The consumer goods sector presents diverse opportunities across various roles. These positions range from 2,739 Consumer Goods jobs in the United States
Head of Product Marketing, Consumer Goods
95113 Willow Glen, California
$150000 annum + bon
WhatJobs
Posted 2 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) industry, is seeking an accomplished Head of Product Marketing to join their innovative team. This is a critical, fully remote leadership position that will shape the go-to-market strategies for a portfolio of beloved consumer brands. You will be instrumental in driving product innovation, understanding market trends, and crafting compelling narratives that resonate with target consumers. The ideal candidate possesses a deep understanding of the FMCG landscape, a proven ability to develop impactful marketing campaigns, and exceptional strategic thinking skills. You will lead a team of talented marketing professionals, fostering a collaborative environment and driving data-informed decision-making.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive product marketing strategies for new and existing FMCG products.
- Conduct in-depth market research, competitive analysis, and consumer insights to identify growth opportunities.
- Define product positioning, messaging, and value propositions that resonate with target audiences.
- Lead the development of go-to-market plans, including launch strategies, pricing, and promotional activities.
- Collaborate closely with product development, sales, and branding teams to ensure product success.
- Create compelling marketing collateral, advertising campaigns, and digital content to drive brand awareness and demand.
- Manage product life cycles, from ideation and launch to growth and end-of-life.
- Analyze campaign performance and market data to optimize marketing efforts and ROI.
- Mentor, coach, and develop a high-performing product marketing team.
- Stay abreast of industry trends, emerging consumer behaviors, and technological advancements in marketing.
- Present strategic recommendations and performance reports to senior leadership.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- 10+ years of progressive experience in product marketing within the FMCG sector.
- Proven track record of successfully launching and managing consumer products in competitive markets.
- Deep understanding of consumer behavior, market dynamics, and branding principles.
- Exceptional strategic thinking, analytical, and problem-solving skills.
- Demonstrated experience in developing and executing integrated marketing campaigns.
- Strong leadership and team management abilities, with experience leading remote teams.
- Excellent written and verbal communication skills, with the ability to craft compelling narratives.
- Proficiency in market research tools and marketing analytics platforms.
- Ability to thrive in a fast-paced, dynamic, and fully remote work environment.
- Passion for consumer brands and a commitment to driving innovation.
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0
Senior Product Marketing Manager - Consumer Goods
02108 Boston, Massachusetts
$110000 Annually
WhatJobs
Posted 4 days ago
Job Viewed
Job Description
Our client, a leader in the fast-moving consumer goods (FMCG) industry, is seeking a strategic and creative Senior Product Marketing Manager to join their dynamic team. This role, based in Boston, Massachusetts, US , offers a remote work opportunity. You will be responsible for developing and executing comprehensive marketing strategies for a portfolio of innovative products, driving market penetration, brand awareness, and revenue growth. This position requires a deep understanding of consumer behavior, market trends, and effective go-to-market strategies within the FMCG sector. You will collaborate closely with product development, sales, and external agencies to bring successful product launches to market.
Responsibilities:
Responsibilities:
- Develop and execute integrated marketing plans for new and existing FMCG products, encompassing all stages of the product lifecycle.
- Conduct market research and competitive analysis to identify opportunities, challenges, and consumer insights.
- Define product positioning, messaging, and value propositions that resonate with target audiences.
- Create compelling marketing collateral, including product descriptions, sales enablement materials, website content, and digital advertising campaigns.
- Collaborate with cross-functional teams, including Product Development, Sales, R&D, and Supply Chain, to ensure successful product launches.
- Manage marketing budgets and allocate resources effectively to maximize ROI.
- Analyze campaign performance, track key marketing metrics, and provide regular reports on progress and outcomes.
- Stay abreast of emerging trends in consumer behavior, digital marketing, and the FMCG landscape.
- Build and nurture relationships with key stakeholders, including internal teams, external agencies, and media partners.
- Identify opportunities for innovation in product marketing strategies and tactics.
- Ensure brand consistency and adherence to brand guidelines across all marketing communications.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 7 years of progressive experience in product marketing, with a strong focus on the FMCG industry.
- Demonstrated success in developing and executing go-to-market strategies for consumer products.
- In-depth understanding of consumer insights, market segmentation, and competitive intelligence.
