procurement, supply chain and select administrative professions, we extend the capabilities of industry-leading companies. We draw on our deep recruiting expertise and expansive network to meet the evolving needs of our clients and talent community with agility and excellence. With offices across the U.S., Canada, Asia Pacific and Europe, Aston Carter serves many of the Fortune 500. We are proud to be a ClearlyRated Best of Staffing® double diamond winner for both client and talent service.
The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please email (% ) for other accommodation options.

Our client is seeking a talented and driven Senior Product Marketing Specialist to join their fast-paced marketing team. This position is fully remote, offering the flexibility to work from anywhere within the United States. As a Senior Product Marketing Specialist, you will be instrumental in shaping the go-to-market strategies for new and existing products within the FMCG sector. Your responsibilities will include developing compelling product positioning, crafting persuasive messaging, and creating impactful marketing collateral that resonates with target audiences. You will conduct thorough market research, analyze consumer behavior, and identify competitive advantages to inform your product strategies. The ideal candidate will possess a strong understanding of the FMCG landscape, with a proven track record in product marketing, brand management, or related roles. Excellent written and verbal communication skills are paramount, as you will be responsible for creating engaging content for various marketing channels, including digital, social media, and sales enablement materials. You will collaborate closely with product management, sales, and creative teams to ensure seamless product launches and ongoing market success. This role requires a data-driven approach, with the ability to track key performance indicators (KPIs), analyze campaign effectiveness, and optimize marketing efforts for maximum impact. We are looking for a strategic thinker with a passion for understanding consumer needs and translating them into successful product marketing initiatives. This is an exceptional opportunity to make a significant contribution to a dynamic company, driving product adoption and market growth, all within a supportive and fully remote work environment.
Key Responsibilities:

• Develop and execute product marketing strategies for FMCG products.
• Create compelling product positioning and messaging for target audiences.
• Craft marketing collateral, including datasheets, brochures, website copy, and sales presentations.
• Conduct market research, competitive analysis, and consumer insights gathering.
• Collaborate with product management and R&D teams on product roadmaps and launches.
• Develop and manage go-to-market plans for new product introductions.
• Support sales teams with product knowledge, training, and sales tools.
• Analyze market trends and campaign performance to optimize marketing efforts.
• Manage product marketing budgets and timelines.
• Stay abreast of industry trends and best practices in product marketing.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in product marketing, preferably within the FMCG industry.
• Proven experience in developing product positioning and messaging frameworks.
• Strong understanding of market research methodologies and consumer insights.
• Excellent written and verbal communication skills, with a knack for storytelling.
• Proficiency in marketing automation and CRM tools is a plus.
• Demonstrated ability to work cross-functionally and manage multiple projects.
• Strong analytical and problem-solving skills.
• Self-motivated and able to thrive in a remote work setting.

This fully remote position offers a significant opportunity to influence product strategy for our client, based in Minneapolis, Minnesota, US .

Our client, a fast-paced and innovative leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a motivated and results-oriented Junior Product Marketing Specialist to join their team in Virginia Beach, Virginia, US . This entry-level to mid-level role is perfect for an ambitious individual eager to gain comprehensive experience in product marketing, brand development, and market analysis within the dynamic FMCG landscape. You will play a supporting role in bringing new products to market, executing marketing campaigns, and analyzing consumer trends. The ideal candidate is a quick learner with strong analytical and communication skills, possessing a keen interest in consumer behavior and product strategy. You will work closely with senior marketing professionals, contributing to projects that enhance brand visibility and drive sales. Responsibilities will include:

• Assisting in the development and execution of product marketing plans.
• Conducting market research and competitive analysis to identify consumer needs and market opportunities.
• Supporting the creation of marketing collateral, presentations, and campaign materials.
• Analyzing sales data and consumer insights to track product performance.
• Coordinating with cross-functional teams, including sales, R&D, and operations, to ensure alignment on marketing initiatives.
• Assisting in the planning and execution of product launches and promotional activities.
• Monitoring social media and digital marketing channels for brand engagement.
• Gathering and synthesizing customer feedback to inform product development and marketing strategies.
• Preparing reports on marketing campaign performance and key metrics.
• Supporting senior team members in day-to-day marketing activities.

The successful candidate will hold a Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Previous internship or work experience in marketing, preferably within the FMCG sector, is highly desirable. Strong analytical and problem-solving skills, proficiency in Microsoft Office Suite (especially Excel and PowerPoint), and excellent written and verbal communication skills are essential. A passion for consumer products and a proactive, team-oriented attitude are key. This hybrid role offers an excellent foundation for a career in product marketing, providing exposure to diverse aspects of the industry.