- Proficiency in digital marketing channels, including social media, content marketing, SEO/SEM, and email marketing.
- Excellent written and verbal communication skills, with a flair for creative storytelling.
- Strong analytical skills, with the ability to interpret data and translate it into actionable marketing strategies.
- Proven ability to manage multiple projects, prioritize effectively, and meet deadlines in a fast-paced environment.
- Experience working remotely and collaborating effectively with distributed teams.
- Strong project management and organizational skills.
Apply Now
1
Senior Product Marketing Manager - Consumer Goods
78701 Austin, Texas
$135000 Annually
WhatJobs
Posted 5 days ago
Job Viewed
Job Description
Our client is seeking a seasoned Senior Product Marketing Manager to drive the go-to-market strategy and execution for their innovative consumer goods portfolio. This is a fully remote position, offering the flexibility to work from anywhere within the US. You will be responsible for understanding market dynamics, defining product positioning, and crafting compelling narratives that resonate with target audiences. The ideal candidate possesses a deep understanding of the FMCG sector and a proven ability to launch successful products.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive product marketing strategies and launch plans for new and existing consumer products.
- Conduct in-depth market research, competitive analysis, and customer segmentation to identify opportunities and inform product positioning.
- Craft compelling product messaging, value propositions, and positioning statements that differentiate our offerings in the market.
- Create persuasive marketing collateral, including datasheets, presentations, website content, and sales enablement materials.
- Collaborate closely with Product Management, Sales, and Marketing teams to ensure alignment on go-to-market strategies.
- Develop and manage product launch timelines, ensuring successful execution across all channels.
- Monitor market trends, customer feedback, and sales performance to optimize marketing campaigns and product strategies.
- Identify and engage with key influencers and media to build brand awareness and advocacy.
- Analyze campaign performance and provide regular reports on key metrics and insights.
- Stay abreast of industry best practices and emerging marketing techniques within the FMCG space.
- Serve as a subject matter expert on product positioning and competitive landscape for internal teams.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- 7+ years of experience in product marketing, preferably within the Fast-Moving Consumer Goods (FMCG) sector.
- Proven track record of successfully launching and marketing consumer products.
- Strong understanding of market research methodologies and competitive analysis.
- Excellent written and verbal communication skills, with the ability to craft compelling marketing copy and presentations.
- Proficiency in developing go-to-market strategies and product launch plans.
- Experience with digital marketing channels and content creation.
- Strong analytical skills and ability to interpret data to drive marketing decisions.
- Ability to work effectively in a fast-paced, dynamic, and remote environment.
- Cross-functional collaboration and project management skills.
- Creative thinking and a passion for consumer products.
Apply Now
2
Sales Analyst (Consumer Goods)
85249 Chandler, Arizona
ACCUR Recruiting Services
Posted 1 day ago
Job Viewed
Job Description
Company Description
Our client is an established private beauty company situated in Chandler, AZ (Phoenix area), specializing in nailcare and skincare. Already in the eight digits sales figure, the company has consistently achieved a growth rate of 30-40% annually. Their products are distributed through a DTC website, Amazon, and a network of high-end beauty salons, spas and resorts.
Objective of the Role
The Sales Analyst will support the execution of strategic and tactical sales reporting initiatives. This role will primarily collaborate with the Senior Director of Pro Sales to compile, audit, and report sales data, focusing on detailed reporting at the Spa door level for top national and key accounts.
Ideal Profile
The ideal candidate will possess a Bachelor's degree in Data Analytics and have a background in retail, CPG, or consulting. They should be proficient in Microsoft Office Suite, particularly Excel and PowerPoint, and have experience working with sales-related software like Salesforce. The candidate should be organized, detail-oriented, and capable of working both collaboratively and independently, with strong communication and decision-making skills.
Responsibilities
Our client is an established private beauty company situated in Chandler, AZ (Phoenix area), specializing in nailcare and skincare. Already in the eight digits sales figure, the company has consistently achieved a growth rate of 30-40% annually. Their products are distributed through a DTC website, Amazon, and a network of high-end beauty salons, spas and resorts.
Objective of the Role
The Sales Analyst will support the execution of strategic and tactical sales reporting initiatives. This role will primarily collaborate with the Senior Director of Pro Sales to compile, audit, and report sales data, focusing on detailed reporting at the Spa door level for top national and key accounts.
Ideal Profile
The ideal candidate will possess a Bachelor's degree in Data Analytics and have a background in retail, CPG, or consulting. They should be proficient in Microsoft Office Suite, particularly Excel and PowerPoint, and have experience working with sales-related software like Salesforce. The candidate should be organized, detail-oriented, and capable of working both collaboratively and independently, with strong communication and decision-making skills.
Responsibilities
- Compile, audit, and report on the sales performance of the overall business on a weekly, monthly, yearly, and promotional timeframe. This includes actuals to forecast reporting (weekly), year-to-date performance reports (monthly), strategic door reporting (quarterly), and field performance to bonus goals (yearly).
- Manage and maintain the integrity of distribution doors and fulfill door data-related requests by processing transactions such as door openings, closings, and field realignments.
- Work with the Senior Director of Pro Sales to analyze sales data and plan a 12-month rolling forecast by class of trade (Pro, Distributor).
- Support the Senior Director of Sales with data-driven analytics during key timeframes, including presentation preparation for strategic leadership meetings.
- Assist with ad hoc projects, including special requests from upper management on competitive analysis, activity and performance, target door analysis, operational workflows, and process efficiencies.
- Aid in the development of tools for management to analyze and report Pro sales and other business-related needs (e.g., nets, productivity, etc.).
- Collaborate closely with cross-functional partners, including Pro Sales, Education and Regional Educational Ambassadors, Demand Planning, Finance, Marketing, Research and Development, and Production, to drive desired results.
- Bachelor's degree in Data Analytics is required.
- Pro and Ecom knowledge preferred.
- Ability to work with and optimize sales-related software, including Salesforce.
- Proficient in Microsoft Office Suite, particularly Excel and PowerPoint.
- 1-3 years of work experience, preferably in retail, CPG, or consulting (e.g., merchandise planning, buying, sales, and inventory planning).
- Ability to work both collaboratively and independently, with initiative on projects.
- Organized and detail-oriented to ensure accuracy.
- Effective written and verbal communication skills.
- Demonstrated decision-making ability and sense of urgency, with the ability to handle multiple tasks, deadlines, and rapidly changing priorities effectively
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3
Tax Manager - Consumer Goods
20022 Washington, District Of Columbia
CyberCoders
Posted 1 day ago
Job Viewed
Job Description
*This is with a Public Accounting Firm and requires Public Accounting experience as well as an active CPA license*
Job Title: Tax Manager
Job Location: Remote
Job Salary: $125k-$175k (DOE)
Requirements: 5+ Years of Public Accounting Tax Experience - Strength in Consumer Goods
Tax Manager - Consumer Goods
Position Overview
The Tax Manager - Consumer Goods will oversee and manage all aspects of tax planning and compliance for the organization, focusing on the consumer goods sector. This role is essential in ensuring that the company adheres to all federal, state, and international tax regulations while optimizing tax liabilities and providing strategic guidance to enhance financial performance.
Key Responsibilities
Qualifications
Benefits
Vacation/PTO
Medical
Dental
Vision
401k
Bonus
Relocation
Telecommute
Job Title: Tax Manager
Job Location: Remote
Job Salary: $125k-$175k (DOE)
Requirements: 5+ Years of Public Accounting Tax Experience - Strength in Consumer Goods
Tax Manager - Consumer Goods
Position Overview
The Tax Manager - Consumer Goods will oversee and manage all aspects of tax planning and compliance for the organization, focusing on the consumer goods sector. This role is essential in ensuring that the company adheres to all federal, state, and international tax regulations while optimizing tax liabilities and providing strategic guidance to enhance financial performance.
Key Responsibilities
- Develop and implement tax strategies that align with the company's business objectives.
- Manage the preparation and filing of federal, state, and international tax returns.
- Perform tax research and analysis to support tax planning initiatives.
- Monitor changes in tax legislation and assess their impact on the organization.
- Collaborate with internal teams to ensure compliance with accounting principles and regulatory requirements.
- Lead tax audits and respond to inquiries from tax authorities.
- Provide guidance and training to team members on tax-related issues.
- Engage with stakeholders to communicate tax strategies and compliance matters.