**LOCATION:** Hybrid - 8 days a month in the office (see locations on the posting)
**OVERVIEW**
You will work in concert with the product management team to analyze market conditions, the competitive landscape, customer needs, and develop go-to-market plans that differentiate Clinical Effectiveness (CE) products from the competition while reinforcing customer value. You also will support the sales and client service teams through the creation of messaging, tools and sales support material, and will drive strategy and subject matter expertise for campaigns and communications to be delivered by the marketing communications team. You work closely with portfolio marketing, product management, strategic marketing communications, training and sales to deliver accelerated growth for CE products.
**RESPONSIBILITIES**
+ **Market Intelligence:** understand CE market trends, customer needs, and competitive landscape. Use this knowledge to inform sales enablement and go-to-market strategies.
+ **Product Positioning:** develop clear and compelling product positioning and messaging that differentiates our products in the market.
+ **Content Creation:** create and manage a variety of content (e.g., sales documentation, product videos, website copy, blog posts) to articulate the benefits of our products to enterprise businesses.
+ **Sales Enablement:** equip the sales team with the necessary tools and materials to sell our products effectively. This includes training sessions, product collateral, and custom sales strategies.
+ **Partner Enablement:** support the partner ecosystem with the necessary tools and materials to sell our products effectively.
+ **Analyst Support:** create differentiated messaging & materials for analyst briefings, inquiries, and RFPs.
+ **Stakeholder Engagement:** collaborate with internal teams (e.g., product management, sales, customer success) and external stakeholders (e.g., customers, partners, industry analysts) to maximize product impact.
**QUALIFICATIONS**
**Education:** Bachelor's degree from an accredited four-year college or university in relevant field or equivalent
**Experience:** Five or more years in product marketing or related experience
**Preferred:**
+ Working with sales, account management and customer success functions
+ Understanding of SaaS products and their application in business
+ Working with marketing enterprise software solutions
+ Experience in creating marketing collateral & sales enablement tools
+ Experience in healthcare technology or similar setting a plus
**TRAVEL:** Up to 10% travel required as necessary, mostly to internal meetings
#LI-Hybrid
_Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process._
**Compensation:**
Target salary range CA, CT, CO, DC, HI, IL, MD, MN, NY, RI, WA: $95,560 - $133,750
EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

**LOCATION:** Hybrid - 8 days a month in the office (see locations on the posting)
**OVERVIEW**
You will work in concert with the product management team to analyze market conditions, the competitive landscape, customer needs, and develop go-to-market plans that differentiate Clinical Effectiveness (CE) products from the competition while reinforcing customer value. You also will support the sales and client service teams through the creation of messaging, tools and sales support material, and will drive strategy and subject matter expertise for campaigns and communications to be delivered by the marketing communications team. You work closely with portfolio marketing, product management, strategic marketing communications, training and sales to deliver accelerated growth for CE products.
**RESPONSIBILITIES**
+ **Market Intelligence:** understand CE market trends, customer needs, and competitive landscape. Use this knowledge to inform sales enablement and go-to-market strategies.
+ **Product Positioning:** develop clear and compelling product positioning and messaging that differentiates our products in the market.
+ **Content Creation:** create and manage a variety of content (e.g., sales documentation, product videos, website copy, blog posts) to articulate the benefits of our products to enterprise businesses.
+ **Sales Enablement:** equip the sales team with the necessary tools and materials to sell our products effectively. This includes training sessions, product collateral, and custom sales strategies.
+ **Partner Enablement:** support the partner ecosystem with the necessary tools and materials to sell our products effectively.
+ **Analyst Support:** create differentiated messaging & materials for analyst briefings, inquiries, and RFPs.
+ **Stakeholder Engagement:** collaborate with internal teams (e.g., product management, sales, customer success) and external stakeholders (e.g., customers, partners, industry analysts) to maximize product impact.
**QUALIFICATIONS**
**Education:** Bachelor's degree from an accredited four-year college or university in relevant field or equivalent
**Experience:** Five or more years in product marketing or related experience
**Preferred:**
+ Working with sales, account management and customer success functions
+ Understanding of SaaS products and their application in business
+ Working with marketing enterprise software solutions
+ Experience in creating marketing collateral & sales enablement tools
+ Experience in healthcare technology or similar setting a plus
**TRAVEL:** Up to 10% travel required as necessary, mostly to internal meetings
#LI-Hybrid
_Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process._
**Compensation:**
Target salary range CA, CT, CO, DC, HI, IL, MD, MN, NY, RI, WA: $95,560 - $133,750
EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.