Qualifications
- Bachelor's degree in Accounting, Finance, or a related field; CPA or equivalent certification preferred.
- Minimum 5 years of experience in tax management, preferably within the consumer goods industry.
- Strong knowledge of federal, state, and international tax regulations.
- Proficient in tax planning, financial reporting, and compliance.
- Experience with auditing and regulatory compliance processes.
- Excellent analytical and strategic thinking skills.
- Demonstrated leadership abilities and experience in team management.
- Strong stakeholder management and communication skills.
Benefits
Vacation/PTO
Medical
Dental
Vision
401k
Bonus
Relocation
Telecommute
View Now
4
Tax Manager - Consumer Goods
33222 Miami, Florida
CyberCoders
Posted 8 days ago
Job Viewed
Job Description
*This is with a Public Accounting Firm and requires Public Accounting experience as well as an active CPA license*
Job Title: Tax Manager
Job Location: Remote
Job Salary: $145k-$175k (DOE)
Requirements: 5+ Years of Public Accounting Tax Experience - Strength in Consumer Goods
Tax Manager - Consumer Goods
Position Overview
The Tax Manager - Consumer Goods will oversee and manage all aspects of tax planning and compliance for the organization, focusing on the consumer goods sector. This role is essential in ensuring that the company adheres to all federal, state, and international tax regulations while optimizing tax liabilities and providing strategic guidance to enhance financial performance.
Key Responsibilities
Qualifications
Benefits
Vacation/PTO
Medical
Dental
Vision
401k
Bonus
Relocation
Telecommute
Job Title: Tax Manager
Job Location: Remote
Job Salary: $145k-$175k (DOE)
Requirements: 5+ Years of Public Accounting Tax Experience - Strength in Consumer Goods
Tax Manager - Consumer Goods
Position Overview
The Tax Manager - Consumer Goods will oversee and manage all aspects of tax planning and compliance for the organization, focusing on the consumer goods sector. This role is essential in ensuring that the company adheres to all federal, state, and international tax regulations while optimizing tax liabilities and providing strategic guidance to enhance financial performance.
Key Responsibilities
- Develop and implement tax strategies that align with the company's business objectives.
- Manage the preparation and filing of federal, state, and international tax returns.
- Perform tax research and analysis to support tax planning initiatives.
- Monitor changes in tax legislation and assess their impact on the organization.
- Collaborate with internal teams to ensure compliance with accounting principles and regulatory requirements.
- Lead tax audits and respond to inquiries from tax authorities.
- Provide guidance and training to team members on tax-related issues.
- Engage with stakeholders to communicate tax strategies and compliance matters.
Qualifications
- Bachelor's degree in Accounting, Finance, or a related field; CPA or equivalent certification preferred.
- Minimum 5 years of experience in tax management, preferably within the consumer goods industry.
- Strong knowledge of federal, state, and international tax regulations.
- Proficient in tax planning, financial reporting, and compliance.
- Experience with auditing and regulatory compliance processes.
- Excellent analytical and strategic thinking skills.
- Demonstrated leadership abilities and experience in team management.
- Strong stakeholder management and communication skills.
Benefits
Vacation/PTO
Medical
Dental
Vision
401k
Bonus
Relocation
Telecommute
View Now
5
Brand Manager - Consumer Goods
94104 San Francisco, California
$100000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client, a rapidly expanding leader in the FMCG sector, is seeking an innovative and results-driven Brand Manager to spearhead brand strategy and execution in **San Francisco, California, US**. This hybrid role offers the exciting opportunity to shape the perception and market position of key consumer brands, driving growth through strategic marketing initiatives and deep consumer understanding. The ideal candidate possesses a blend of analytical rigor and creative flair, with a proven track record of success in brand management within the fast-moving consumer goods industry.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive brand strategies, including positioning, messaging, and go-to-market plans, to drive brand awareness, trial, and loyalty.
- Conduct market research and consumer insights analysis to identify key trends, unmet needs, and competitive landscapes.
- Manage the annual marketing budget, ensuring optimal allocation of resources to achieve brand objectives and ROI targets.
- Lead cross-functional teams, including marketing, sales, product development, and agencies, to ensure seamless brand execution across all touchpoints.
- Oversee the development and implementation of integrated marketing campaigns across digital, social media, traditional advertising, PR, and in-store channels.
- Analyze campaign performance and brand metrics, making data-driven recommendations for optimization and future strategies.
- Collaborate with product innovation teams to identify new product opportunities and guide product development based on market insights.
- Manage relationships with external agencies, suppliers, and partners to ensure high-quality execution of brand initiatives.
- Monitor competitive activity and market dynamics, proactively adjusting strategies to maintain a competitive edge.
- Present brand plans, performance updates, and strategic recommendations to senior leadership.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or Master's degree is highly preferred.
- Minimum of 6 years of progressive brand management experience in the FMCG industry.
- Proven track record of developing and launching successful brand strategies and integrated marketing campaigns.
- Strong understanding of consumer behavior, market research methodologies, and data analysis.
- Demonstrated experience in managing budgets and optimizing marketing spend for maximum impact.
- Excellent leadership, communication, and interpersonal skills, with the ability to influence and collaborate effectively across teams.
- Proficiency in digital marketing, social media platforms, and analytics tools.
- Creative thinking and a passion for building strong consumer brands.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities simultaneously.
- Experience working with creative agencies and external partners is essential.
Apply Now
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6
Brand Manager - Consumer Goods
48201 Detroit, Michigan
$90000 Annually
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and results-oriented Brand Manager to join their marketing team in Detroit, Michigan, US . This role is critical in developing and executing strategic marketing plans to drive brand growth, enhance market share, and build strong consumer engagement. The ideal candidate will have a proven track record in brand management, deep understanding of consumer insights, and extensive experience in developing and executing integrated marketing campaigns across various channels.
You will be responsible for managing the brand's P&L, overseeing product innovation, developing marketing strategies, and ensuring consistent brand messaging across all touchpoints. This position requires a creative thinker with strong analytical skills, capable of translating market data and consumer research into actionable brand plans. You will work closely with cross-functional teams, including sales, product development, and agencies, to ensure seamless execution of marketing initiatives. Responsibilities include conducting market analysis, identifying growth opportunities, and developing promotional strategies. You will also manage advertising campaigns, digital marketing efforts, and public relations activities. Building and maintaining strong relationships with external partners, such as advertising agencies and retailers, is key. The ability to manage budgets effectively, track campaign performance, and optimize marketing spend for maximum ROI is essential. This is an exciting opportunity for a passionate marketer to shape the future of a recognized brand.
Qualifications:
You will be responsible for managing the brand's P&L, overseeing product innovation, developing marketing strategies, and ensuring consistent brand messaging across all touchpoints. This position requires a creative thinker with strong analytical skills, capable of translating market data and consumer research into actionable brand plans. You will work closely with cross-functional teams, including sales, product development, and agencies, to ensure seamless execution of marketing initiatives. Responsibilities include conducting market analysis, identifying growth opportunities, and developing promotional strategies. You will also manage advertising campaigns, digital marketing efforts, and public relations activities. Building and maintaining strong relationships with external partners, such as advertising agencies and retailers, is key. The ability to manage budgets effectively, track campaign performance, and optimize marketing spend for maximum ROI is essential. This is an exciting opportunity for a passionate marketer to shape the future of a recognized brand.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
- 5-7 years of progressive experience in brand management, preferably within the FMCG industry.
- Demonstrated success in developing and launching successful marketing campaigns.
- Strong understanding of consumer insights, market research, and competitive analysis.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Proven ability to manage budgets and P&Ls effectively.
- Exceptional communication, presentation, and interpersonal skills.
- Experience with digital marketing, social media, and integrated marketing communications.
- Ability to work collaboratively in a fast-paced environment.
Apply Now
7
Brand Manager (Consumer Goods)
60601 Chicago, Illinois
$105000 Annually
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client, a leading global Fast-Moving Consumer Goods (FMCG) company, is seeking a dynamic and results-oriented Brand Manager to join their esteemed marketing team in Chicago, Illinois . This critical role is responsible for developing and executing strategic brand plans that drive market share, enhance brand equity, and deliver profitable growth for a portfolio of iconic consumer products. You will own the P&L for your assigned brands, managing all aspects of the marketing mix, including product innovation, pricing strategies, advertising and promotion, and retail execution. The ideal candidate will possess a deep understanding of consumer insights, market trends, and competitive landscapes within the FMCG sector. You will collaborate closely with cross-functional teams, including sales, R&D, supply chain, and external agencies, to bring compelling brand strategies to life. This position demands strong analytical skills, exceptional leadership capabilities, and a proven ability to influence stakeholders at all levels. A Bachelor's degree in Business Administration, Marketing, or a related field is required; an MBA is strongly preferred. If you are a passionate marketer with a track record of building and growing successful consumer brands, and you thrive in a fast-paced, collaborative environment, this is an exceptional opportunity. You will be instrumental in shaping the future of well-loved products and making a tangible impact on the business. We are looking for a creative thinker with a keen eye for detail and a drive for excellence. Join a team committed to innovation and consumer satisfaction.
Responsibilities:
Responsibilities:
- Develop and implement annual and long-term brand strategies.
- Manage the P&L for assigned product categories.
- Drive product innovation from concept to launch.
- Develop and execute marketing plans, including advertising and promotions.
- Analyze market performance, consumer insights, and competitive activity.
- Collaborate with sales teams to ensure effective retail execution.
- Manage agency relationships for creative, media, and research.
- Build and maintain strong relationships with cross-functional teams.
- Monitor brand health and market share performance.
- Develop pricing strategies to optimize profitability.
- Identify new business opportunities for the brand.
- Present brand plans and performance updates to senior leadership.
- Bachelor's degree in Business, Marketing, or a related field.
- MBA strongly preferred.
- Minimum of 5 years of experience in brand management within the FMCG sector.
- Proven track record of growing consumer brands.
- Strong analytical and strategic thinking skills.
- Excellent understanding of marketing principles and the marketing mix.
- Proficiency in market analysis and consumer insights generation.
- Exceptional leadership, communication, and presentation skills.
- Experience managing P&Ls and budgets.
- Ability to work collaboratively in a cross-functional team environment.
- Experience with product development and launch is a plus.
Apply Now
8
Brand Manager, Consumer Goods
48201 Detroit, Michigan
$120000 Annually
WhatJobs
Posted 2 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and creative Brand Manager to join their vibrant marketing team in **Detroit, Michigan, US**. This hybrid role offers a dynamic blend of in-office collaboration and remote work flexibility. You will be responsible for developing and executing comprehensive brand strategies that drive market share, consumer engagement, and revenue growth for a portfolio of iconic brands. Key responsibilities include conducting market research, analyzing consumer trends, identifying new product development opportunities, and crafting compelling marketing campaigns across various channels (advertising, digital, social media, PR, in-store promotions). You will work closely with cross-functional teams, including sales, product development, supply chain, and external agencies, to ensure cohesive brand execution and alignment with business objectives. The ideal candidate will possess a deep understanding of the FMCG landscape, strong analytical and strategic thinking skills, and exceptional creativity. Proven experience in brand management, P&L management for brands, and a track record of successful product launches and campaign development are essential. Excellent leadership and communication skills are required to inspire teams and influence stakeholders. This role offers a significant opportunity to shape the future of well-known brands and make a tangible impact on the business within the **Detroit, Michigan, US** market, while benefiting from a flexible hybrid work arrangement.
Key Responsibilities:
Key Responsibilities:
- Develop and implement brand strategies to drive growth and market penetration.
- Conduct market analysis, competitor benchmarking, and consumer insights gathering.
- Lead the creation and execution of integrated marketing campaigns.
- Manage brand budgets and P&L, ensuring profitability and ROI.
- Oversee new product development and launch initiatives.
- Collaborate with sales teams to develop effective go-to-market plans.
- Manage relationships with advertising, digital, and PR agencies.
- Monitor brand performance and adjust strategies as needed.
- Ensure consistent brand messaging and positioning across all touchpoints.
- Stay informed about industry trends and consumer behavior.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA is preferred.
- 5+ years of experience in brand management within the FMCG industry.
- Proven track record of developing and executing successful brand strategies and marketing campaigns.
- Strong understanding of P&L management and financial forecasting.
- Experience with market research, consumer insights, and data analysis.
- Excellent leadership, communication, and project management skills.
- Creative thinking and problem-solving abilities.
- Proficiency in digital marketing and social media strategies.
Apply Now
9